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The Happy Homemaker: How Advertising Invented The Housewife - Part 1

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Manage episode 370802049 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week, we look at how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.


The rest is advertising history.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

376集单集

Artwork
icon分享
 
Manage episode 370802049 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week, we look at how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.


The rest is advertising history.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

376集单集

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