Service Blueprinting for Customer Engagement | John Ayers

28:34
 
分享
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on March 03, 2021 17:50 (9M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 286434251 series 2887693
由Player FM以及我们的用户群所搜索的Marina Terteryan and Why Service Design Thinking — 版权由出版商所拥有,而不是Player FM,音频直接从出版商的伺服器串流. 点击订阅按钮以查看Player FM更新,或粘贴收取点链接到其他播客应用程序里。

Service Design is unique in its customer-centric practices because it views each experience in two components - the frontstage and backstage interactions. For every customer-facing activity (frontstage), there is a series of behind-the-scenes technology, training, and processes (backstage) required to create a positive interaction.

John Ayers, an LA-based service designer and customer experience designer, tells us all about why service blueprinting is a crucial element and how a business can adopt this process.

________

Participate in the design challenge on our website.

________

Love what you hear? Please subscribe, rate, and review us!

Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else.

Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.

26集单集