使用Player FM应用程序离线!
Test Your Creative with Dynamic Assets with David Jonkers of Bright River
Manage episode 352101892 series 2910620
Summary
Kicking off 2023 for the E-commerce Content Creation Podcast, our first guest of the year is David Jonkers, CEO and co-founder of Bright River. Bright River provides image editing services for studios large and small, and works to find ways to make things easier, faster, and cheaper for their customers. David joins Daniel for this episode to talk about Pos3d, a service that enables the creation of on-model assets, without the need for a model.
Key Takeaways
- Pos3d helps enable decentralized content production, easing the burden presented by COVID and other forms of business disruption.
- Another significant use case for Pos3d, it enables model photography for product categories where model photography is difficult or not an option due to resources.
- Technology like Pos3d also enables producing small sets of assets in different style for things like A/B testing, selling up to the C-suite, etc.
- An interesting anecdote that David shared is that a Pos3d customer found that having the model looking toward the add to cart button has an impact on conversion (!!!)
- Perhaps one of the most beneficial features of Pos3d is being able to test anything and everything under the sun in a much more cost effective way.
- In 2023, studios will almost certainly HAVE to adopt some new tech to meet the demands of the business, whether it's automation, CGI, AI or otherwise.
- We expect content needs to only increase as everything gets harder to compete.
Discount Code
Reminder to use code ECCP to get your first month of PhotoRoom Pro for free! Thanks to the PhotoRoom team for the generous offer.
Credits
Produced by: Creative Force - creativeforce.io
Edited by: Calvin Lanz Sound - clsound.net
Hosted by: Daniel Jester - danieltjester.com
149集单集
Manage episode 352101892 series 2910620
Summary
Kicking off 2023 for the E-commerce Content Creation Podcast, our first guest of the year is David Jonkers, CEO and co-founder of Bright River. Bright River provides image editing services for studios large and small, and works to find ways to make things easier, faster, and cheaper for their customers. David joins Daniel for this episode to talk about Pos3d, a service that enables the creation of on-model assets, without the need for a model.
Key Takeaways
- Pos3d helps enable decentralized content production, easing the burden presented by COVID and other forms of business disruption.
- Another significant use case for Pos3d, it enables model photography for product categories where model photography is difficult or not an option due to resources.
- Technology like Pos3d also enables producing small sets of assets in different style for things like A/B testing, selling up to the C-suite, etc.
- An interesting anecdote that David shared is that a Pos3d customer found that having the model looking toward the add to cart button has an impact on conversion (!!!)
- Perhaps one of the most beneficial features of Pos3d is being able to test anything and everything under the sun in a much more cost effective way.
- In 2023, studios will almost certainly HAVE to adopt some new tech to meet the demands of the business, whether it's automation, CGI, AI or otherwise.
- We expect content needs to only increase as everything gets harder to compete.
Discount Code
Reminder to use code ECCP to get your first month of PhotoRoom Pro for free! Thanks to the PhotoRoom team for the generous offer.
Credits
Produced by: Creative Force - creativeforce.io
Edited by: Calvin Lanz Sound - clsound.net
Hosted by: Daniel Jester - danieltjester.com
149集单集
Усі епізоди
×欢迎使用Player FM
Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。