))
5. A Digital Transformation that is Purpose Led and Performance Driven with Velia Carboni, VF Corporation
Manage episode 294109236 series 2896372
内容由Kristin Deutmeyer提供。所有播客内容（包括剧集、图形和播客描述）均由 Kristin Deutmeyer 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Velia Carboni is Executive Vice President and Chief Digital and Technology Officer at VF Corporation, where she is leading the company's digital and technology transformation. She develops digital strategies to create meaningful connections and experiences for consumers and drive growth across all consumer touchpoints. In this conversation Velia shares keys to a successful transformation:
…
continue reading
- Start with the team and culture: Put people first, bring people along. Without a great team, transformation won't happen.
- Lead with the consumer: Determine the consumer or business problem that needs to be solved, then implement the process and technology to solve it.
- Set digital leaders up for success: Put the right reporting structure in place. Reporting to the CEO sends the right message and enables the digital leader to make the most impact.
12集单集
分享
