最佳Technology Business Management播客 (2023)

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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39 - Top 10 AI tools for your Small Business 35:24

1d ago35:24

35:24

Artificial Intelligence is going to be our Industrial Revolution. Already there are huge technical advances - and it is only really beginning. We detail the Top 10 AI tools that we are already using in our companies and how you can use them in your business. Have a listen to the podcast to find out how this will impact your small or medium-sized bu…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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37 - Using AI in your Small Business for Fun and Profit 31:29

30d ago31:29

31:29

What is AI? How will it affect your industry? How can you improve productivity? AI is going to be our generation's Industrial Revolution. The changes from this are going to be huge, so all small business owners need to understand the threats and more importantly the opportunities that come from AI. Have a listen to the podcast to find out how this …

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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36 - The importance of finding someone to take a message to Garcia in your Small Business 22:39

6M ago22:39

22:39

This week we look at the Message from Garcia, an article written in 1899. What was the message? Who carried it? Why him? Most importantly - how does this fit into your business? Finding someone who can take a message to Garcia, or more than one will make your life, as a business owner, a whole lot easier. We use the message to help us illustrate to…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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35 - Managing inflation in your Small Business 28:06

9M ago28:06

28:06

How can small business owners manage the impacts of inflation? We look at the impact inflation will have and offer some tips on how to best manage running a business in a high inflation economy. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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34 - Small Business Hiring Tips to grow your team post COVID 33:05

10M ago33:05

33:05

Hiring today is a global issue for Small Businesses. We look at some of the strategies that successful small businesses are using to be able to hire the right people as well as getting the most out of the team you have. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Sma…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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33 - How to manage the Great Resignation in your Small Business 34:21

1+ y ago34:21

34:21

What is the Great Resignation? How is it effecting Small and Medium Sized Businesses? What can you do to manage it? We discuss some of the facts and ideas to move forward in what is a very turbulent time for SMEs For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Busi…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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32 - Lessons learnt from implementing the Rockefeller Habits 32:48

1+ y ago32:48

32:48

How can the Rockefeller Habits help your business grow? We discuss how we have gone implementing the Rockfeller Habits as we work towards scaling up. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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31 - Scaling up with the Rockefeller Habits 1:06:55

1+ y ago1:06:55

1:06:55

I am a huge fan of the Rockefeller Habits and Scaling Up books by Verne Harnish. We discuss how we are going on our journey of implementing them in Extreme Networks. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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30 - Tips for firing employees 35:48

2y ago35:48

35:48

Firing employees is a really difficult process for everyone - the business owner or manager, and the employee. We discuss some of the mistakes we've made, how to avoid it, and if it absolutely has to be done, the process that we use. Obviously employment law differs around the world, so get legal advice first, but this process focuses on minimising…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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29 - Martech - Marketing Technology that's free and easy to use to grow your small business 36:46

2y ago36:46

36:46

We discuss the Martech - Marketing Technology - that we use to run our marketing campaigns. Mostly free and easy to use, these are the tools you should be looking at to see if they fit into your marketing plan, so that it can achieve the goals set out by your business plan and personal plan. For Small Business IT Support visit our IT Company, Extre…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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28 - Free and easy Marketing Technology for your Small Business 25:52

2y ago25:52

25:52

We discuss free and easy to use marketing technology that small business owners need to at least know about, if not use, to market their businesses successully. For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business. Let us know what you thought of the podcast on…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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27 - Examples of Small Business Hacking Attempts and how to defend your Small Business 21:00

2+ y ago21:00

21:00

This is Part For Small Business IT Support visit our IT Company, Extreme Networks. For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business. Let us know what you thought of the podcast on Linkedin or Facebook.

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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26 - Small Business IT Security Update 26:47

2+ y ago26:47

26:47

This episode covers the latest ACSC Cyber Threat report. We marry this up with some real-life hackings that we have seen in local businesses and we cover how you can secure your business. Have a listen to the podcast and do some marketing to get those customers in. Let us know what you thought of the podcast on Linkedin or Facebook.…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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25 - The week every Small Business became an Entrepreneurial Startup 23:43

3y ago23:43

23:43

This special COVID 19 Podcast looks at Leadership, Runway and pivoting for small businesses in the face of COVID. Business has changed massively and runway is now key. Businesses need to cut expenses very quickly but they are also looking for new ways to grow their revenues as the business and consumer worlds are changed massively. To help you thro…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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24 - The Small Business COVID 19 / Coronavirus Survival Guide 31:12

3y ago31:12

31:12

This podcast looks at some of the tactics you can use to manage your business better with the Coronavirus / COVID 19. We look at suppliers, customers, your team and your cashflow with some ideas to help you get through it all. We have some tips that will definitely help with business continuity and cash flow for Small Businesses. Check out our show…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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23 - Small Business Leadership 31:43

3+ y ago31:43

31:43

This podcast looks at Small Business Leadership. Your team will perform better with better Leadership, but for many small business owners, they never get any formal training in Leadership. What is it and how do you do it? Check out our show notes for more details on this podcast.

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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22 - Microsoft Teams vs Skype vs Slack vs Zoom - Which is right for your Small Business 26:56

3+ y ago26:56

26:56

Comms is one of the big tech disruptors in Small Business - have a listen to our latest podcast and get some ideas about how you can drive growth in your business with better communications. Check out our show notes for more details on this podcast.

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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21 - How to protect your small business from Malware and Phishing attacks 29:19

4+ y ago29:19

29:19

I recently received a scary email involving my PORN BROWSING HABITS!?!? The email threatened me with everyone in my contacts getting a picture of me along with my browsing habits. WHAT SHOULD I DO? We break down what these email means and how they can start to generate emails that can be really scary and fool people into paying Bitcoin with these e…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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20 - Advanced Podcast Analytics and Statistics II 27:20

4+ y ago27:20

27:20

Firstly we looked at some of the equipment we use for doing our podcasts. We use the Audio-Technica ATR - 2100 USB. This is a great directional microphone that cuts down Mackie 802 VLZ4 - We use this mixer to be able to do a mix minus setup to be able to record Skype interviews. It is a little technical and I am no expert in it, but I tried softwar…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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19 - Advanced Podcast Analytics and Statistics 27:06

4+ y ago27:06

27:06

It can be really difficult to understand how effective your podcast is going. Podcast statistics are a bit of an arcane art, and it is difficult to understand the relative difference in downloads between podcasts and also there are some great ways that you can find out which parts of your podcast resonate with your audience. We look at what you can…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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18 - How to fly like a Boss with Steve Hui 28:51

4+ y ago28:51

28:51

Steve Hui, the Points Whisperer, is the owner of I fly flat. We talk about what the tricks are to using points in your business to be able to fly business class. Business owners have a huge advantage when it comes to Frequent Flyer Points. We recently talked about "How to take a holiday as a business owner." I think it is really important to travel…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

1
17 - What we learnt from using the Amazon 6 page memo meeting format. 27:21

4+ y ago27:21

27:21

Meeting effectiveness is a problem in businesses large and small so we tried a new approach to improve the productivity to come out of our meetings. We look at Slack. This is an awesome communications tool, which has a free plan (that is the plan we use). It helps decrease our huddle meeting time, provides an easy way to get information quickly and…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

1
16 - Application Development for Small Businesses Part II 28:59

4+ y ago28:59

28:59

Creating bespoke software for your small business has never been easier or cheaper than it is today and it can make a fundamental difference to the productivity and profitability of your business. We look at Google Analytics. Do you know how to use Google Analytics? It tells you some key metrics for your website. Most small business websites get ar…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

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15 - How to take a holiday as a Small Business Owner II 22:42

5y ago22:42

22:42

If you can work for 1 or 2 hours a day every couple of days, you can spend a lot longer away from your business. We look at the technologies that we have within our companies so that we can work from anywhere, anytime. Firstly, with have a Microsoft Windows Terminal Server. That gives us access to our accounting system, internal files, and all of o…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

1
14 - How to take a holiday when you own a Small Business 29:57

5y ago29:57

29:57

We discuss why it is important for business owners to take a holiday. It is pretty important for you to get out of the business to recharge your batteries and make sure that you aren't burning out. It is also important to get out of the business to reflect on the business. What do you need to do in your business to be able to take a holiday? We loo…

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

James Eling | Entrepreneur, Marketer, Strategist

1
39 - Top 10 AI tools for your Small Business 35:24

1
37 - Using AI in your Small Business for Fun and Profit 31:29

1
36 - The importance of finding someone to take a message to Garcia in your Small Business 22:39

1
35 - Managing inflation in your Small Business 28:06

1
34 - Small Business Hiring Tips to grow your team post COVID 33:05

1
33 - How to manage the Great Resignation in your Small Business 34:21

1
32 - Lessons learnt from implementing the Rockefeller Habits 32:48

1
31 - Scaling up with the Rockefeller Habits 1:06:55

1
30 - Tips for firing employees 35:48

1
29 - Martech - Marketing Technology that's free and easy to use to grow your small business 36:46

1
28 - Free and easy Marketing Technology for your Small Business 25:52

1
27 - Examples of Small Business Hacking Attempts and how to defend your Small Business 21:00

1
26 - Small Business IT Security Update 26:47

1
25 - The week every Small Business became an Entrepreneurial Startup 23:43

1
24 - The Small Business COVID 19 / Coronavirus Survival Guide 31:12

1
23 - Small Business Leadership 31:43

1
22 - Microsoft Teams vs Skype vs Slack vs Zoom - Which is right for your Small Business 26:56

1
21 - How to protect your small business from Malware and Phishing attacks 29:19

1
20 - Advanced Podcast Analytics and Statistics II 27:20

1
19 - Advanced Podcast Analytics and Statistics 27:06

1
18 - How to fly like a Boss with Steve Hui 28:51

1
17 - What we learnt from using the Amazon 6 page memo meeting format. 27:21

1
16 - Application Development for Small Businesses Part II 28:59

1
15 - How to take a holiday as a Small Business Owner II 22:42

1
14 - How to take a holiday when you own a Small Business 29:57

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