Adapting Your Market Strategy and 'Getting to Aha!' with Darshan Mehta | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Darshan Mehta is the Founder of iResearch.com – an insights platform to quickly and affordably extract insights from consumers worldwide, and ConnectQik.com – an app for instant connections and engaging interactions. In 2021, he plans to launch Big Mango Startup Hub in collaboration with King Mongkut’s University of Technology Thonburi in Bangkok, Thailand. In addition to his roles at iResearch and ConnectQik, Mr. Mehta has taught at The George Washington University in Washington D.C., at the University of Gothenburg in Sweden, at Thammasat University in Thailand, at Sciences Po in France, and the Franklin University in Switzerland. Darshan’s book, Getting to Aha! – Why Today’s Insights are Tomorrow’s Facts is set to be released on November 2nd!

00:00 - 00:57 Darshan’s Bio

00:58 - 01:54 EyeBuyDirect Offer

01:55 - 06:10 Marketing Essentials Moment: What is your GTM (Go To Market Strategy)?

06:11 - 06: 28 Welcome to Peppershock Media’s Marketing Expedition Podcast

06:29 - 08:17 Welcome to the show Darshan!

08:18 - 10:18 How incubator programs help entrepreneurs, where to fit their products/services

10:19 - 12:41 Talking about Cloud kitchens as an example of an Incubator program

12:42 - 15:53 “People are looking towards experiences to distinguish the products/service.”

15:54 - 17:04 Having insights as tomorrow’s facts

17:05 - 18:03 Learning and growing through challenges

18:04 - 20:09 Acquiring new ideas and perspectives from younger minds

20:10 - 21:25 Darshan share some tips and motivations

21:26 - 23:01 Key to being successful over the long run

23:02 - 25:57 About Darshan’s book ‘Getting to Aha!’

25:58 - 26:27 How to reach Darshan

26:28 - 26:46 Thank you so much for joining us! Enjoy the journey!

26:47 - 27:33 Join The Marketing Expedition Community today!

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