最佳Australia Marketing播客 (2023)

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Tourism Marketing Australia

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Creating Ambassadors of Experience: The Transformation of Tour Guides 21:30

4M ago21:30

21:30

Do you know what turns an ordinary tour into an extraordinary one? The tour guide! Join us as me as I unfold my expertise on nurturing top-tier tour guides, starting from selecting the right candidates to polishing their skills for an unforgettable tour experience. I believe that an exceptional guide serves as a natural advocate for your brand, bus…

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Tourism Marketing Australia

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Unleashing the Power of TikTok: Transforming Tourism Marketing Through Short-Form Video Content 20:49

4M ago20:49

20:49

Get ready to revolutionise your short-form video content marketing. As we journey down the Murray River in Dwellingup with the viral world of TikTok in our view. This episode promises a deep dive into the secrets behind the first three seconds of a video that hooks viewers in instantly. You'll learn how to capitalise on each platform's unique algor…

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Tourism Marketing Australia

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Embarking on the Journey into Tourism. Introduction to Tourism Marketing Australia and Kyle Harbour. 10:51

4M ago10:51

10:51

Starting something new is always a challenge, but it's a journey worth embarking on. In this first episode of Tourism Marketing Australia, I, Kyle Harbour, share my personal experience and foundations in Tourism sharing my innovative experience working with Peddle Perth and Oh Hey WA. Stepping up through the developments of small business growth in…

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Marketing Today - Monash University Australia

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Marketing Today - 095

13+ y ago

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Marketing Today, Episode 95, from Monash University, Melbourne Australia. Featuring: Wags and Col "on the couch", discussing the following topics: The recent Old Spice campaign; World Vision's parody of Old Spice by Tim Costello; ... and a discussion on some good and bad marketing we've seen recently. Song of the week: Farrad, "Keep Your Head Up". …

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Marketing Today - Monash University Australia

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Marketing Today - 094

13+ y ago

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Marketing Today, Episode 94, from Monash University, Melbourne Australia. Featuring: Wags and Col "on the couch", discussing the following topics: Businesses, politicians and jounalists misunderstanding new media; The CLEW Index; Cigarette "blanding"; Hidden Pizza Restaurant. Song of the week: In the Cinema, "Midday Refuge". Our voice feedback numb…

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Marketing Today - Monash University Australia

1
Marketing Today - 093

13+ y ago

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Marketing Today, Episode 93, from Monash University, Melbourne Australia. Featuring: Wags and Col are joined by Tracey "on the couch", discussing the following topics: Marketing issues surrounding the F1GP, including Lewis Hamilton and his Mercedes burnout, Mark Weber's "nanny state" comments, Kubica can't drive; Col's recent experience at the Appl…

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Marketing Today - Monash University Australia

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Marketing Today - 092

13+ y ago

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Marketing Today, Episode 92, from Monash University, Melbourne Australia. Featuring: Wags and Col "on the couch", discussing the following topics: Airlines - does "sex sell"? The porn industry innovating again with 3D TV; Listener feedback from Adam, Peter and Greg; Old Spice - the old and the new; Kimberley Clark, Kotex and the "V-word"; The Hawth…

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Marketing Today - Monash University Australia

1
Marketing Today - 091

13+ y ago

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Marketing Today, Episode 91, from Monash University, Melbourne Australia. Featuring: The long awaited return of Wags and Col "on the couch", discussing topics as diverse as Toyota, Tiger Woods and Tag Heuer, USA tourism, saving water in the garden, the latest Nielsen online data, McDonalds and Weight Watchers, and Grill'd vs Nandos! Song of the wee…

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Marketing Today - Monash University Australia

1
Marketing Today - 090

14y ago

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Marketing Today, Episode 90, from Monash University, Melbourne Australia. Featuring: A Skype chat with "Col in Cambridge"; Song of the week: BJ Lloyd and the Cold December, "The Messenger", from http://www.musicalley.com Our voice feedback number is +61 3 9903 1199.由Peter Wagstaff

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Marketing Today - Monash University Australia

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Marketing Today - 089

14+ y ago

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Marketing Today, Episode 89, from Monash University, Melbourne Australia. Featuring: The long-awaited return of the podcast, after a few months in "recess"! Special guests this week are Daniel Oyston (The Oyster Project), Zac Martin (Pigs Don't Fly), and Donald Trump. Song of the week: Dr Chaotica, "The Ballad of Stephen Conroy", from http://www.mu…

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Marketing Today - Monash University Australia

1
Marketing Today - 088

14+ y ago

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Marketing Today, Episode 88, from Monash University, Melbourne Australia. Featuring: This week's marketing news in brief; The Oyster Report (thanks to Daniel Oyston); A chat with Col on the Couch, about brands and airlines; Song of the week: Ingrid Michaelson, "You and I", from http://music.podshow.com/ Got something to say? Call us on +61 3 9903 1…

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Marketing Today - Monash University Australia

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Marketing Today - 087

14+ y ago

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由Peter Wagstaff

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Marketing Today - Monash University Australia

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Marketing Today - 086

15y ago

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Marketing Today, Episode 86, from Monash University, Melbourne Australia. Featuring: This week's marketing news in brief; A chat with Julian Cole from The Population, on his efforts to hijack a Social Media campaign; Song of the week: 46bliss, "The Way You Are", from http://music.podshow.com/ Our voice feedback number is +61 3 9903 1199.…

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Marketing Today - Monash University Australia

1
Marketing Today - 085

15y ago

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Marketing Today, Episode 85, from Monash University, Melbourne Australia. Featuring: This week's marketing news in brief; A chat with Col on the couch, covering Victoria's bushfires and marketers' responses - (philanthropic or opportunistic?), Manchester United, and Green Marketing; Song of the week: Jason Moss, "Face My Fears", from http://music.p…

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Marketing Today - Monash University Australia

1
Marketing Today - 084

15y ago

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Marketing Today, Episode 84, from Monash University, Melbourne Australia. Featuring: A five-minute wrap of this week's marketing news; A chat with Oyster and Zac, about Twitter, building a brand on social media, this week's Oyster Report, and how to graduate like a rock star; Listener feedback; Song of the week: Panic at the Disco, "The Only Differ…

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Marketing Today - Monash University Australia

1
Marketing Today - 083

15y ago

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Marketing Today, Episode 83, from Monash University, Melbourne Australia. Featuring: The Oyster Report; Col on the Couch, discussing the latest ABS report, newspapers, Connex, and Daisy the cow; Song of the week: David Cloyd, "Never Run", from http://music.podshow.com/ Our voice feedback number is +61 3 9903 1199.…

值得一听的播客

Australia Marketing播客

值得一听的播客

1
Marketing Today - Monash University Australia

Peter Wagstaff

1
Tourism Marketing Australia

Kyle Harbour

1
Creating Ambassadors of Experience: The Transformation of Tour Guides 21:30

1
Unleashing the Power of TikTok: Transforming Tourism Marketing Through Short-Form Video Content 20:49

1
Embarking on the Journey into Tourism. Introduction to Tourism Marketing Australia and Kyle Harbour. 10:51

1
Marketing Today - 095

1
Marketing Today - 094

1
Marketing Today - 093

1
Marketing Today - 092

1
Marketing Today - 091

1
Marketing Today - 090

1
Marketing Today - 089

1
Marketing Today - 088

1
Marketing Today - 087

1
Marketing Today - 086

1
Marketing Today - 085

1
Marketing Today - 084

1
Marketing Today - 083

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