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Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals strategies, ideas, tip ...
 
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show series
 
The marketing funnel is one of the most helpful ways to think about how your content needs to speak to your potential clients. Populating a funnel with highly effective content can be challenging. Did you know that repurposing content can help you create on-message content, for all stages of the funnel, that leads to conversions. In this episode, I…
 
Are you missing out on big opportunities to become an authority in your industry and drive traffic to your website? Third-party sites like Reddit and Quora have incredible but wildly underutilized potential to boost your authority online…but what’s the best way to take advantage of these opportunities? Joining me to share his thoughts is Ross Simmo…
 
Should you commit to ongoing weekly content or create a season? For some people, a season is the perfect answer. But when you’ve created and published a brilliant season of content – now what? You either leave it out there and hope it’ll return some results, or you can use a repurposing strategy to maximize its chances of getting more viewers/liste…
 
12 content creator turned business owner stories – what do they all have in common? Find out in this final installment of our It Started with Content case study series. In this final episode, I look at the traits all the creators shared and how they helped propel the creators from zero to successful brands, businesses, and more. Hit play to hear th…
 
How do you create high-quality content week after week for 9+ years? As our incredible friend and client Jay Baer reaches 500 episodes of his podcast, Social Pros, I invited him to join me on The Content 10x Podcast to talk about what it takes to consistently create so much fantastic content. Jay is a profound figure in the content marketing indust…
 
Is the best way to repurpose content transforming long-form pieces into shorter content? Or is there another way? The fantastic thing about content repurposing is that there’s no ONE way to repurpose your content. If there’s potential for your content to become something else, then go ahead and create it! In this episode, I share how to shift your …
 
Repurposing content is all about maximizing your ROI. But many of us neglect the simplest and hugely effective way of increasing your ROI when it comes to your existing content: updating it. Updating your content is a proven method for getting more eyes on content that already exists. There’s no going back to the drawing board or spending hours cre…
 
How did micro-magic trick content conjure up worldwide video success? At the time of writing, Zach King’s videos are 4 out of the top 5 most watched videos on TikTok ­– with nearly 5 billion combined views. He’s also the world-record holder for the highest number of TikTok followers for a male creator. The video illusionist has taken the social med…
 
A personal brand is a powerful thing. It can get your name out there, establish you as an influential authority, get your foot in the door with your dream clients, and so much more. But how do you actually build a personal brand? What does it take to go from unknown to well-known? And how instrumental is social media? I invited personal branding ex…
 
When you’re sitting on a mountain of content…what do you do with it? In this special, celebratory 200th episode of The Content 10x Podcast, I’m going behind the scenes once more and sharing what I plan to do with all this content. Tune in to hear what my next steps are for those 200 weeks of podcast episodes and repurposed content, and find out how…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Create content with the Barriers Genius Template Repurpose into an ebook Repurpose into a course SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighth…
 
How does your business stand out from its competition? Even if the products and services you offer are completely unique, it likely won’t be this way forever…but one thing always will be – your brand. How you communicate what your business stands for can have a huge impact on potential clients. It may even be the difference between them deciding to…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 4 Value Drops Create Your Content with Genius Templates Publish to Medium - SmartContentIncome.com/join-medium Repurpose 5 Ways in 5 Minutes Repeat Daily SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start cr…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Name a common Barrier Name the Barrier Busting Strategy Repeat this 2 more times SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Family Retr…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Genius Templates into Info-Products Genius Templates into Courses Build an Empire SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Family Ret…
 
Threads are proven to boost your engagement on Twitter. But how can you use them for repurposing your content? Historically, it’s been a real challenge to repurpose content to Twitter. If you create long-form content, it can take a lot of creativity to repurpose it into bite-size (or should I say crumb-size) pieces of content that fit the character…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Turn Genius Templates into Traffic Turn Genius Templates into an Audience Repeat 1 & 2 SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Famil…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Name & describe a popular myth in your niche Deliver the truth Repeat 1 & 1 SPONSORS Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Family Retreat –…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Create membership content with Genius Templates Choose the best ones for your audience Fill up your membership site with multi-media Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating …
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Ignite 3 Value Drops Start with 3 Chunk Content 12 Months of Content in 2 Days 12 Months of Email in 2 Days Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Famil…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Start with 3 Chunk Content Repurpose into 3 Module Mini-Course Add a "Get Started Here" Module on the Front and a "Putting It All Together" Module on the Back Rinse & Repeat Sponsors Samcart –Whether you are selling digital products or online services,…
 
It’s hard to imagine a time when we didn’t turn to YouTube for entertainment and information. But back when the video sharing platform first launched, nobody quite realized its true potential. Tim Schmoyer, however, was determined to work it out. In this episode of our It Started with Content case study series, I share Tim’s story. Spoiler alert: T…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Create your Title Slide Create your Problem Slide Create your Solution Slide Create your Call to Action Slide Rinse & Repeat Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating cou…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Name a common mistake in your niche Name what to do instead Do 1 & 2 three times Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting orders. Lighthouse Family…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops GENIUS TEMPLATES make the Internet "fill-in-the-blank" simple GENIUS TEMPLATES allow you to be amazingly prolific GENIUS TEMPLATES - "You're only one Genius Template away..." Sponsors Samcart –Whether you are selling digital products or online services…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops "YouTube Shorts" are one minute videos, YouTube's answer to TikTok Optimal video length is 3-4 minutes and surprisingly, 10-19 minutes Also surprisingly, the fastest growing viewing age group on YouTube is 55+ Sponsors Samcart –Whether you are selling …
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Every content contains the seeds for a great course or info-product Turn a 3 chunk article into a 3 module course Compile several articles into an ebook or course Sponsors Samcart –Whether you are selling digital products or online services, SamCart is…
 
Does your content actively help you sell your products and services? Does it attract ideal clients? If you need help with either of these, Nikki Rausch has some tips to help. Nikki is the Founder and CEO of Sales Maven, an organization helping business owners facilitate strategic and effective sales conversations. She’s got more than 25 years of sa…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops "You need to __________" "If you didn't already know ___________" "Here's how you're going to ___________" Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start creating courses and accepting…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Copy & Paste a small snippet of your content to build "content intrigue" Repurpose to Facebook 5 Ways Repurpose to Twitter & LinkedIn Sponsors Samcart –Whether you are selling digital products or online services, SamCart is the easiest way to start cre…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource 21 Genius Templates 3 Value Drops Create your content Publish your content Repurpose your content - repurpose your content at least once. And many more times after that - see this week's daily episodes at 12:15 PM ET Sponsors Samcart –Whether you are selling digital products or online …
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Secrets of the Avatar – Mini-Workshop with Jim Edwards on the most critical part of your marketing that allows you to excel at everything else 3 Value Drops Offline people need what online people know and can do What's an offline business you could help? The content you create contains…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Secrets of the Avatar – Mini-Workshop with Jim Edwards on the most critical part of your marketing that allows you to excel at everything else 3 Value Drops Create your content Repurpose your content Profit with your content Sponsors Samcart –Whether you are selling digital products or…
 
Your content should always help to move your business forward. But with long-term content strategies, it’s easy to fall into a rut. You could be pouring your energy into content that just doesn’t perform the way it used to or resonate with your audience anymore. Plus, you could be missing out on content opportunities that have much greater potentia…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Secrets of the Avatar – Join Jeff Herring & Jim Edwards as we show you how to create your Avatar Profile that gives you a clear picture of your Ideal Customer - Click here to catch us LIVE on Thursday July 22 at 3 pm ET 3 Value Drops Templates simplify the Internet Wizards simplify the…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Creation Nation Free 30 Day Test Drive – Get complete “test drive” access to THE membership site for content creators => CONTENT CREATION NATION 3 Great Value Drops Genius Templates simplify the internet The 3 Mistakes Genius Template is simple and powerful Repurpose at will! S…
 
Subscribe Apple | Google | Spotify | Amazon | Stitcher Resource Content Creation Nation Free 30 Day Test Drive – Get complete "test drive" access to THE membership site for content creators => CONTENT CREATION NATION 3 Great Value Drops Jeff - Gather your existing content into a 5, 7, or 9 week "Beginner's Guide" Teresa Kuhl - To join the membershi…
 
If you use Instagram to build brand awareness and grow your business, there’s one feature that you can’t ignore: Instagram Guides. Instagram Guides are incredibly powerful for building credibility, showing expertise, and extending the life of your Instagram content. Plus, if you’re already creating content for Instagram, all it takes is 5 simple st…
 
What ingredients do you need to turn a passion project into a hugely successful brand and business? A cup of great content… Two cups of repurposing… And your own secret sauce! Ella Mills started her blog as a way to share her healthy recipes. But as her following grew, so did the content and business opportunities. In this episode of our It Started…
 
Your product or service solves a problem that your audience has – but they may not know it yet. If they aren’t aware of the problem, they’re not looking for a solution. So how do you, 1) find those people and 2) get in front of them? In this episode, I speak to Rand Fishkin, CEO and Co-Founder of SparkToro. SparkToro helps content creators and busi…
 
How do you tell people about your business, product, or service in your content without sounding too salesy? Providing helpful content is key to building an audience. But if people don’t know what you do or what you sell, is creating content really a marketing strategy – or just a hobby? The key is to balance helping your audience while directing t…
 
When I first started Content 10x, being a business owner and content creator was all new to me… it was a steep learning curve. But I grew so much in that time. I learned lessons that have stuck with me and shaped my journey. So, I’m taking this opportunity to share just some of the most important lessons. Hopefully, these will be helpful to you, wh…
 
Could you build a brand in less than 280 characters? It might sound impossible, but you wouldn’t be the first person to do it. In fact, many businesses and brands started their content journeys on Twitter. After all, it’s a platform like no other for potential audience reach. Dominic McGregor, Co-Founder of Social Chain, and Rob Temple, author of V…
 
Writing is a vital component to content. It’s your podcast show notes, your YouTube video descriptions, your social media posts…and that’s before we even get into long-form written content like blog posts and lead magnets. So picking up a few tips and tricks about how to write better content can go a really, really long way. In this podcast episode…
 
Have you ever been shocked at the price of creative work? In the years since launching my creative agency, I’ve encountered time and time again people’s expectations around how much creative work should cost. What business owners often don’t understand is how much time and expertise it takes to make quality creative content. Content that grows a br…
 
Livestream video is undoubtedly the best type of content to repurpose…but lazy livestream repurposing is the worst kind of repurposing there is! Listening to errors and tech issues in a podcast or video that simply don’t need to be there is painful. It’s a sure-fire way to lose audience members who won’t want to invest their time in your content – …
 
How can creating just one type of content grow a business empire? Any seasoned content creator will tell you that it’s best to master creating one content type before diversifying. However, few realize the power of honing your skills so acutely that you can build an entire business on the back of it. In this episode of the It Started with Content c…
 
If you think repurposing content is limited to the online world only…think again. We often get so caught up reaching our audience on all the various virtual platforms that we forget about the possibilities that exist outside of the web. There could be plenty of digital to physical repurposing opportunities waiting for your content in the “real” wor…
 
How can you create content that your audience is guaranteed to engage with? Whether you’ve got a big content idea or want to find out more about what your audience likes, a content MVP can help. In this podcast episode, I share how you can validate your idea before creating the content – saving you time, effort, and helping you give your audience e…
 
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