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Fällt es dir schwer, deine Zielgruppe von deinem Angebot zu überzeugen? Die richtigen Worte zu finden, um Interesse für dein Angebot zu wecken? Dann bist du hier genau richtig. Der Conversion Copywriting Podcast ist die Nummer 1 Anlaufstelle für die Themen Copywriting, Conversion und Marketing. Hier lernst Du jede Woche neben den topaktuellen Online Marketing Strategien, wie Du Werbetexte schreibst, die deine Zielgruppe "Ja!" sagen lässt. Und das, ohne dabei aufdringlich oder verkäuferisch z ...
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"How can we increase conversions?" From signing up for a free trial to booking a meeting and making a sale -- it all hinges on converting your readers. In this podcast I speak with marketing experts – and provide my own copywriting tips along the way – on how to boost conversions from ads, video, social media, LinkedIn, branding, email marketing and much more.
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Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Filthy Rich Writer team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years ...
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Matthieu Le Spécialiste du Copywriting vous révèle sa Méthode "Oui Ca$h Copy !" Qui Déclenche Des Ventes Instantanées, une suite de logiciels qui s'appuie sur l'Intelligence Artificielle (comme celle de Deep Blue d'IBM) pour concevoir des textes de ventes puissants et percutants, qui transforment des visiteurs, des abonnés EN CLIENTS ! C'est à votre tour de profiter de notre Intelligence Artificielle Propriétaire qui compile, combine et associe les mots qui déclenchent des Ventes Instantanée ...
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As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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Discover the copywriting concepts and principles hidden inside the latest and best research within the fields of neuroscience, linguistics, and psychology. Join host Geoff Kullman every week to learn more about what’s happening in the brain of your clients and prospects as they read your copy. Yes, copywriting is an art… but it’s also a science!
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When you show up as yourself in business, you feel good in your work, so you're able to DO good for your clients and for the world. But with so many “must-have” tactics and strategies online, it isn’t always easy to shed the “shoulds” and express yourself wholeheartedly. Your host, Sara Gillis, and her guests drop-kick the tired ol’ strategies that everyone else is using and empower you to change the script to what makes you different, so you can show up online in a way that feels like, “Tha ...
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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If you've ever found yourself scrolling Instagram to get inspiration for a post on your own feed, only to find yourself giggling at reels of raccoons an hour later, this episode is for you. In this episode, I’m sharing nine social post ideas you can put to work right now as a service provider. Say goodbye to the writer's block, friend, because thes…
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Should you invest in copywriting support? No matter where you are in your business, you will likely need to invest in some type of copywriting support at some point. In this episode of ill communication, I’m exploring the pros, cons, costs, and benefits of investing in copywriting support for your business. Topics covered in this episode include: T…
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Copywriting is a super fun career. But, occasionally, you’ll notice you have no time in your schedule, you’re super stressed, and you’re wondering what happened to the “fun.” Sound familiar? It’s very likely you’re moving your business boundaries—or you never implemented them in the first place. Nicki and Kate dig in to business rules you need to c…
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"SEO is most definitely not dead," says Sam Dunning, co-owner of the UK-based Web Choice. "Although Google is changing the way it's presenting information to readers." In this episode, I speak with Sam about these changes, the impact of AI on search, and the importance of SEO for B2B companies. He also provides great info about using SEO to drive h…
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https://www.timgelhausen.de/ 443 - Ertrinkst du in der 1:1-Arbeit mit deinen Kunden und sehnst dich nach mehr Skalierbarkeit, höheren Margen und weniger Aufwand? In dieser Episode erfährst du: Wie du Schritt für Schritt aus der 1:1-Arbeit aussteigen und zu skalierbaren Online-Angeboten wechseln kannst Wie du deine Top-Kunden identifizieren und dein…
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Embark on a thrilling podcast adventure packed with refreshing drinks, social media wisdom, and the awe of flight! From clever drink ads to condensed social media insights, we'll entertain you with hilarious puns and practical knowledge. Discover AI-generated subject line alternatives and ponder the excitement of instant event photography. Finally,…
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La mise en pratique du livre Breakthrough Advertising peut être compliquée… C’est un livre à lire plusieurs fois pour comprendre plus en profondeur son enseignement. Il demande un vrai savoir-faire et de nombreuses lectures pour réussir à battre des records de ventes avec son texte de vente. Que diriez-vous d’accéder à une guide pratique de… Lire l…
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If you want to create a business you love, it comes with a lot of vulnerability. It requires that you shed the “shoulds” and let go of the noise of judgment, so you can stop abandoning who you are and your desires. Kim Diamond, a South Dakota-based holistic wellness coach, shares her wisdom on how to lean into this vulnerability to uncover who you …
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Have you been wanting to sit down and write sales copy but find that you just don’t have time? This is a common sentiment I hear from women business owners, and it breaks my heart! In this episode of ill communication, I’m digging into this sentiment and sharing some tips to overcome it. Topics covered in this episode include: The truth about the t…
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Sometimes when you’re new, you might be nervous that your clients can tell that you’re inexperienced. In this episode, Nicki and Kate dig into how self-doubt might creep into client interactions and other red flags that make it obvious that you’re a newbie—like mixing content and copy to being paid by the word. You’ll leave this episode with the to…
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A compelling brand story can boost conversions up to 55%. That's a powerful argument for honing your storytelling skills. In this solo episode, I talk about why storytelling is engaging: The role of psychological factors such as emotions, self-identity, and trust How brain processing contributes to the influence of brand storytelling on consumer be…
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https://www.timgelhausen.de/ 442 - Stell dir vor, du könntest einen Helfer haben, der dich unterstützt, kreative Ideen zu generieren, Textalternativen zu erstellen und sogar humorvolle Verkaufsbenachrichtigungen zu verfassen. Klingt verlockend, oder? In dieser Episode erfährst du unter anderem: Wie ich ChatGPT im Marketingbereich effektiv einsetze …
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Nev shares captivating insights on simple yet effective advertisements, the importance of novelty in capturing attention, the benefits of high rankings on Google and YouTube, travel tales from Madrid, and a humorous meme highlighting the effects of screen time.由Neville Medhora
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What’s an easy way to book more photography clients? Include these 3 pieces of copy on your website! It's no secret that I love writing for photographers. Since niching down to serve female photographers and creatives in 2021, I have served almost 25 photographers, and I can't lie — these gals are my favorite business owners to write for, and I’ve …
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Ready to simplify and streamline your copywriting? In this episode of ill communication, I’m sharing three tips that Gen Xers can use to write more compelling copy. I know it can be easy to overthink it, but these tips will help you get it done with simplicity and authenticity. Topics covered in this episode include: The things that get in the way …
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On today’s episode our hosts interview Karen, a CCA student, homeschooling mother of children with autism and a new business owner! They discuss her road to copywriting and what her new career has brought her family. Karen has found incredible success as a copywriter and credits it to the CCA. She is now starting her own business while working part…
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People pleasing, burnout and codependency can all impact your ability to function as a marketer, manager -- or copywriter. ln this episode, I speak with Jahmaal Marshall, counselor/consultant and CEO of Listen then Speak, LLC. Jahmaal helps coaches and managers tackle these issues at the root. We discuss: When would someone in marketing seek counse…
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https://www.timgelhausen.de/ 441 - Willst du wissen, wie man ein profitables Geschäft aufbaut, das nicht nur überlebt, sondern stetig wächst? In dieser Episode nehme ich dich mit hinter die Kulissen meines Business. Du erfährst unter anderem: Die Learnings aus meinem Launch, wie ich meinen Umsatz verdoppeln konnte und welche Fehler es zu vermeiden …
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Neville covers a range of topics from AI and SEO to creative advertising and job creation trends. The episode starts with a story about the founder of Wolfram Alpha, Stephen Wolfram, talking about the importance of expository writing in prompt engineering for AI. Neville then delves into a discussion about memorable Guinness ad campaigns featuring …
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Do you have a product that can serve "everyone"? While there’s boundless potential for your product to improve a person’s life, your messaging needs to speak to dream clients, not just people in general This was a challenge for my client Kelsey Buelow, a custom gifting expert. As she was developing her business, she had a variety of customers she c…
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La rédaction d’un texte (ou d’une vidéo ou webconférence) qui déclenche vraiment des ventes n’est pas aussi facile que certains voudraient bien vous le faire croire… Cela demande un vrai savoir-faire et une méthode scientifique pour faire travailler votre créativité et imagination dans la bonne direction. Que diriez-vous d’accéder aux meilleures id…
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In this episode of ill communication, you're going to find out how I built a multi-six-figure business without any complicated funnels, huge ad spend, massive teams, or major stress. You’ll learn my favorite tools to keep things simple and easy as I’ve grown my business. Plus, I share a way to get your hands on some of my favorite zero-cost, minima…
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As a freelance copywriter, you have to respect yourself enough to claim the rates you should be working for. Growing your copywriting career to a five-figure-a-month business is entirely possible. Not only is it possible, but it’s probable, if you follow some specific steps to grow your copywriting business. In today’s episode, Nicki and Kate discu…
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If your messaging isn't clear, you may as well write in wingdings. It will have the same impact. Problem is, writing with clarity isn't easy to do. It's not just about using easy-to-understand words, although that's part of it. In this mini podcast, I provide four simple ways to ensure your copy passes the clarity test. It can mean the difference b…
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https://www.timgelhausen.de/ 440 - Wusstest du, dass es goldene Marketing-Weisheiten gibt, die deinen Umsatz und dein Profit durch die Decke schießen lassen? In dieser Episode erfährst du unter anderem: Warum du kein Produkt verkaufen, sondern einen Kunden kreieren solltest Wie du die Konversationen in den Köpfen deiner Zielgruppe für dich nutzt Di…
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La rédaction d’un texte (ou d’une vidéo ou webconférence) qui déclenche vraiment des ventes n’est pas aussi facile que certains voudraient bien vous le faire croire… Cela demande un vrai savoir-faire et une méthode scientifique pour faire travailler votre créativité et imagination dans la bonne direction. Que diriez-vous d’accéder aux meilleures id…
  continue reading
 
Join Neville Medhora as he shares his insights and stories on a variety of topics in this podcast. From the use of AI in content creation to the evolution of jobs, Neville offers a unique perspective that's both informative and entertaining. He also shares a funny anecdote about his neighbor and friend Sam and discusses the omni-skill of copywritin…
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We all learn a few tough and valuable lessons on the way to building a successful creative business. In this episode, I share three lessons that I learned that helped me become the successful creative entrepreneur I am today. I hope this episode inspires you to think a little differently about your work, about your purpose, and about yourself. You'…
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Thinking about running a flash sale? In this episode of ill communication, I’m sharing one of the best ways to get a little revenue boost or book a few more clients into your calendar. I’m talking about the 5P flash sale formula and why it’s the best way to make your flash sales faster, easier, and more profitable! Topics covered in this episode in…
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Et s’il était de possible de trouver des clients sans devenir commercial ni même forcer la vente ? Que diriez-vous d’accéder à la « Vente Créative » qui permet d’assurer le succès de votre activité sur Internet ? Earl Prevette a déterminé les composants pour utiliser la « Vente Créative » et ainsi encaisser des profits généreux… Earl Prevette… Lire…
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As you know, we do not recommend choosing a copywriting niche when you’re just starting out as a copywriter. That advice still applies. There are high-paying copywriting clients across any and every industry. That said, there are four industries that tend to have clients willing to pay more—and higher paying projects—than other industries. (Emphasi…
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https://www.timgelhausen.de/ 439 - Stell dir einmal vor, du sitzt in einem Helikopter – du schaust von oben auf 99 identische, aufgespannte dunkelblaue Regenschirme herunter. Nur eine Person hat unter den 99 dunkelblauen einen feuerroten Regenschirm aufgespannt. So ungefähr kannst du dir die Online-Welt vorstellen. In dieser Episode erfährst du unt…
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In this podcast interview, Deanna Shimoto, CEO of GrowthMode Marketing, discusses B2B buying in a changing world. She shares insights on how to create a demand generation engine, including the two pillars of strategy and content. She also dives into the concept of cornerstone and cobblestone content and how to get content out to the right audience.…
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Comment réagir en période difficile pour continuer à accélérer la croissance de votre activité sur Internet ? Que diriez-vous d’accéder au meilleur de 40 années d’expérience — sur le terrain avec de véritables prospects — d’un publicitaire aguerri ? C. Lynn Sumner a identifié 10 principes de vente qui peuvent tout changer dans votre activité… Lire …
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If you’re thinking of creating content with ChatGPT, whether that’s social posts, emails, video scripts, or the like, there are a few big legal considerations to consider. The rise of ChatGPT brings up a big question: who owns this content and what does it mean for those of us who create content for our businesses? Sarah Waldbuesser, a copyright an…
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Êtes-vous forcément obligé de vous transformer en requin pour vendre vos produits et services ? Que diriez-vous d’associer le plaisir de vendre et votre bonheur personnel grâce à votre activité sur Internet ? Frank Bettger — en partant totalement avec ZÉRO compétences dans la vente — a réussi ce pari incroyable d’associer la vente à… Lire la suite …
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Nev talks about the future of transportation and the impact of oil and other fossil fuels on the environment. We also touch on various topics such as the importance of sunscreen, the visual process of writing, choosing the right slogan for your company, and the evolution of Apple's logo. Additionally, we examine a helpful tire sketch and an 8th-gra…
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For serving your ideal client to truly be ideal, both you and the client need to feel that magical sense of rightness – that right fit. And sometimes, that might just mean saying no to serving a less-than-ideal client. In this episode, I'll lead you through what it looks and feels like to find your ideal client, what makes a client ideal, and why s…
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Comment augmenter votre taux de conversion lors de votre appel téléphonique de closing ? Que diriez-vous d’accéder au 7 principes essentiels pour « closer » un prospect au téléphone ou dans une webconférence en direct ? Après toute une carrière au contact des prospects, Charles B. Roth a conçu une puissante formule de closing. Ce livre aborde… Lire…
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In this episode of ill communication, I’m sharing how you can get an endless supply of high-converting content ideas straight from your customers' mouths! As any pro copywriter will tell you, the best copy comes from your ideal customers. Topics covered in this episode include: The not-so-secret secret to writing high-converting sales copy My hack …
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Celebrating is important and what we tend to celebrate is hitting the big milestones (as you should), but that’s not the only stuff you should be celebrating! It’s about the journey. Anything that we do that takes us out of our comfort zone deserves to be acknowledged. Join Nicki and Kate as they discuss the when and why and how of celebrating your…
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Cold outreach gets a bad rep. Done right, cold outreach attracts your ideal customer in a way that builds trust and lets them know you understand their challenges. And they are, therefore, happy to do business with you. Done wrong, you burn bridges that can never be repaired. In this episode, Andrew Bolis, Fractional CMO & B2B Growth Advisor, tells…
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https://www.timgelhausen.de/ 438 - „Ich hatte das Gefühl, ich werde nicht gehört." Kerstin Böcker ist Teilnehmerin meiner Academy und Coach für Burnout-Prävention. Ein wichtiges Thema – aber leider hatte sie den Eindruck, dass das bei ihrer Zielgruppe nicht ankommt. Kerstin hat eine gut-funktionierende Praxis geschlossen, um ihr Online-Business zu …
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Avez-vous des difficultés à vendre vos produits et vos services ? Ressentez-vous une certaine déception ou frustration au moment où le prospect qui semblait intéressé pour répond : « je verrais plus tard », « c’est trop cher », « je n’ai pas les moyens » ? Et pourtant, vous avez certainement remarqué que quelques-unes de vos confrères — souvent moi…
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Neville recaps a recent party hosted by a friend and discuss how it can be an opportunity to meet new people including special guests. We'll also delve into the details of a Esprit Shoes ad and why marking up images can make a difference in your copy. Nev shares a Twitter cheat sheet with six different sections and eight ideas for Twitter posts tha…
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