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This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it. Here, you turn your business into a client-attracting gem and become a high-performing CEO. About the Host: Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and ...
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The effect of control strategies to reduce social mixing on outcomes of the COVID19 epidemic in Wuha
Cochrane Indonesia
Bagaimana peran physical distancing dan travel restrictions dalam menekan laju epidemi COVID-19 dan apa dampak nya jika intervensi ini diakhiri terlalu dini? Belajar dari studi kasus di Wuhan, Cochrane Indonesia bekerjasama dengan PKMK FK-KMK UGM membahas hal tersebut.
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Today's Maggie's Moment tackles the all-too-common feeling of business stagnation. You want more clients, growth, and a thriving future—but are you making space for client acquisition and growth-focused actions each day? If your schedule is filled with day-to-day tasks, team questions, and website tweaks instead of growth-oriented activities, it’s …
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In this episode of the Diamond Effect podcast, Maggie Perotin dives into networking and explores how you can turn connections into clients for your service business. Networking isn’t one-size-fits-all, and in this episode, Maggie breaks down the types of networking and key tips to make each one work for you. Episode Highlights: Three Types of Netwo…
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In this quick Maggie's Moment, I discuss diversifying your lead generation strategies as a small service business owner. Relying on just one source for acquiring new clients can be risky, expensive, and inconsistent. But by expanding how you attract leads, you can ensure your business stays steady and resilient. Key Benefits of Diversifying Lead Ge…
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EP # 171 - 10 Proven Strategies to Attract New Clients Without Solely Relying on the Internet
21:20
In this episode, I talk about 10 powerful ways to attract new clients to your service business that don’t require you to rely solely on Internet marketing. While the online world offers a lot of opportunities and should be part of your marketing strategy, there are plenty of effective offline strategies you can use to grow your client base and make…
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I tackle the biggest misconceptions about business and executive leadership coaching in this Maggie's Moment. This episode is for you if you’ve ever thought coaching is only for struggling businesses or that coaches will tell you what to do without considering your input. Key Myths Debunked: Myth #1: Coaching Is Only for Failing Businesses or Execu…
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This episode explores what it really means to be authentic in business. Authenticity is often misunderstood, especially regarding personal and business branding. It doesn’t mean putting your entire life on display for the world or discussing things that make you uncomfortable. Instead, it’s about being true to your core mission, vision, and values—…
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As a small business owner you might have a lot going on: Dealing with clients Research & development projects to grow the business; Leading your team. Or maybe even you have more than one business to run. In today's Maggie's Moment, I share my story of juggling multiple priorities and 3 steps to help you move yours forward strategically. And if you…
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In this podcast episode, we dive into the reality of being a business owner: it’s not always easy or comfortable. And it requires constant growth and effort. If you’ve ever felt like the weight of responsibility is on your shoulders, this episode is for you. Key Takeaways: Business Ownership Is Not Always Comfortable – Running a business means step…
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In today's quick Maggie's Moment, I discuss how you can bring your creative ideas to life without getting overwhelmed by your day-to-day business operations. Key Takeaways: First things first: Get your business running smoothly. To free up your emotional, mental, and time-space, your business needs to operate without you being stuck in the weeds. A…
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EP # 168 - 5 Common Mistakes Service-Based Businesses Make That Undermine Client Satisfaction
29:20
In this episode, we’re exploring five ways service-based business owners may be unintentionally underserving their clients—and missing opportunities to deliver exceptional value. If you’ve ever wondered why your clients aren’t fully engaged or loyal, this episode will help you uncover some hidden reasons. Key Takeaways: Lazy Marketing Isn’t Serving…
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In today's Maggie's Moment, we’re tackling some of the most common myths that small business owners believe—and how these limiting beliefs can hold back the growth of your business. Key Takeaways: “No one can do it better than me” – Many business owners fall into the trap of believing that no one can match their expertise or dedication. While it’s …
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In today's episode, we dive into the subtle (and not-so-subtle) signs that your team might be underperforming. If you're a small business owner or team leader, this episode is a must-listen for identifying the root causes of your team's productivity challenges. Key Takeaways: Basic and Repetitive Mistakes – Are small errors piling up? These could b…
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MM 167 - How Powerful Meetings Can Revolutionize Your Small Business Operations and Team Results
6:41
In today's Maggie's Moment, I dive into a personal story about how I transformed a low-performing team into a high-performing powerhouse—while saving the company $250K in the process. I’ll share the key lessons I learned about the power of well-structured meetings and how they played a pivotal role in turning things around. I also break down a basi…
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In this episode, we discuss the 5 telltale signs that your business operations may be in trouble and need immediate attention. As a service-based business owner, growth is exciting, but it can also create challenges behind the scenes that you may not even notice until it’s too late. I break down the signs that your business operations need a seriou…
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In Today's Maggie's Moment, you'll learn about five hidden costs of poor communication in your small business, such as: Unnecessary additional work falling on you and your team Client service issues and escalation of those leading to more complaints Business improvements gone wrong Lower team productivity and morale Time and energy spent elsewhere …
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In this episode, we’re diving into the 5 most common mistakes service-based business owners make in their sales conversations that are costing them clients. If you’ve been struggling to convert leads into paying clients, it’s time to rethink your approach, and this episode will help you with that. Inside I'm breaking down the reasons why your sales…
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September is here. I like to think of this time as a mini New Year. An opportunity to reset, finish the year strong and set yourself up for even stronger next year. In today's Maggie's Moment, I am sharing a quick and simple exercise that will help you figure out what to focus on in your business for the next 3.5 months to lead it to the next level…
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With today's episode, I kick off a five-part series focused on marketing. I talk about five indicators that will show you, your marketing may be ineffective, such as: Lack of referrals Weak online presence Low engagement Few inquiries Attracting the wrong clients. You'll learn how to troubleshoot each one and understand how important messaging is. …
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Lack of a comprehensive strategic plan might be the reason why you've been struggling to scale your business successfully. A plan that would create a path for attracting enough new clients to scale while delivering your offers to them at the highest level without growth-related disruptions. Since the new fiscal year has started for some businesses …
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In this episode, we'll dive into the crucial mindset shift that every small service-based business owner needs to make to achieve their next big goal—especially if it's something you've never done before. We explore how cultivating a strong belief in your business success is not just about hoping or wishing for it but expecting it with certainty. K…
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MM 163 - When your high-achieving nature can hold you back in your business and how to deal with it
5:43
In today's Maggie's Moment, I dive into the story of a client who embodies the classic high-achiever dilemma. Despite not needing to push their business at full throttle, they found themselves trying to do it all—running their business at maximum capacity while also managing a personal matter that demanded their full attention. The result? Complete…
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In my latest podcast episode, "8 Reasons Why You Wouldn't Want a Business Coach for Your Service Business," I take a playful, yet insightful, approach to the common hesitations service-based business owners have about hiring a coach. Instead of the usual pitch on why you should have a business coach, I flip the script to explore the reasons why som…
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MM 162 - MM 162 - 3 Things to Know to Avoid Hiring a Wrong Person in Your Small Service Business
4:20
Whether you're preparing to hire your first help or you have a team and hired before, today's Maggie's Moment is for you. The cost of bad hires isn't just wasted time, energy, and money of bringing someone on board who doesn't work out. It's also damage to our brand reputation and unhappy clients that a wrong person in the wrong position can cause.…
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EP # 161 - A Guide for High-Achievers: What to Do When You Don't Feel You're Doing Enough to Double Your Service Business
17:21
Welcome to this week’s episode of "High-Achiever’s Hustle," where I tackle the pressure of feeling like you’re never doing enough, especially when it comes to scaling your service business. Today, we're diving into three key strategies to help you recognize and affirm that you're on the right path to doubling your business without falling into the …
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Are you struggling with the balance between leading your team and micromanaging them? In this video, I dive into why effective people leadership doesn't mean you must hover over your experts. Discover the three crucial roles every CEO should play to strike the right balance: Giving the Vision: Continuously communicate and sell your vision to keep y…
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In today's episode, I discuss five common false beliefs hindering entrepreneurs' productivity. These beliefs often stem from previous employee mindsets and can prevent consistent task execution. You'll learn strategies to shift thinking, prioritize effectively, and embrace delegation. If you are ready to double your business through strategic small…
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MM 160 - 3 Signs 1 on 1 private coaching is a better solution for your service business over group support
4:23
You have a big Vision for your business. And bold short-term plans. You want to achieve your goals as fast as possible, with minimal mistakes, issues, and loss of resources. You know coaching and mentoring support will help you get there that way. You just don't know what type of support is best for you right now. There are so many options to choos…
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In this episode of the Diamond Effect podcast, Maggie Perotin, an international business and leadership coach, discusses how business leaders and entrepreneurs can achieve more in less time. She emphasizes the importance of personal growth in three key areas: skill set development, time (focus) management, and emotional capacity. Maggie explains th…
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You'd love to double your business in 6-12 months. Yet, everytime you think about it, you get confused as to where to start. The first thing that comes to your mind is to add. Add more leads. Add new offer. Add people. But what if adding first it not the right step? In today's Maggie's Moment, I offer you a 2-minute crash course on deciding what ac…
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EP # 158 - Running a successful mortgage brokerage in a way that makes you happy with Dan Wowk, owner of Zoom Mortgage
28:03
In this episode, Maggie interviews one of her clients Dan Wowk, a successful mortgage broker, and the owner of Zoom Mortage Brokerage. They delve into Dan's entrepreneurial journey, exploring the stages of his business growth, overcoming challenges, and key learnings from our coaching relationship. Key Moments in the Episode: 1. Introduction to the…
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Who wants their business to stagnate? Not me and I bet you don’t want that either. In today’s Maggie’s Moment, I explain why relying only on client referrals for business growth will not ensure your continuous growth. I also share what you must do to prevent stagnation and stay competitive in your industry. And if you want to ensure your business k…
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In this episode of the Diamond Effect podcast, international business and leadership coach Maggie Perotin shares strategies for doubling your business and finishing work by 4 pm. She emphasizes the importance of elevating one's CEO mindset, strategic planning, and prioritizing impactful actions. Maggie highlights the role of business owners as lead…
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If you're thinking that to grow your sales, your marketing and sales expenses will proportionally increase as well (in which case what's the point?), know that that doesn't have to be the case. in Today's Maggie's Moment, I share with you 3 strategies that can help you double your sales permanently without spending extra money on marketing or adver…
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EP # 156 - The Art of Setting Expectations: Client and Employee Success Strategies for Business Leaders
38:17
Successful level setting of expectations with your clients and/ or employees is at the core of creating win-win results for all. It’s a process of ensuring that everyone involved in a relationship has a common understanding of key facts, goals, and objectives of that relationship and their respective responsibilities. Today’s Episode # 156 of the D…
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Summer is here, and you dream about taking some time off from your business, but you're scared of losing income. So you're going back and forth on whether you should go on vacation? If that's you, this Maggie's Moment is for you. Also, check out Episode # 107 - 5 Ways Vacation Helps You Grow Your Service Business to help you take some well-deserved…
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EP # 155 - Key Ingredients of a Successful 7-Figure Business with Gabriele Pizzale, CEO of Pizzale Design INC.
22:30
In this episode, I sit down with one of my clients, Gabriele Pizzale, the founder of Pizzale Design Inc., to discuss her inspiring journey from starting a business to achieving 7-figure success. We explore the key components of business growth, the importance of investing in personal development, and the delicate balance between business leadership…
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In Today's Maggie's Moment, I talk about 3 Reasons Why the Bigger the Business, the Simpler and Easier It Should Be. 1) It's impossible to scale when everything is complicated and custom. Scaling can be done with standardization. To standardize certain aspects of your business, you need to simplify to create processes you and your team can follow. …
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Summer doesn't have to be a slow season for your service business. And at the same time, you can enjoy nice weather and more time off. In this episode of the Diamond Effect podcast, I talk about how to avoid a catch-22 situation: - where you don't have enough clients to fully enjoy the times you're not working (because you're thinking about not hav…
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When you don't have a system that allows you to invest focused time into growing your business, you're making the scaling impossible. Lack of focus creates becoming distracted by: Shiny Object Syndrome - there are always more opportunities that seem the WAY to a million dollars than you can handle. You won't be able to say YES to the right ones wit…
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A business cannot scale without processes and systems. In today's episode, I talk about 3 core systems that you'll need to implement in your service business to scale sustainably. And when you do it strategically, those systems will save you time, and money and streamline how you acquire, service, and retain clients. It takes a strategy and plannin…
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Needing a quick influx of cash to pay an unexpected bill? Or would you love to make more money this month and consistently going forward? Here are three simple ways you can increase your sales in less than seven days: 1) Follow up. Don’t discount the opportunities you’ve created for yourself in the past months. Follow up on them today. It doesn’t m…
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EP # 152 - Stay Top of Mind: Follow-Up Strategies to Increase Customer Conversion and Retention
24:00
In this episode, I talk about the critical importance of sales follow-up and how it can significantly impact your business's success. We'll explore three types of follow-ups that every business owner should master: Post-Conversation Follow-Up: Learn why you should follow up after an initial conversation with a potential client who needs time to thi…
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A new client saying yes and starting to work with you isn’t the end of selling. It’s just the beginning. Delivering what you promised is where you either confirm they made the right choice hiring you or lose their business along with all the referrals they could have brought. And it can get challenging when you grow fast and get busy with clients. …
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How do you lead a sales conversation without feeling like a pushy salesperson? It's about mastering the skills to ask the right questions and guide clients toward informed decisions that are best for them. In today's podcast episode, we go over these techniques, emphasizing the service mindset over the sales pitch. Join me to learn how to turn your…
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You don’t need to hustle, overwork, do it all, and be visible everywhere to grow your business fast. On the contrary, all of those things are slowing you down. Because you end up spending a lot of time and energy throwing spaghetti at random walls, watching it fall, without having a clue why it doesn’t stick. I have been doubling my business since …
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This show and episode are dedicated to helping small service-based businesses thrive. Today we're exploring the topic of business continuity and teh way I use it and interpret it for the work I do with my clients. We’ll be discussing essential strategies to ensure your business continues to operate smoothly and is not dependent on: 1) One key indiv…
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Even if you’ve run your business for 10 or more years and you think you can’t grow it much more, you can. Especially if your growth has been minimal or non-existent in recent years. You haven’t tried everything yet. There are still more tactics you could apply in a strategic way to grow further and faster. I'm illustrating this in today's Maggie's …
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Figuring out how to grow your business revenue could be easier than you think. In today's podcast, I'll walk you through and help you create your very own custom to do list to double your business revenue without adding more work to your schedule.由Maggie Perotin
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Imagine that in three hours you have a meeting with a potential client to discuss your services proposal. Yet you’re still going back and forth on your pricing. You’re trying to gauge what clients “can afford” as you don’t want to lose them. But at the same time, you don’t want to go too low and feel like you’ll be working for free if they accept. …
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In today's episode, Maggie talks about the critical role of planning in fostering business growth. She distinguishes between project planning and weekly planning, outlining their respective benefits in saving time, maintaining focus, and enhancing client satisfaction. Project planning is vital for service-based businesses, ensuring timely and succe…
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