48. Breaking Through Toxic Cultural Beliefs & Getting PR Ready Featuring Nina Dafe

REPRESENTED with Annie Gichuru

If you’ve ever felt like public relations is a world reserved for others...those with more resources, confidence, or visibility, this episode is for you.

I’m chatting with Nina Dafe, founder and CEO of The Far Above Rubies Collection, who helps women go from stumped to savvy when it comes to PR. As an award-winning content marketer, freelance writer, and international speaker, Nina has been featured in outlets like HuffPost, Thrive Global, and Bustle. She’s on a mission to demystify PR and empower underrepresented voices, especially Black women, to claim their space.

In this episode, Nina and I discuss:
🎙 The toxic cultural beliefs that keep Black women and other underrepresented groups from pursuing visibility in PR and how to overcome them.
🎙 Why PR isn’t just for the privileged and what it takes to get "PR ready" without feeling unworthy.
🎙 Common misconceptions about PR and the steps you can take to avoid costly mistakes.
🎙 How healing from internalised beliefs opens the door to meaningful progress in life and business.

Whether you’re navigating the world of PR for the first time or looking to break free from beliefs holding you back, Nina’s expertise, grace and advise will leave you feeling equipped and inspired to take the next step.
LINKS:
Nina Dafe
Website: https://www.faraboverubiescollection.com/
Instagram: https://www.instagram.com/faraboverubiescollection/
I'd love to invite you to dive deeper into racial inclusion work by joining me for the next round of my 10 week online program REPRESENTED. Check out all the details and join the waitlist 👉🏾 https://anniegichuru.com/represented
Come say hi on Instagram, let me know where you are tuning in from. I'd love to hear from you 👉🏾 https://www.instagram.com/annie.gichuru