What I've Learnt - Dan Rosen

WHAT I'VE LEARNT

Dan Rosen exemplifies what is possible if you have passion, a dream, and in Dan's case a love of music - your skills can take you wherever you want to go. For Dan, it’s being at the helm of one of the most powerful music labels globally - recently taking the reigns as president of Warner Music Australasia.

After all, Music is a business - a monolithic one with Warner Music International going public recently signaling to both artists and investors a huge commitment to investing in their artists.

After a successful decade-long run as chief executive officer of ARIA Dan is embracing this new exciting role.

It’s a long way and an extraordinary journey for Australian Rosen who studied international law and business at New York University on a Fulbright Scholarship.

Rosen’s business skills are a vital asset for managing the powerhouse music behemoth.

It’s a fickle, fast, and furious world and as Spotify and streaming services have changed the game Dan knows it’s a big ship to steer through unchartered waters.

Iconic Music mag Rolling Stone reflecting on the new era -

The global recorded-music market grew by 7.4 percent in 2020, to $21.6 billion, marking the sixth consecutive year of growth and continued even through the Pandemic.

Rolling Stone reflects “As the world contends with the Covid-19 pandemic, we are reminded of the enduring power of music to console, heal, and lift our spirits. Some things are timeless, like the power of a great song or the connection between artists and fans. But some things have changed. With so much of the world in lockdown and live music shut down in nearly every corner of the globe, most fans enjoyed music via streaming.

“Fueled by record companies’ ongoing investment in artists and their careers, along with innovative efforts to help artists bring music to fans in new ways, recorded music revenues grew globally for the sixth consecutive year, driven by subscription streaming

As recently as 20 years ago — when physical goods still ruled the music industry and when breaking through on radio was your only real shot at success in — record labels typically offered a contract whereby the artist got an upfront check, but the label got lifetime ownership of rights and 80-plus percent of royalties. These days, that’s all changed: A more typical major deal with an established star will see rights ownership revert back to the artist much sooner, with a baseline 50/50 (profit share) royalty deal.

Increasingly, for global megastars, major labels are actually agreeing to a minority of royalties

Earlier this year Warner Music Group shocked the industry by announcing its intention to go public on the New York Stock Exchange, in a move that will see owner Len Blavatnik attain a company valuation many multiples higher than the $3.3 billion he paid for WMG in 2011.

Over the past five years, the percentage of recorded music revenue Warner has spent on A&R costs has shot up, from 28.7 percent in 2014 to a new high of 32.7 percent in the year 2019.

“As record companies continue to expand their geographical footprint and cultural reach, music has become more globally connected today than ever before, and this growth has spread across all regions aroun

Deborah's Instagram: https://www.instagram.com/what.ive.learnt/
Mind, Film and Publishing: https://www.mindfilmandpublishing.com/
Apple Podcast: https://podcasts.apple.com/au/podcast/what-ive-learnt/id153556330
Spotify: https://open.spotify.com/show/3TQjCspxcrSi4yw2YugxBk
Buzzsprout: https://www.buzzsprout.com/1365850