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The Balancing Act of Innovation: Designing the Future of Food at PepsiCo - Richard Walzer
Manage episode 455121578 series 3506399
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Richard Walzer, Innovation Director at PepsiCo, joins us to discuss the challenges and opportunities of balancing performance and transformation in innovation. From designing crisps (or chips!) to fostering a culture of foresight, Richard shares his insights into creating breakthrough products while staying true to today’s business demands.
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00:01 What Does an Innovation Director Do? 00:32 How Richard Went from Designing Gadgets to Designing Food 01:25 Balancing Innovation for Today and Tomorrow 02:38 The Fine Line Between Performance and Transformation 03:09 Using Foresight to Map the Future of Innovation 03:42 The Ideal Ingredients for a Culture of Innovation 05:11 Creating Breakthrough Products in Legacy Portfolios 06:36 Where Do Innovation Ideas Really Come From? 08:01 Breaking Patterns: Personal Stories of Courage in Innovation 09:35 Framing the Right Questions for Systematic Creativity 09:56 Sneak Peek at What’s Coming from PepsiCo in 2025
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