The Importance of Multifamily and how to Brand for Success


Manage episode 341574691 series 2995933
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In this episode, we talk with John Casmon who shares insight on branding which he learned throughout his career as a marketer for top companies such as GM, Nike, and many more. John also shares how Multifamily can truly provide amazing benefits, especially for busy professionals. He even shares how to approach potential partners with opportunities, a system that most tend to overcomplicate.
John Casmon is a real estate entrepreneur, who has partnered with busy professionals to invest over $100 million in apartments. John also consults active multifamily investors to help them start or grow their business. He hosts the Multifamily Insights podcast (formerly Target Market Insights) and is the co-creator of the Midwest Real Estate
Networking Summit. Prior to becoming a full-time investor, John worked in corporate
America, overseeing marketing campaigns for General Motors, Nike, and Coors Light.