[EDUCATE] How I overcame my fear of showing my face on camera


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Textile artist Cath Janes used to be afraid of showing her face on camera.

So what inspired her to start doing daily Facebook Live broadcasts during Lockdown?

A decision that helped take her Instagram following from 300 to more than 4k.

That’s exactly what you’ll find out in this interview.

You’ll also get tips on how to create engaging video content - both live and recorded (and stop feeling afraid of showing your face on camera).

Although Cath mainly focuses on Instagram in this episode - the tips she shares can be applied to any platform.

Key Moments

[05:28] The tech side of creating videos - how to go about it like a pro

[14:09] Why showing your human side (read: bloopers) are great for building a connection with your audience

[16:34] On stereotypes about going on video: the reality is different!

[20:38] The kind of reels that perform best

[23:58] How your Instagram reels lead to sales

[28:40] What to do if a post is unsuccessful - the right mindset about it

Key Links

Cath Janes on Instagram

Help! I’m struggling to sell my products on Instagram (podcast)

Janet Murray’s Courageous Content Planner

Janet Murray’s website

Janet Murray on Instagram

Janet Murray on Facebook

Janet Murray on TikTok

Janet Murray on Twitter

Janet Murray on LinkedIn