How to Build a Personal Brand Through Podcasting with Stewart Hillhouse (GMT128)

Growth Marketing Today

Podcasting isn’t new. It’s been around for over a decade now. However, it’s experienced a massive rise in popularity rise. It’s not surprising at all—after all, the low cost of creation and the ease of consumption has made podcasting the consummate way to reach niche audiences. Those qualities have also made the medium the perfect vehicle for those who would like to build a powerful personal brand. In this episode, Stewart Hillhouse shares how he used podcasting as a way to build his personal brand. In episode 128, you’ll learn: How he measures the success of his podcast (hint: it’s not the number of downloads of each episode) How to get over the fear of putting yourself out there Stewart’s podcast creation system Sponsor For This Episode LinkedIn is an undiscovered golden mine for many advertisers. One thing I love about advertising on LinkedIn is how you can target by very exclusive criteria that you will not find anywhere else, such as company growth rate, job seniority, job titles, skills and more. Whether you’re looking to generate leads, drive website traffic, and build brand awareness, LinkedIn advertising can help you reach your business goals. Get a $100 advertising credit toward your first LinkedIn campaign for free at https://linkedin.com/growthtoday Get the free growth cheat sheets with all actionable notes, takeaways, and tips from the latest episode in a one-page PDF at https://growthtoday.fm/128