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Welcome to On The Floor with John Weller, hosted by Co-Founder, Vlogger, and Public Speaker at FloorForce. On this podcast, you'll find a mix of my interviews with some of the best flooring retailers in North America and the CEO's of cutting-edge technology companies who are helping move our industry forward. You'll also find some of my own speeches and current thoughts on the state of the flooring industry.
 
The KPI Cafe began as an endeavor to help automotive dealers understand the strategies, tactics, best practices, and nuances of digital marketing. It evolved into robust conversations with experts across the full spectrum of topics for automotive retail staff: leadership, finance, sales, SEO, SEM, social media, video, culture, and much more. You'll find a trove of actionable insights that can drive important -- and sometimes systemic -- change in how you approach the various aspects of your ...
 
The FORT host, Chris Powers, talks with leaders of businesses across real estate and a variety of industries. As the Founder of Fort Capital, Chris brings a unique perspective and style that allows for a meaningful conversation that dives deep into ideas and topics not regularly discussed. Chris covers each guests story and explores in detail the critical moments that led to success, failure, growth, and confidence. Chris also strives to ask questions that provide practical wisdom that all l ...
 
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show series
 
Although SEO is not a novel concept in automotive retail, there are still a number of issues that we, as an industry, need to overcome. Whether it is an antiquated way of measuring or setting false expectations or a sole focus on variable operations, dealers and agencies need to have open lines of communication and collaboration to help elevate the…
 
Chris chats with Keith Wasserman, Founder of Gelt Inc. which is one of the fastest-growing real estate companies in the country. Gelt focuses on purchasing multi-family communities, storage facilities, and RV parks. You can connect with Keith by email at Keith@geltinc.com or @keith_wasserman on Twitter. Follow Chris on Twitter: www.Twitter.com/Fort…
 
Your Google Business Profile listings are an integral part of your digital marketing strategy. There are a number of components that your dealership needs to ensure are leveraged to maximize your potential for visibility in non-branded category searches for your vehicles and services. George Nenni of Generations Digital joins the KPI Cafe to talk a…
 
Peter Lohmann is the founder & CEO of RL Property Management, a residential property management company in Columbus, Ohio. Peter graduated with a Bachelor’s in electrical engineering and spent 5 years as a control systems engineer before founding RL Property Management in 2013. RL Property Management now manages over 500 units for central Ohio real…
 
Alex Lieberman is the co-founder and Executive Chairman of Morning Brew, a multi-platform business media brand. In October 2020, Alex & his co-founder sold a majority stake of Morning Brew to Business Insider for a reported $75 million. Today, Morning Brew provides quick and digestible business content to more than 3 million users, successfully cha…
 
Brian Ortega, Creative Director of Valley Hi Toyota, joins the KPI Cafe to jam about the creative process -- from conception to execution, including production tips -- in generating fun content for the dealership. Whether you're a Marketing Director who's not sure where to start in generating more creative messaging or a Dealer Principal who's hesi…
 
On this episode, Chris does a full deep dive into the world of fees, including what they are, should you be charging fees at all, and when, fee misconceptions, the benefits of a profitable company, and the pathway to building a world-class REPE operating platform. Chris also answers your questions submitted on Twitter and much more! Follow Chris on…
 
In this episode of the KPI Cafe, our guest is Brian Kramer, General Manager of Germain Toyota of Naples. He's been a vocal thought leader in automotive retail on how to break the status quo and embrace methodologies that champion consumer expectations and shopping behaviors, as well as apply the best of what disruptors like Carvana are doing -- tha…
 
John Blatchford is the Owner of Kunst, a real estate developer in Cincinnati, Ohio that renovates historic buildings into city apartments by utilizing historic tax credits and Opportunity Zone investments. This episode is a deep dive into The Historic Real Estate Tax Credit, John breaks down the entire process from what buildings qualify, how to ap…
 
On this solo episode, Chris breaks down what would cause someone to sell an investment property or cash-flowing asset. He also discusses why different entities will decide to sell, such as funds or merchant developers. He stresses the importance of building a track record of selling, and how that played into the success of Fort Capital. He also dis…
 
Bill D'Alessandro is the Founder / CEO at Elements Brands, a parent brand that owns and acquires e-commerce companies. Bill founded Elements Brands in 2010 and has scaled to 8 figures of revenue, 50+ employees, and 51,000 square feet of office/warehouse. Elements Brands is vertically integrated and they own and operate all their brands. They have a…
 
Born and raised in South Philadelphia to a single mother, Ayesha is now a multi-millionaire in Stock, Real Estate, and as a Franchise Business Owner. As an Economic Activist, she encourages everyone to invest their money in themselves and their neighborhoods. On this episode, Ayesha discusses her upbringing and how she was able to escape poverty th…
 
Bobby has been involved in startup companies for nearly his entire career. He left graduate school to start his previous company, Cross Properties, with 3 other partners in the basement of a seminary in 2011. He's worn every hat in real estate from finance, capital markets, fundraising, leasing, late-night maintenance, and semi-professional archite…
 
Laird Sparks is a Senior Managing Director for Greystar Development and Construction Services, with responsibility for multifamily development in the Central North Region. He joined Greystar in 1998, holding various positions across multiple disciplines prior to joining the development team. Laird has been involved in all aspects of the Greystar bu…
 
Andrew Gazdecki is the Founder of Microacquire, an online startup acquisition marketplace. Andrew is also the former CEO & Founder of Bizness Apps and Altcoin (both acquired). On this episode, Chris and Andrew discuss the early days of founding Bizness Apps and Altcoin before his jump into Microacquire. They break down the process of how Microacqui…
 
Vincent Knipp is a Senior Managing Director of Investments in Marcus & Millichap’s Dallas office, where he specializes in net lease investment sales across the United States. Knipp has been the #1 Net Lease Agent in Texas and consistently ranks in the Top 10 Nationally within Marcus & Millichap’s National Retail Group. Over the course of his career…
 
Christopher P. Bloomstran, CFA, is the President and Chief Investment Officer of Semper Augustus Investments Group LLC. Chris has three decades of professional investment experience with a disciplined, value-driven approach to fundamental equity and industry research. Semper Augustus manages concentrated global equity portfolios of well-run, well-c…
 
To round out this batch of KPI Cafe episodes, host Dane Saville takes a dive into building a tribe, using his own experience as Reunion's Brand Manager to provide a personal (and vulnerable) perspective on what this process feels like. From content creation and content reaction to authenticity to sweat equity, Dane gives a full view of building a t…
 
Molson Hart is the founder and CEO of VIAHART, an educational toy company, and a co-founder of Edison, an intellectual property-focused litigation financing firm. On this episode, Chris and Molson dive deep into the process of selling on Amazon. They talk about Molson's journey to China and how he was able to learn the manufacturing process and imp…
 
As President and Chief Operating Officer of Vari, Jeff oversees corporate strategy and has led the charge for the development of VariSpace, the company’s new commercial real estate venture. Jeff has 38 years of corporate leadership and board experience, spanning nine industries. His “people first” approach to operational models was born working for…
 
Sean’s been a real estate and technology entrepreneur for 15+ years. Having gone through the launch & sale of a number of early-stage companies, his newest endeavor at AvantStay has him focused on the intersection of hospitality, real estate, and tech to help redefine group travel. On this episode, Sean discusses the Short Term Rental industry and …
 
In this episode of the KPI Cafe, Reunion Marketing's Director of Social Media Giancarlo Montenegro dives into the weeds to clarify some confusion and misconceptions around Apple's iOS 14.5 update. Though this update has been implemented for a bit of time, there still seems to be some demystifying regarding what exactly it means for your Facebook ad…
 
George Coultress is an M&A and Private Equity Advisor for Western Commerce Group. He specializes in investment banking, mergers and acquisitions, financial modeling, due diligence, and capital structure analysis. On this episode, George and Chris deep dive into the process of selling businesses. George details what sellers need to be thinking about…
 
In this episode of the KPI Cafe, Reunion Marketing's Director of Paid Search Jessica Dee dives into a recent update to features for Responsive Search Ads: Ad Customizers. Though long-available for Expanded Text Ads, Ad Customizers provide additional relevance with new layers of information that can populate in the ad based on the consumer's actual …
 
Miron Crosby is a bespoke boot brand and store located in Highland Park Village. Founded by sisters Lizzie Means Duplantis and Sarah Means, the collection is inspired by the sisters’ experiences of growing up on their family’s West Texas cattle ranch, and later living and working in New York City. On this episode, Lizzie and Sarah discuss their sto…
 
Rohun is the co-founder of JT Capital, a Real Estate investment firm with 9-figures of acquisitions of multifamily apartment complexes. JT Capital has purchased over $500 Million in successful Multifamily properties using their time-tested approach of using data, relationships, and work ethic to find great investments for investors. On this episode…
 
In this episode of the KPI Cafe, we're introducing a new style that will be featured each season: an industry spotlight. Our team wants to celebrate great folks across the industry with interviews that focus more on the people and less on strategies and tactics. This inaugural episode features Sean Welsh, an automotive retail veteran who founded Ca…
 
Chris Herd is the Founder & CEO at Firstbase, which helps companies build infrastructure with a remote-first mindset. He takes the side of remote work being most beneficial in the future of work. Jonathan Wasserstrum is the Co-Founder and CEO of SquareFoot, which helps companies find commercial real estate and office space. Jonathan takes the side …
 
Stephen is a Managing Director in the Dallas office of JLL Capital Markets, Americas. He joined JLL as part of the HFF acquisition and specializes in industrial investment advisory. In this capacity, he represents and advises clients in the sale and acquisition, or development of industrial assets, primarily in Dallas/Fort Worth and throughout the …
 
In this episode of the KPI Cafe, Matt Wilson of Silverback Advertising takes us back into the Wild, Wild West of OTT. He and host Dane Saville cover a full gamut of topics to help dealers be able to ask the right questions of their vendor partners by building a fundamental understanding of this strategy. So whether you're a novice who wants insight…
 
Chris is on vacation! So please enjoy this re-mastered version of episode #38 of The FORT with guest Pete Chambers. Pete Chambers is the past President of the West Texas Chapter of Young Presidents’ Organization and continues to be an active member. He is also Chairman of the Board at Rivertree Academy, a private, Christian school serving under-res…
 
Mark Campbell is the Co-CEO of Jasper.io has over 13 years of experience with commercial real estate firms in NZ, UK, and Europe. Most recently, Mark led a commercial real estate joint venture between Blackstone and M7, overseeing assets currently worth more than $12 billion NZD, in seven countries. Mark led the fund since inception and oversaw the…
 
In this episode of the KPI Cafe, Nielsen Automotive's Colin Carrasquillo joins Dane Saville to discuss the many opportunities across the spectrum of social media channels, including the increasing importance of branding and organic in your content planning. Throughout the episode, Colin offers several real-world examples of how he has leveraged dif…
 
There's been a ton of talk about Texas with the growth of Austin, the mass migration from other states, and our booming Tech industry. This episode deep dives into why Texas is a great place to invest your future business, real estate plans, and life. Enjoy! Follow Chris on Twitter: www.Twitter.com/FortWorthChris Learn more about Chris Powers and F…
 
Harry Croydon is co-founder of Micro Insurance Company (MIC) and is CEO and President of STP Group Holdings. MIC was started to create simple insurance products built around technology based on the principles of straight-through processing. Micro Insurance Company currently operates in 12 countries offering policies to many people living in the thi…
 
In this episode of the KPI Cafe, Nelson Automotive Group's Kyle Mountsier offers myriad insights on how to recondition the conversations they're having with customers. Since time immemorial, many people shopping for cars have been forced into negotiating on price because of a lack of transparency, a lack of trust, and a lack of consistency from fir…
 
Josh Schultz is a master of SMB Operations. This episode is a deep dive into SMB Operations and how Josh analyzes businesses in order to optimize operations to greatly scale SMB's. They discuss his journey of joining his father's company, expanding into the Mexico market, living in China to learn the nuances of the international supply chain and ma…
 
Christopher Rising manages the day-to-day business activities of Rising, while also serving on its Investment Committee. Drawing on his experience as Senior Vice President, Asset Transactions at MPG Office Trust, Inc. (NYSE: MPG), Christopher is skilled at managing acquisitions and creative development. At MPG, he worked directly with the CEO to im…
 
The KPI Cafe returns with Facebook's Head of Automotive Retail Bob Lanham. The inspiration behind the episode stems from the disjointed approach to defining two key terms used in digital marketing: measurement and optimization. How you define these will help change your perspective on how to approach your digital strategies, budgeting, and benchmar…
 
Kevin Jorgeson is an American rock climber. He was one of the first two climbers, alongside his climbing partner Tommy Caldwell, to successfully complete a free climb of the Dawn Wall of El Capitan in Yosemite National Park. On this episode, Kevin and Chris talk about climbing the Dawn Wall, the 6 years of preparation leading up to the ascent, and …
 
Soon after joining Higginbotham as a customer service representative in the employee benefits department, TJ Hutchings set a goal to become a managing director within five years, which he accomplished by the end of 2018. Hutchings has maintained a 95%-plus customer retention rate by tirelessly searching for savings solutions for his clients and fos…
 
Jefferson "Trey" Davis is the Owner of Davis Glass Cleaning Company based in Fort Worth, TX. On this episode, Chris and Trey discuss how he decided to make the jump into starting a sweaty business with only one client to over 100 in less than two years. They discuss Davis' day to day schedule and how he balances the actual service with administrati…
 
Nishant has extensive restaurant and food industry experience and is currently serving as the President and CEO of Dividend Restaurant Group, parent company to Romano’s Macaroni Grill and Sullivan’s Steakhouse. Nishant was responsible for the turnaround of both restaurants and the acquisition of Sullivan’s Steakhouse. On this episode, Nishant discu…
 
Eric Jorgenson is the author of The Almanack of Naval Ravikant, which collects and curates Naval’s wisdom from Twitter, Podcasts, and Essays over the past decade. He is also the founder of the Leverage Course, which was created to help people learn how to accomplish superhuman feats by playing a different game — building leverage. On this episode, …
 
Codie Sanchez is the Founder of Contrarian Thinking, a newsletter dedicated to inspiring mental and financial freedom. She acquires SMB's across different industries as well as investing in the legalized cannabis industry. On this episode, Codie discusses her early career as a Conflict Journalist on the U.S./Mexico Border, her position on financial…
 
On this episode, Chris breaks down how Fort Capital transacts and acquires properties. He starts with the company's emphasis on how important their process has been to their success, who's involved, and what type of deals they pursue. Then he breaks down each step of the acquisition from the time a deal is brought to their attention to closing. Enj…
 
Sean Sweeney is the Co-Founder of Hall Sweeney Properties, a Minnesota-based multi-family development company. On this episode, Sean talks about his journey working as a receptionist in the industry, navigating through the '08 crisis, and ultimately founding his own firm. Sean also breaks down the process of a ground-up development including what t…
 
On this special bonus episode, Chris is joined once again by Kevin Dahlstrom (Episode #131 of FORT) for a role-reversal interview. Chris talks about his current career transition and how the past 2 years have lead him to his decision regarding his role at Fort Capital. Kevin and Chris also discuss creating space to think, being multi-dimensional, T…
 
Rhett Bennett is the Founder and CEO of Black Mountain, a private natural resources company with several business units: E&P operations, commercial saltwater disposal, midstream, and in-basin frac sand mining. On this episode, Chris and Rhett deep dive into the Nickel industry. Black Mountain has recently stepped into the industry by purchasing a m…
 
Today's episode features Joe Pohlen, Founder and Partner of Cardinal Senior Management, an assisted living company operating facilities in Michigan and Pennsylvania. On this episode, Chris and Joe dive into the different levels of senior care and look into how Joe's facilities look and operate. Joe describes the process of acquiring buildings, the …
 
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