Episode 32 - IHeart Sports is launched

0:45
 
分享
 

Manage episode 274991471 series 2795548
由Player FM以及我们的用户群所搜索的The Modern Fire and James brown — 版权由出版商所拥有,而不是Player FM,音频直接从出版商的伺服器串流. 点击订阅按钮以查看Player FM更新,或粘贴收取点链接到其他播客应用程序里。

iHeartMedia has added regular national, regional and local sports breaks to its 500+ radio stations, most of which are not sports focused. This is according to Sports Business Daily.

Sports personalities like Cris Collinsworth, Colin Cowherd, Dan Patrick and Joy Taylor are expected to appear on non-sports radio stations as well.

The move is part of iHeartMedia’s launch of the iHeartSports Network. The company cites a study that said 83% of sports fans want daily updates and a Nielsen stat that says 89% of sports fans listen to the radio every week.

96集单集