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Podcast that makes sense of the things people do to make cents... Making Cents of It All with Jesse Stakes gives the spotlight to the small businesses that make America run. We look to share the "why" behind why people choose what they do professionally and showcase their expertise in their chosen profession for the benefit of our audience. We also dive into the services that support those small businesses and provide information on the technology and services that allow them to do what they ...
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The Making Cents Podcast

The Making Cents Podcast

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#MakingCentsPodcast is a podcast for us by us, with the aim to provide a commentary on what is going on the world which impacts our lives and our money. We hope our discussions will help Improve and provide financial literacy, debunk and demystify financial jargon into simple and light hearted language that you can understand and appreciate. We will also fact check statements made by public figures, discuss current events and brekaodwn how they may impact you and your cash. Tune in and don't ...
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Struggling with your finances and want to know more about business? This podcast will help you to gain more knowledge and wisdom about business and finances. Let's all be money wise! Cover art photo provided by Keila Hötzel on Unsplash: https://unsplash.com/@keilahoetzel
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This week, Kelly Hill is joining us to talk about Artificial Intelligence (AI) and its increasing role in sales organizations. If you guys would like to check out Kelly's story and what Sales Advisors of Florida does for the clients, you can check out episode 14 for a deeper dive into her and her company. Today, Kelly is joining me to talk about ho…
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The golf softgoods industry encompasses a wide range of products related to golf apparel and accessories. Iggy Furtado, founder of Bankroll Golf, found a way to combine his passion for the game with his chosen profession - hence the birth of Bankroll Golf! There website says it best: Before founding Bank Roll, I often daydreamed in my cubicle about…
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Social media marketing is the practice of using social media platforms and tools to promote a business and connect with existing and potential customers. It encompasses a wide range of activities, from content planning and creation to social media analytics. Social media marketing is about building relationships with your audience in the places the…
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My guest this week is Greg Den Boef. Greg has worked for Paychex for over 21 years. They are one of the nation's leaders in providing human resources, payroll, and employee benefits outsourcing services for small- to medium-sized businesses. A Professional Employer Organization (PEO), sometimes referred to as an employee leasing company, is a human…
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What Is Business Marketing? Business marketing involves using every available resource to share, promote, and build awareness around your brand. The goal is to increase your customer base and drive sales. Whether you’re just starting out or have an established business, marketing is not optional—it’s essential. Gone are the days of relying solely o…
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This week I am talking to Sidney Graybill - Founder and CEO of Dual Drinks in Orlando Florida. I love talking to creative people that create something that they believe will provide others with a better way of doing something or a better product that they never knew they needed - but now they can't live without it. Makes sense, doesn't it? That's e…
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Welcome to Making Cents of It All with Jesse Stakes. HR services play a crucial role in managing employees and ensuring a smooth workplace experience. Here are some key aspects of HR services: Recruitment and Onboarding: HR assists in recruiting and hiring new employees. They create job descriptions, conduct interviews, and onboard new hires, ensur…
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This episode is fun for me. I have Steve Strum, Financial Advisor from Northwestern Mutual, joining me today to talk about all the things that keep business owners up at night. In Steve's world, each day is filled with the tough and uncomfortable conversations that deal with all the WHAT IF's they could potentially face. I can tell you that this is…
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Treasury Service products are used by businesses of all sizes to manage the cash flow cycle and protect against the all-too-common fraudsters in today's world. In ages past, we built castles, walls, and moats to protect our treasures and our financial wellbeing from vandals and those that would look to take it. Today's tools are not all that dissim…
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Swinging With Purpose® is a 501c3 organization that provides support to grassroots organizations serving the needs of women, girls and children in communities across the country. Through various golf venues, we invite golfing communities to “swing with purpose” for their respective communities. Their vision is to invite non-profit organizations and…
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We all want to make more money, right? Business owners and CEOs all want their sales teams to bring in more business. That usually means hiring a very skilled sales professional that you hope will lead your team to success. In today's world, there is another way. It is possible to lead through partnership rather than leading through employment. Kel…
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Yield Coach Realty & Capital is providing the education, tools, and opportunity for folks just like you and me to get into the investment real estate market. Ever have that feeling that you would like to invest in real estate, but you are afraid to fail, or you don't feel that you know enough to pull the trigger? This podcast is for you then! Ian s…
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According to a recent study by Deloitte and The Manufacturing Institute, the manufacturing skills gap in the United States could result in 2.1 million unfilled jobs by 2030. Chris Pepin and he is founder and Managing Partner of PRORELI. He is working on filling the huge talent demand in the Maintenance and Reliability disciplines that exists in man…
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New years come with new beginnings, and I can't think of a better way to kick of this year than to bring on Ben Hippeli, Founder of Benchmark Training, to talk about what it looks like in modern sales and sales management to work virtually vs. the traditional in-person approach. We are diving into the benefits and some drawbacks of working as a vir…
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Did you know that over 80% of legal disputes could avoid a courtroom all together and be settled through a process called mediation? I think most folks know the definition of the term, but how many people truly understand what the process of Meidation looks like? I didn't. My guest this week is James Murphy, Circuit Court Mediator in Duval County F…
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I am pleased to welcome back the President and Founder of GoFigure Accounting, Rachel Siegel. For those of you that didn't have the opportunity, check out episode 38 where we talked all about Rachel, her career, and how she started and grew gofigure account. This time, we are talking all about Profit First. What is Profit First you ask? I'll let Ra…
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The Florida housing market has been on a tear in recent years, with home prices skyrocketing. This has also increased the demand for affordable housing across the state as wages for the folks who were already here are not grown at the same rate as the rapidly increasing home prices. Betsy Pepine's company is not only thriving in the North Central F…
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Small businesses are generally defined by the U.S. Small Business Association (SBA) as independent businesses having fewer than 500 employees. Based on SBA's definition, there are 33.2 million small businesses in America, which account for 99.9% of all U.S. firms. Small businesses are credited with just under two-thirds (63%) of the new jobs create…
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My guest this week is Cheryl Stakes. She is the Program Direction at Vision is Priceless in Jacksonville, FL where they work each and every day to improve the visual health of children and adults in Northeast Florida. The impact of the work they do in the community truly is priceless, and the value to the people they help is immeasurable. What if y…
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I wanted to piggyback off our SBA show we just did. When you step back and look at what the banking system in the country represents to the community, they are essentially stewards and gatekeepers of the country's monetary system. There is so much more to it and much to understand. This is a continuation of a discussion that started with SBA last w…
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The Small Business Administration (SBA) was established in 1953 by the Small Business Act, signed into law by President Eisenhower. The SBA was created to promote the interests of small businesses and enhance competition in the private marketplace. Prior to the establishment of the SBA, small businesses had limited access to credit resources. Scott…
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Kim Arrigo consults in the banking and finance industry for one of the largest tech companies in the United States. She and her team ensure that the systems those companies choose to have in place best assist them in interacting with their clients and potential customers. Enjoy Kim and I's conversation as we discuss what brought her to technology s…
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Shana Ryan is the founder and CEO of Conceptual HR Solutions. Shana and her team provide Fractional Human Resource Services for companies that need additional support for their current HR department or another level of service that could include completely outsourcing your HR department. Human Resources has become an umbrella that covers so many di…
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Cindy Browning began working in the real estate world in 2013. Cindy is the CEO and Round Table Property Management. Their motto is "People Before Property". In the property management business, I don't think there is a better approach that you could start with. People and families surround the entire industry - people purchase rental properties as…
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Chelsea Ryckis is the President and Founder of Ethos Benefits. She is working to bring health and benefits conversations out of the shadows and provide transparency for her clients and all large business owners that want to learn more about how to gain or regain control over one of the largest line items on their company budget - health insurance a…
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Technology in infiltrated all sectors of the US economy in 2023 - including the AEC space. Not familiar with the term? Neither was I until I met Justin Neagle. Justin is part of the leadership team and the Chief Storyteller at Spot Migration. Justin and the team at Spot Migration focus on the intersection of People, Process, and Technology and how …
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My guest this week is Certified Public Accountant, Rachel Siegel. Rachel is the founder and owner of Go Figure Accounting. They are a small, specialized firm that those that Serve Us - nationwide. Rachel and her team operate under the Profit First model. Profit First is a cash management technique developed by Mike Michalowicz that treats profit as…
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It's hard to believe that I launched this podcast 9 months ago now. Nelson Bradshaw was my very first guest on the show and I am happy to be able to bring him back this week. Last time, we talked a lot about Nelson, his career, and his deep involvement in the community. This time, I thought we would talk a lot more about Farther, his role there as …
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This week we are traveling across the pond to talk with the UK's own Sales Marvel, Keith Rozelle. Right of the bat, he'll share with you why he is the Sales Marvel. The globe is getting to be a smaller place every day. Tools such as LinkedIn connect our global business community and give us ways to share ideas and lessons that we used to have to se…
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Ben Hippeli - Founder of Benchmark Training is my guest this week. Benchmark Training working with their clients to build a culture of profitability through people development. Ben has successfully started multiple businesses. As you will hear, not only does he work with leaders and sales professionals, but he is also a Professor of Professional Se…
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This week's guest is Bruce Breedlove. Bruce has a great story that I am happy to share with you. He is a self-made person that was able to put himself through nursing school and found ways to exponentially grow his personal wealth by putting his money to work for him in the background while he has continued to do the same. This is no knock on Bruce…
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This week I am bringing you my conversation with Bob McKenzie of McKenzie HR. Bob has been in the Human Resource side of business in various roles since 1977. In 2002 he founded McKenzie HR where he provided Full-service HR for small to medium businesses. Mr. McKenzie was named the 2012 Ultimate Human Resources Executive of the Year by the Jacksonv…
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I first had Brittany Bode and Sam Schweitzer on the show earlier this year to talk about Franchising. We talked about their business, FranPath Consulting, and what they do for their clients - how they find Franchises and business models that best fit their needs and how they want to run a business - but I felt like we left a lot on the table. So th…
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My guest this week is LaSean Smith. He runs CAGR Investments (CAGR). It is a micro-private equity firm. LaSean operates out of Seattle, WA with a small, distributed, twelve-person team. The firm allocates permanent capital to buy, own and operate profitable businesses. His focus areas include digital goods, membership sites, and SaaS. As you will s…
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The subjects of Technology, Artificial Intelligence, and automation continue to come up in every conversation and in every industry - so I wanted to have a more direct approach this week. My guest this week is the CEO of Elevare Technologies and White Thorne Holdings - Steve Beaman. Steve is a life-long entrepreneur. He co-founded, built, and sold …
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This week I have Amy Fargo and Brett Carneiro from V2 Strategic Advisors. V2 Strategic Advisors is a boutique management consultancy firm that specializes in Salesforce implementations for clients around the globe. Specifically, for this conversation, we are talking about implementing Salesforce for Retail organizations. I've always thought of Sale…
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My guest this week is Kelly Hill of Sales Advisors of Florida LLC. Kelly is a Fractional VP of Sales that helps second stage B2B improve sales teams' performance. She works directly with CEOs to help build actionable strategies and plans that assist in helping realize their vision of success. If you are like me, several things I just said evoke que…
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So this week on Making Cents of It All, I have Christopher Wood back on the show. He is the Senior Editor at Thomson Reuters Checkpoint where they discuss all things payroll related and he has brought Tiana Neal with him. She is the Director of Client Success at Enhance HCM. As you will hear, we are going to discuss some topics that are current and…
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My guest this week is the Podcast Lawyer, Gordon Firemark. I met Gordon through my research and preparation in starting this show, Making Cents of It All. He provides a tremendous number of resources and knowledge to folks, like me, that are looking to wade or dive into the water that is the Podcast Industry. Gordon has been involved with the enter…
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My guest today is Kristin Couch. She is the Vice President in charge of the CRA Program for United Community Bank, headquartered in Greenville, SC. She is going to go way beyond just giving you a history lesson and defining a piece of legislation. In order to understand where we are, I believe it is important to understand why and how we arrived he…
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We are diving into fundraising and capital acquisition for faith-based organizations with Russ Priddy - the founder of Ascend Stewardship and Consulting. There are many paths we take as people in this world and, many times, the path that we travel is a more enjoyable walk when we are serving a purpose that is higher than ourselves. Enjoy the conver…
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CrossFit gym was only opened in 2000 in Santa Cruz. Since then, it has spread to over 150 countries worldwide with hundreds of thousands of devoted followers. It evokes a passion and allegiance that other forms of fitness training wish they had. My guest this week is Justin Henderson. He and his wife own 2 CrossFit gyms in the greater North Florida…
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The Power Tee is the world’s best performance automatic teeing system for the Indoor environment, driving ranges, and country clubs. As the world-leading automatic teeing system manufacturer, our Power Tee has been installed in thousands of golf ranges globally, including the USA, UK, Europe, Asia, and the Middle East. Power Tee is the fastest way …
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This week, my guest is Brent Durban. His companies - Better Exterior Solutions and First Coast Hurricane Shutters - apply technology in the residential sector. Hurricane Shutters, screens, pergolas, and other residential applications have been around for years, but they've gotten a substantial make over in recently. The finished product works far b…
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Jack Ducanis was one of my first guests when I started Making Cents of It All this year. IF you want to learn more about Jack and his career, check out our first conversation, on the January 10th. Today - we are talking all about Sales Management. When I say Sales Management - I am sure that it means a lot of different things to a lot of different …
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The global Medical Laser Market is projected to grow from $4.80 billion in 2022 to $14.23 billion by 2029. Candela Medical is a company that provides medical aesthetic devices. It offers products for skin rejuvenation, vascular conditions, body treatments, skin resurfacing, skin elasticity, scars, and stretch marks removal, pigmentation treatment, …
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Pay-As-You-Go insurance has been popular in the Worker's Compensation space for years now, but we are starting to see it permeate other types of insurance - and why shouldn't it. As consumers, most of us pay for things as we use them. We don't go to the grocery store and stockpile food for what we THINK we might use for 6 months to a year.... we bu…
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