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Using Pinterest Trends to Create Evergreen Blog Content for Black Friday w/ Kara Duncan
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In this episode of the Systems & Workflow Magic Podcast, I'm joined by Pinterest and blogging expert Kara Duncan to break down how small business owners can use Pinterest trends to create evergreen blog content that supports their Black Friday strategy—and keeps working long after the sale ends.
We discuss the three main content buckets (evergreen, trend-based, and timely), how to plan Pinterest content in advance, and why specificity is crucial for driving traffic and conversions. Whether you're brand new to Pinterest or looking to refine your strategy, this episode will help you create intentional content that attracts and nurtures cold traffic for your Q4 promotions.
Read the ENTIRE blog post here & don't forget to 🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
Resources & Links
🎟️Get your free virtual ticket to the Black Friday 2025 Summit: https://blackfridaysummit.com/
🎉 Emails needed for a launch (Free PDF) HERE
🎉 Want to get 50% OFF of Flodesk? Click HERE
🎉 Are you a family photographer and need weekly marketing help? Join the Family Photographers' Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society
Connect with Kara Duncan
Connect with Dolly DeLong Education
Thanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:
✅Sign up for weekly reminders to stay updated on all things systems, sops, marketing, and workflows to impact the backend of YOUR business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools
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🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️
Pinterest marketing, Pinterest strategy, evergreen blog content, Black Friday marketing, Black Friday prep, blogging strategy, Pinterest for business, Content planning, Pinterest trends
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