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A daily podcast delving into the biggest stories of the day throughout the sports betting and igaming sector.
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Footprints in the Market | Influencing iGaming is a podcast series specifically targeted for CMOs and senior marketing representatives across the iGaming sphere. iGaming is a crowded, and competitive space and creative, innovative marketing can be what propels a brand to new heights. This podcast will give the marketeers behind these businesses the spotlight they deserve, and also bring new conversation points to light to allow the industry to learn from the experts. On the first episode of ...
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The iGaming Leader Podcast with Leo Judkins uncovers the human side of the iGaming industry's most successful leaders. Join us as we explore the untold stories, challenges, and triumphs of the executives shaping one of the world's most dynamic sectors. Each week, we dive deep into conversations with C-suite leaders, founders, and directors from global betting firms and innovative startups. Our guests share their authentic journey to the top, revealing pivotal career moments, leadership philo ...
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In this episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by Bill Gantz, Partner - Trials, Gaming, Intellectual Property at Duane Morris LLP, to unpack the legal complexities of the debate 'sweeping' the US. The duo discuss the legal framework surrounding sweepstakes, the freemium model and the ongoi…
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From FMCG to iGaming: Marija Hammon on Building Brands, Leading with Empathy, and Career Evolution
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"Every single person has value to add. Even if you are at the very beginning of your career, even if you haven't started your career and you're still studying, you have value to add because you are a couple of steps ahead of someone else." Episode Summary In this episode of iGaming Leader, Leo interviews Marija Hammon, a dynamic marketing leader wi…
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We're back with the final episode of this season of Footprints in the Market | Influencing iGaming. We've heard from some truly fantastic guests over the course of this season, and we'd like to extend our thanks to all who have taken part and shared their knowledge and insights. In this week's episode, Digital Footprints Managing Director Sharon Mc…
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In this episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats, is joined by SBC’s Content Director, Ted Menmuir, to recap last week's annual GambleAware conference. The duo discuss the mood at the event given the latest updates to both the Statutory Levy and stake limits, as well as the reaction to the changes and the…
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In this episode of iGaming Daily, supported by Optimove, SBC’s Multimedia Editor, James Ross, is joined by Jonathan Collins, Strategic Services Team Leader at Optimove, to recap an action-packed year of sport which included events such as the European Championships, the Olympics and Copa America. As well as discussing their own personal highs and l…
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In this episode of iGaming Daily, supported by Optimove, Ted Orme-Claye, Editor of Insider Sport, is joined by SBC’s Media Manager, Charlie Horner, to explore the evolving relationship between betting and sports, focusing on the convergence of media and betting platforms, particularly in the US. The discussion highlights the rapid development of sp…
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In the latest episode of iGaming Daily, supported by Optimove, Ivana Flynn returns once again to provide her expertise to the world of SEO within the gambling space. Joining her on today's episode is Aline Oliveira, Head of PCC at ComeOn, and Filip Janczak, Co-Founder & Head of Performance Marketing, to discuss the critical roles of PPC and SEO in …
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In the latest episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats is joined by his Senior Journalist Danny Lee and SBC's Multimedia Editor, James Ross, to explore the streaming platform Kick and its latest updates. The three discuss the evolution of streaming in the iGaming industry, focusing on recent regulatory ch…
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"If you can find someone who does the thing at least 80% as good as you, you should give it away." - Dmitry Belianin shares his philosophy on empowering the next generation of iGaming leaders. Episode Summary After 17 years in iGaming, Dmitry Belianin has had his most successful year yet, launching multiple ventures simultaneously. In this revealin…
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Concluding a break-neck November, the UK government announced that it has determined the design of a Statutory Levy on problem gambling and introduced £2 and £5 stake limits on online slots. Recognised as the most sensitive matter to be resolved by the Gambling Review, the UK government unveiled the new structure of the Levy on research, education,…
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Fernando Noodt is back in the host's chair on iGaming Daily, sponsored by Optimove, and he's joined by the La Jefa, SBC Noticias Editor Lucía Gando, for a discussion on yet another big piece of news in the last month of the year in their native Argentina. The SBC Noticias crew discuss a groundbreaking bill approved by La Cámara de Diputados (The Ch…
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In the latest episode of iGaming Daily, supported by Optimove, Ivana Flynn is back once again to provide detailed insight and education on SEO within the gambling space. On today's episode, Ivana is joined by Marta Szmidt, Director of SEO at Rhino Entertainment. The duo discuss the importance of brand protection in SEO. They cover topics such as wh…
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Last week, French Senators approved tax hikes to be implemented across all gambling disciplines as part of the 2025 budget. And on today’s episode of iGaming Daily, supported by Optimove, SBC’s Content Director, Ted Menmuir, is joined by Jake Pollard to delve deeper into the development. The duo discuss the key components of the tax plan and the re…
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In this episode of iGaming Daily, supported by Optimove, Fernando Noodt, Senior Journalist for SBC Noticias, brings you the latest news from Latin America. In the first half of the episode, he is joined by Lucia Gando, Editor of SBC Noticias, who brings news of a a proposal to ban gambling advertising across many platforms. The duo discuss what the…
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"Instead of running away from challenges every day, I actually run towards them because within that challenge is actually very, very likely I'm going to find a lot of engagement and happiness and fulfillment." - Rob Duthie Episode Summary In this insightful episode, we sit down with Rob Duthie, a veteran of the iGaming industry with over 20 years o…
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On today’s episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats, is joined by Danny Lee, Senior Journalist for SlotBeats, and SBC’s Senior Media Manager, Craig Davies, to discuss the evolution of slots. They discuss the continued growth in the popularity of crash games, the danger of stagnation in the sector and how …
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Reports suggest that a dispute is in the works between the Premier League and EFL over the share of English football's data rights deal, with some top-flight clubs lobbying for the league to receive a bigger share. On the latest episode of iGaming Daily, supported by Optimove, Martyn Elliott is joined by SBC's Content Director, Ted Menmuir, and Ted…
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In this episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by SBC's Media Manager, Charlie Horner, to delve into the latest news from North America. First on the agenda is the poor performance of sportsbooks in October due to a slew of favourable outcomes for bettors, with operators returning a hold o…
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Ahead of Europe's Safer Gambling Week 2024, leaders from the industry convened for SBC Digital's Player Protection Day, a series of six sessions focused on the latest in player protection and responsible gaming. Charlie Horner, SBC's Media Manager, was joined by Steve Hoare, Editor of the Player Protection Hub, and Martyn Elliot, Project Director f…
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Adam Gaskell: Responsible Gambling Messaging in Sports, Community Impact Through Sponsorship & Inclusivity in Marketing
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On this week's episode of Footprints in the Market | Influencing iGaming, we're delighted to welcome Adam Gaskell, Head of UK Marketing at Kindred Group. Adam sat down for a chat with Digital Footprints Managing Director Sharon McFarlane, and the two discussed responsible gambling in sports, community impact through sponsorships, inclusivity in mar…
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Ep 395: Gamban's Jack Symons explores self-exclusion challenges, regulator partnerships & KSA pilot
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In the latest episode of iGaming Daily, supported by Optimove, Ted Menmuir and Jack Symons, Co-Founder of Gamban, discuss the evolution and mission of Gamban, a gambling block solution designed to help individuals manage their gambling urges. They explore the challenges of self-exclusion, the importance of partnerships with regulators, and the need…
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Episode Summary In this episode, host Leo Judkins interviews Petra Zackrisson about her fascinating journey from management consulting to diplomat to iGaming executive. Petra shares her experiences as a female leader in a male-dominated industry and offers practical advice on driving diversity, building trust with teams, and balancing short-term go…
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"We're all figuring out stuff as we go. There is no real jump between here and here. It's just that someone maybe got there a little bit before and thinks in a slightly different way." - Rob Fell Episode Summary In this candid conversation, Rob Fell, former COO of NetEnt and White Hat Gaming, shares his journey from British Army officer to iGaming …
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In this bumper episode of iGaming Daily, supported by Optimove, Callum Williams and Kieran O'Connor from the Insider Sport team are joined by Joe Streeter, Editor of CasinoBeats, to recap Friday's (15 November) Jake Paul vs Mike Tyson exhibition fight. They explore the challenges faced by Netflix in its live boxing debut and the future of sports st…
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Ep 393: Is the new Champions League format shifting the odds for operators? With Jeevan Jeyaratnam
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In the latest episode of iGaming Daily, supported by Optimove, CasinoBeats' Editor, Joe Streeter is joined by Jeevan Jeyaratnam, COO at Abelson Odds. The duo discuss the significant changes in the European football landscape, particularly focusing on the new league format introduced in the Champions League. They explore the implications of this for…
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The iGaming Leader Podcast with Leo Judkins uncovers the human side of the iGaming industry's most successful leaders. Join us as we explore the untold stories, challenges, and triumphs of the executives shaping one of the world's most dynamic sectors. Each week, we dive deep into conversations with C-suite leaders, founders, and directors from glo…
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A heavy hitting panel take over iGaming Daily, sponsored by Optimove, for today's episode, as Jess Welman and Joe Streeter discuss Netflix's huge live combat sport debut, Jake Paul's megafight with Mike Tyson. Joe is our resident pugilist, and adds some expert insight into the fight itself, the event and the influencer boxing phenomenon, while we g…
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In this episode of iGaming Daily, supported by Optimove, SBC’s Content Director, Ted Menmuir, is joined by Conor Porter, Senior Journalist for CasinoBeats, to take a deep dive into Flutter’s Q3 financial results. The duo discuss Flutter’s recent performance, which saw revenue increase by 27%, its market strategies in the UK and international expans…
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In this episode of iGaming Daily, supported by Optimove, SBC Notícias' Senior Journalist, Fernando Noodt, is joined by the Notícias Brasil team, with Editor, Ricardo Assis and Business Journalist, Ana Maria Menezes, as well as Isadora Marcante, SBC's Relationship Manager - Brazil. The four discuss the evolving landscape of the Brazilian iGaming mar…
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Ep 389: EveryMatrix's Ebbe Groes discusses Q3, Peru entry and 'manageable' affiliate financial losses
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In this episode of iGaming Daily, SBC Media's Multimedia Editor, James Ross, is joined by EveryMatrix's CEO, Ebbe Groes, as the two go through the firm's third quarter performance. Released this morning, EveryMatrix's Q3 results highlighted the company's sixth consecutive profit margin of more than 50%, boosted by two major casio and sports acquisi…
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In the latest episode of iGaming Daily, supported by Optimove, SBC's Content Director, Ted Menmuir, is joined by SBC Americas' Editor, and ex-Catena employee, Jessica Welman, to discuss the challenges faced by Catena Media in the US media landscape, particularly in the affiliate marketing sector. The duo explore the impact of market changes on affi…
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On today's episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas is joined by SBC Media Manager, Charlie Horner to talk all things Amendment 2, details leading to the states forthcoming sports betting launch and what state could be next? The duo start by skimming over the latest news as residents of the Show-Me sta…
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This morning (7th November 2024) the UK Gambling Commission (UKGC) published its official statistics for “Young People and Gambling 2024.” This release marks the fourth dataset, providing insights into “young people’s exposure to and involvement in gambling” in the 12 months leading up to the report. As well as indicating the “impact gambling can h…
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Niamh Gallagher: The Role of AI in Responsible Gambling, Customer Acquisition & the Importance of Industry Events
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On this week's episode of Footprints in the Market | Influencing iGaming, we're thrilled to welcome Mindway AI Marketing Manager Niamh Gallagher! Niamh and Sharon McFarlane sat down to discuss the role of AI in responsible gambling, brand-building vs customer acquisition, the importance of industry events and more.…
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Fernando Noodt, Senior Journalist for SBC Noticias, is back at the helm for the latest episode of iGaming Daily, supported by Optimove. This time he is joined by Ricardo Assis, Editor of SBC Noticas Brasil, and Isadora Marcante, SBC’s Relationship Manager for Brazil, to talk all the latest news from Brazil. Following President Lula’s warning that h…
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Last week, Light & Wonder voluntarily withdrew its lawsuit against Zeroo Gravity Games over a copyright issue related to the latter’s Three Stuffed Swine game. On the latest episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats, is joined by Danny Lee, Senior Journalist for SlotBeats, who delve deeper into the case ag…
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Last week, Chancellor Rachel Reeves delivered Labour’s first budget in 14 years. Amid the headlines, the biggest takeaway for gambling was the lack of news, as Reeves chose not to take the advice of financial think tanks and hike gambling taxes. And this will be today’s topic on iGaming Daily, supported by Optimove. Martyn Elliott, SBC’s Project Di…
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It is the last day of SBC Summit Latinoamerica and Fernando Noodt, Senior Journalist for SBC Noticias, is once again your host. This time he is joined by SBC Noticias Brasil’s Business Journalists Ana Maria Menezes and Elisa Marcante who recap the biggest talking points from their time at the summit. One of the key themes throughout the conference …
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iGaming Daily, supported by Optimove, once again comes live from the conference floor at SBC Summit Latinoamerica. Fernando Noodt, Senior Journalist for SBC Noticias, is joined by Ricardo Assis, Editor of SBC Noticias Brasil, and Ana Maria Menezes, Business Journalist for SBC Noticias Brazil. Ricardo and Ana are both new to the industry so the pair…
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iGaming Daily, supported by Optimove, is back on the road for the latest episode of the show. In the first half, Fernando Noodt and Lucía Gando from the SBC Noticias team, as well as Lucía Mouriño, SBC’s VP of Relationships LatAm, join live from the SBC Summit Latinoamérica in Miami. The trio look ahead to what they can expect from the three days o…
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Ivana Flynn, iGaming Daily’s resident SEO expert, is back and this time she is joined by the “content queens” Emma Byrne, Head of Publishing at Gentoo Media, and Samira van Diepen, Founder of Content Lab, to discuss the rise and fall of AI-generated content. Last year, AI came in with force and many agencies opted to trust AI content over human qua…
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On the latest episode of iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director is joined by Jake Pollard to discuss an amendment in France that would have regulated the country’s online casino market. However, since recording the episode, news broke over the weekend that the French government has withdrawn the budget amendment. …
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Betsson AB has reported its eleventh consecutive quarter of growth, with the group’s leadership citing that Betsson’s brands are now outperforming the growth of markets and competitive metrics. Today on iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director, is joined by Pontus Lindwall, CEO of Betsson AB, to reflect on this peri…
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Last week, FanDuel reached a long-term commercial partnership with Diamond Sports for the exclusive right to name the media company’s regional sports networks (RSNs). As part of the deal, FanDuel has naming rights to Diamond’s portfolio of 16 RSNs that provide access to new markets nationwide. And on the latest episode of iGaming Daily supported by…
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It’s all about Latin America for the latest episode of iGaming Daily, supported by Optimove. Fernando Noodt, Senior Journalist for SBC Noticias, is joined by Lucía Gando, Editor of SBC Noticias, and Isadora Marcante, SBC's Relationship Manager for Brazil, to look at the latest news coming from the region. The show starts in Brazil where the senate …
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Jamie Mitchell: iGaming Partnerships in Sports, the Potential in Women’s Sports & the Evolution of Sponsorship Activation
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We're already halfway through the Footprints in the Market | Influencing iGaming webinar series! As a special halftime episode, Sharon McFarlane sat down with Jamie Mitchell of our sister agency, Game Changing Media to discuss iGaming in sports, the potential in women's sports, the evolution of sponsorship activation and more.…
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Having an effective and meaningful VIP scheme is crucial for building long-lasting relationships with high-lifetime value players and gifting is a huge part of any successful VIP scheme. However, being able to ensure that operators get a proper return on that investment is not always straightforward. Today on iGaming Daily, Charlie Horner, SBC’s Me…
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Last week, Evoke reported its “first quarter of year-on-year growth since Q1 2022”, marking the gambling group’s first period of sustained growth since its £2bn acquisition of William Hill. Management highlighted a 3% increase in corporate revenues, driven by double-digit growth in the core markets of Denmark, Italy and Spain. On today’s episode of…
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Yesterday (17 October), Entain posted a positive Q3 trading statement, in which the FTSE100 gambling group cited confidence in achieving the year one objectives of its corporate reorganisation and new CEO Gavin Issacs reaffirmed the view that Entain should be viewed as a “highly attractive business”. And this will be the topic for the latest episod…
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Jessica Welman, Editor of SBC Americas, is back with Charlie Horner, SBC’s Media Manager, for the latest episode of iGaming Daily supported by Optimove. On the agenda for the duo is sweepstakes gaming, which was the hot topic throughout the recently concluded Global Gaming Expo in Las Vegas. In the wake of the event, members of the Indian Gaming As…
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