Creating a Memorable Brand Voice with Lucy Bedewi | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Lucy Bedewi - Founder and CEO of My Write Hand Woman, a copywriting business based in Washington, DC. She started her business during the pandemic right after graduating from college and managed to scale her business to 6-figures within the first two years. She specializes in writing copy that converts for fast-growth start-ups and companies.

00:00 - 00:17 “You can really change the emotion of your brand just by dialing into this brand voice!” — Lucy Bedewi

00:18 - 00:36 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:37 – 01:03 Lucy’s background

01:04 - 07:23 Marketing Essentials Moment: Hiring the Right Person to Fit Your Company Culture

07:24 - 09:24 Welcome to the show, Lucy!

09:25 - 10:53 Refrain from being too salesy

10:54 - 13:47 Putting the right emotions to your products/services

13:48 - 18:07 Creating effective sales pages

18:08 - 19:57 Verbal branding

19:58 - 21:31 Email marketing tricks

21:32 - 23:55 Value of authenticity in branding

23:56 - 24:40 Get up to a $20 credit to spend on Billie razors and body care.

24:41 - 31:57 Lucy shared some pivotal moments across her entrepreneurial journey

31:58 - 35:11 Helping women elevate and lift their voices to build as big of a business as they desire.

35:12 - 36:21 How Lucy get her mindset right in the morning

36:22 - 37:16 Organic marketing

37:17 - 38:02 Reach out to Lucy

38:03 - 38:40 Give us a review and enjoy your Marketing journey!

38:41 - 39:27 Join The Marketing Expedition Community today!

#copywriting #copywriter #marketing #digitalmarketing #copywritingtips #marketingdigital #content #advertising #copy #entrepreneur #marketingtips #emailmarketing #organicmarketing #branding