How Staying Customer Focused Drives IPInfo's Customer Loyalty


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According to Ben Dowling, founder of IPInfo, an API provider specializing in IP-based geolocation, the key to success is staying customer-driven. Of course, when your organization is an API provider, "customer-driven" is synonymous with "developer-driven." In this interview with ProgrammableWeb editor-in-chief David Berlind, Dowling explains what IPInfo does and how it's diversifying to ensure that developers view the API provider as being the leader in its niche.