最佳Pretty Okay播客 (2024)

1
You Gotta Stay Close to the Money 33:19

4d ago33:19

33:19

Do you feel like marketing your business is an endless to-do list of Instagram posts, email campaigns, and reels—with little to show for it? Join Tayler and revenue strategist Frenchie Ferenczi as they tackle the real goal of marketing: staying close to the money. Frenchie shares her no-nonsense money-first philosophy, reminds us what the five core…

1
Just Do the Damn Thing 32:34

1M ago32:34

32:34

Most entrepreneurs sit on their ideas for way too long. You know, waiting for the "right time" to start their business. The thing is, there is never a "right" or "perfect" time to start a business—you just gotta do the damn thing! In this episode, Tayler teams up with her longtime friend and powerhouse entrepreneur Marina Pannell—owner of Harper & …

1
You Too Can YouTube 34:14

2M ago34:14

34:14

YouTube isn't just for influencers and cat videos any more—but you knew that. The thing you might not know though, is the fact that being on YouTube is a smart move for pretty much any small business! And in this episode of the Pretty Okay Podcast, Tayler chats with YouTube expert LaShonda Brown, who shares how service providers can harness the pow…

1
No Time? No Strategy? No More Excuses! 43:15

3M ago43:15

43:15

We're trading the soft kid gloves for brass knuckles in this episode! Tayler teams up with the ever-fierce Candice Coppola to dish out some tough love on the excuses they hear about why you can't get to your marketing. From "I don’t have time!" to "I need a strategy first!", your marketing aunties expose the lies you tell yourself and offer a heart…

1
Irresistible Offers and Unfiltered Truths with Braden Drake 34:02

4M ago34:02

34:02

It's not often you get to sit down with a lawyer let alone someone like with Braden Drake—a lawyer for creatives, business owners, and drag artists. But this episode isn't what you'd expect because most lawyers aren't entrepreneurs. And we dug into one of the most important things any entrepreneur can do—create irresistible offers. From what to thi…

1
How to Unlearn Your Way to the Top 51:10

5M ago51:10

51:10

Ever felt like you're juggling between getting things done and trying to lead effectively? You’re not alone! Your host Tayler Hollman is back, and she’s got Audrey Kwan in the hot seat to talk transitioning from being a doer to a leader (there's a lot to unlearn here, folks). So get ready to embrace the gray areas of leadership and discover how to …

1
You Can Totally Run Your Own Social Media Ads 37:45

6M ago37:45

37:45

Regardless of where you currently sit on the I-hate-Meta spectrum, it's hard to deny the fact that social media ads are a fast and pretty cheap way to get in front of your ideal customers. But wanting to run social media ads is one thing. Actually knowing it's the right thing for your small business is another—let alone whether you should do it you…

1
Build it and they will shop 40:40

6M ago40:40

40:40

It takes guts to start a small business, but it takes real guts to start one that's brick and mortar. And in this episode of the Pretty Okay Podcast, Tayler sits down with shop owner, Katherine Oyer of Francis Henri, to talk about her experience going from an online baby store to a brick-and-mortar haven for little ones. If you've ever wondered wha…

1
Is your copy badass or just...bad? 34:53

7M ago34:53

34:53

Get ready to break all the writing rules and unleash your inner copywriting genius with Gillian Griffith! Join Tayler and Gillian, longtime professional partners and masters of the written word, as they spill the tea on how to transform your writing from drab to fab. From overcoming the fear of judgment to embracing the power of the ugly first draf…

1
Live, laugh, lead generation! 42:06

8M ago42:06

42:06

In this episode, Tayler and Davey Jones of Sumo are spilling the tea on what it takes to have a good lead generation strategy for your small business—we promise it sounds more corporate than it really is! From helping you understand what lead gen is and why small businesses can find themselves in a lull without enough leads to quick and long-play l…

1
Influencers, man 46:38

9M ago46:38

46:38

The Pretty Okay Podcast is back b*tches! And in this episode, Tayler and Sam dive straight into the deep end of the influencer pool—because while some of them are great partners, others make us think "Whyyyy?" From the frustrations faced by many small business owners to how influencers can do a better job of approaching them, get ready for a candid…

1
How To Make More Money in 2023 39:31

2y ago39:31

39:31

*spoiler alert* it's time to raise your prices. Whether you've been in business for yourself for a while now or the COGS for your production are on the rise, consider this your roadmap for when to raise your prices and how.由Pretty Okay Podcast

1
How Small Business Owners Can Make It Through The Recession 39:28

2y ago39:28

39:28

Even though recessions are "normal", that doesn't make them suck any less. If your business made it through the pandemic, a lot of the things you thought about and did for that are applicable here. In this episode, we talk about how not to freak out later and what you can do when people around inevitably do start freaking out.…

1
Ho-Ho-Holiday Promos That Will Convert 39:47

2y ago39:47

39:47

The time to start planning your holiday promos and offers was this summer. But if you're a little late in the game there's still time to make the most of your marketing strategy this holiday season.由Pretty Okay Podcast

1
Guess who's back in the house? 27:01

2y ago27:01

27:01

We're back from summer break! Come see if we remember how to do a podcast!由Pretty Okay Podcast

1
Why Your Best Answers Will Always Come From Customers 49:31

2+ y ago49:31

49:31

In our last episode before summer break, Tayler sits down to interview friend, entrepreneur, and all-around inspirational babe Martha Bitar, founder + CEO of Flodesk. Tayler and Martha dig into how you can (and should!) use customer feedback to help your business thrive while still staying true to your vision.…

1
4 Ways To Become a Thought Leader In Your Industry 38:33

2+ y ago38:33

38:33

*spoiler alert* it isn't about being the "smartest" person in the room. In today's episode, we're breaking down the characteristics of a "thought leader" and sharing 4 efficient ways you can become one in your industry.由Pretty Okay Podcast

1
This Meeting Could Have Been An Email 38:25

2+ y ago38:25

38:25

Don't schedule meetings for meetings' sake. On today's episode, we're talking about how to know when meetings are beneficial (for everyone), how to gracefully move them along, and the steps you should be taking to lead them effectively.由Pretty Okay Podcast

1
Why Vanity Numbers Are Bullsh*t 35:43

2+ y ago35:43

35:43

We’re just going to say it…vanity numbers are bullshit. Your follower count and number of likes don’t matter if your social media content isn’t converting. You can’t take little hearts to the bank, you guys. In today’s episode, we’re digging into the social media metrics that do matter and which ones are just vanity numbers that aren’t indicative o…

1
Navigating The First Year In Business with Jasmine Smith 54:12

2+ y ago54:12

54:12

In today’s episode, Tayler is joined by entrepreneur and strategist Jasmine Smith to discuss the ups and downs of navigating that first year in business. From founding her own marketing agency to her newly launched event space, Jasmine shares her experience with learning as you go, the importance of community and navigating those “oh, shit” moments…

1
Girl, Do Your Taxes! 54:15

2+ y ago54:15

54:15

Like B. Franklin once said, "Nothing in life is certain except death and taxes". At least it was something to that effect. We promise to only talk about taxes once, but this episode is it. Put on your big girl pants and saddle up. It's not fun, but it's required, so let's go.由Pretty Okay Podcast

1
How To Write Copy That Converts 29:24

2+ y ago29:24

29:24

Ready to become your brand's very own wordsmith? You don't have to be a professional copy editor to make your voice heard when it comes to your website. Reach your ideal customers and share the heart of your brand with Tayler's foolproof strategy.由Pretty Okay Podcast

1
The Anatomy of a Bitchin' Website 55:05

2+ y ago55:05

55:05

What does it take to have a website that converts? Tayler is breaking it down step-by-step so you have all your boxes checked.由Pretty Okay Podcast

1
Planning For Business Growth 31:20

2+ y ago31:20

31:20

In today's minisode, Tayler is taking you through the necessary steps of planning for business growth. Because no one wants to be caught with their pants down right when things start taking off.由Pretty Okay Podcast

1
How To Hire The Right Person The First Time 45:35

3y ago45:35

45:35

Whether you are hiring an employee, a contractor, or even a consultant, it's crucial to have your ducks in a row before pulling the trigger. We're breaking down what to look for, red flags to avoid, and common mistakes many small business owners make.由Pretty Okay Podcast

1
So You've Decided To Make A Career Change...Now What? 50:50

3y ago50:50

50:50

If any of our signs from last week’s episode resonated with you, then you may be wondering, “now what?” In this episode, we’re walking you through what you should and shouldn’t do before making a career change, including what numbers to crunch, goals to set, and more.由Pretty Okay Podcast

1
Signs It's Time To Make A Career Change 45:28

3y ago45:28

45:28

There are a lot of different reasons to make a change in your career, but which ones should prompt an immediate departure and which ones should be a gentle nudge? Whether you are self-employed or working a corporate 9-5, we're breaking down all the red flags that you should consider before making any life-altering decisions.…

1
All About That New New 44:56

3y ago44:56

44:56

We’re back after an extra-extended summer vacation. Not only that, we’ve got a new look, new jobs, new babies—it’s nuts!由Pretty Okay Podcast

1
School's Out For The Summer! 1:01:29

3+ y ago1:01:29

1:01:29

It's our last episode of the season as we take a summer break to recharge, birth a baby and things like that. In today's episode Sam and Taylor recap this season, our favorite episodes, popular topics + more.由Pretty Okay Podcast

1
How To Say No Without Being A Complete Asshole 48:32

3+ y ago48:32

48:32

Saying "no" to a client, friend or coworker is easier said than done...Especially if confrontation makes you want to run and hide. In today's episode we're sharing our best advice for strategically saying no - which means assessing each ask, formatting the conversation, and sticking to your guns.由Pretty Okay Podcast

1
Newsflash: You Don't Need To Reinvent The Wheel 45:56

3+ y ago45:56

45:56

Every creative entrepreneur wants to be known for disrupting the industry, but sometimes it does more harm than good. In today's episode we're pinpointing the specific systems and processes that don't need reinventing and how you can allocate your resources more effectively as a business owner.由Pretty Okay Podcast

1
It’s Time To Be Vulnerable AF 49:28

3+ y ago49:28

49:28

Vulnerability is often viewed as a weakness in the "business" world, but we beg to differ. In today's episode, we're talking about the power of vulnerability, how and when to recognize the opportunity for it, and why it might just be the best thing you can do as a business owner.由Pretty Okay Podcast

1
Trust Me, I'm an Influencer 52:31

3+ y ago52:31

52:31

Can we all just admit that the "influencer" world is a mess? And yet, they are somehow still a necessary tool for your marketing strategy. In today's episode, we talk about the good, the bad and the ugly of working with influencers, how to find one that aligns with your brand, and how to create a fruitful relationship.…

1
Metrics or It Didn’t Happen 44:22

3+ y ago44:22

44:22

If you own a business and you aren't using Google Analytics, what are you even doing with your life? Today we're sharing why you absolutely need to utilize Google Analytics for tracking and growing your business and what Google Analytics can do for you.由Pretty Okay Podcast

1
Which Social Media Platforms You Need To Be On 55:14

3+ y ago55:14

55:14

Do you really need to be on every. single. social. media. platform out there in order to maximize the benefits? The short answer? NO. We’re breaking down the different platforms, their pros and cons, and what you need to be looking for in each one before dividing up your resources.由Pretty Okay Podcast

1
Convincing Clients You're Worth The $$$ 11:02

3+ y ago11:02

11:02

This week's (mini) episode is Tayler ridin' solo as she gives you a quick and dirty breakdown of how to convince clients you're worth what you're charging. Listen to the episode for her 4 best tips on what action steps you can take to make that money (honey).由Pretty Okay Podcast

1
Our Biggest Pet Peeves in Business 52:50

3+ y ago52:50

52:50

In this week's episode of Pretty Okay Podcast, we're cover the next requested topic from our IG audience: Pet Peeves. What bugs us most when working with people or people who work for us? Don't worry, we have plenty to share.由Pretty Okay Podcast

1
How To Work With Friends Without Screwing Each Other Over 58:01

4y ago58:01

58:01

For our 50th episode (!!) we’re diving into the topic you voted for on IG...working with friends! We’re going over the good, the bad and the ugly of going into business with your buddies to make sure your business is successful and your friendship doesn’t crash and burn.由Pretty Okay Podcast

1
Can We Finally Hack The Instagram Algorithm in 2021? 53:08

4y ago53:08

53:08

In this week's episode, Sam and Tayler tackle Later Media's recent article breaking down how to "hack" the Instagram algorithm in 2021 based on advice directly from the source.由Pretty Okay Podcast

1
How To Have Confidence In 2021 When The World Is A Clusterf*ck 45:32

4y ago45:32

45:32

Happy New Year! Or is it? We all know the world is upside down right now and many businesses are struggling through this pandemic. But confidence as a creative entrepreneur matters more than ever. In today’s first episode of the new year, we’re breaking down all the ways you can grow your confidence as a business owner, creative, and human…even whe…

1
Good Riddance, 2020. 55:59

4y ago55:59

55:59

We're closing out the year the best way we know how－talking about sh*t. Tayler and Sam put a bow on 2020 by going over the trials that this year brought, the power of gratitude, and how business owners can thrive in 2021.由Pretty Okay Podcast

1
Bonus Glitter Guide Q&A Episode with Taylor Sterling 47:04

4y ago47:04

47:04

Sam sits down with her Glitter Guide wife to answer all of your Q's!由Pretty Okay Podcast

1
Soft(core) Skillz 54:58

4y ago54:58

54:58

Soft skills aren’t the same as being good at your job. Having a a full-rounded set of soft skills makes you not only a better business owner or worker, but a better human.由Pretty Okay Podcast

1
How To Give Yourself An Annual Review When You're The HBIC 52:52

4y ago52:52

52:52

When you're running your own business, you're often tasked with giving employee reviews. But what about your own review? In today's episode, we are sharing how you can review your own performance (prompts included!) to make sure you're on the path to continuous growth + success in 2021!由Pretty Okay Podcast

1
Tips For Blending Personal Politics + Business 32:28

4y ago32:28

32:28

It's the day after the election but we're still talking politics. This entire election season has brought up an important question: How do we blend our personal politics into our business? Do we have to? Do we even want to? Tayler breaks it down and shares her best tips for incorporating your political beliefs and values into your marketing.…

1
Giving Constructive Criticism Without Sounding Like An A$$hole 45:43

4y ago45:43

45:43

As business owners, collaborators and creatives, you will have to give constructive criticism to people you’re working with. And the way you handle giving criticism and feedback can make or break a project. In today’s episode we’re breaking down how you can effectively dish out constructive criticism to get the results you want, as well as tips for…

1
How To Maximize Your Content 1:05:29

4y ago1:05:29

1:05:29

As business owners and creatives we spend so much time creating content for our brands. Rather than spending 10,000 hours trying to create new pieces of content, we’re sharing our tips for maximizing your content and getting the most bang for your buck.由Pretty Okay Podcast

1
How To Stop Giving Away Your Brain 4 Free 54:06

4y ago54:06

54:06

In this week's episode we're chatting about how we as business owners can stop giving away our time for free. Whether it's from friends who are asking for freebies (advice or product) or overzealous clients, we're sharing our tips for setting boundaries, covering your ass and how to protect yourself moving forward. You've spent a lot of time and re…

1
How To Launch A Business Without Losing Your Goddamn Mind: Part 6 55:37

4y ago55:37

55:37

In the 6th and final part of our How To Launch a Business series we're diving into all the random shit that no one tells you about running a biz.由Pretty Okay Podcast

1
How To Launch A Business Without Losing Your Goddamn Mind: Part 5 20:15

4+ y ago20:15

20:15

In this week's episode, Tayler takes you through the basics of setting up a marketing strategy, what you need to implement before your launch and how to track your progress moving forward.由Pretty Okay Podcast

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