最佳Shopify Masters播客 (2025)

1
The Recipe for Launching Your Second Product 32:35

4d ago32:35

32:35

Founders Michelle Jimenez-Meggiato and Andrea Meggiato unveil their launch plans for Breakfast Cups, their first expansion outside of their hero product Pizza Cupcakes. To set up for this launch, they've rebranded their food company to Incredifulls, found a nationwide retailer to stock the new product, and set up a new brand ambassador program. Mic…

1
Inside the Merch Model That Reduces Waste and Increases Sales 40:07

6d ago40:07

40:07

Steven Farag turned a college side hustle into a sports merchandising powerhouse. Discover how Campus Ink’s print-on-demand model, student-led marketing, and strategic partnerships—including one with Mark Cuban—are transforming the way college athletes profit from their personal brands. For more about Campus Ink and the NIL Store: https://www.shopi…

1
Everything You Need to Know About Building Supply Chains 36:06

11d ago36:06

36:06

Diaspora Co. founder Sana Javeri Kadri disrupted the 500-year-old spice industry by paying farmers fairly and establishing community-driven growth to build a multimillion-dollar ethical business. For more on Diaspora Co. and show notes click here.由Shuang Esther Shan, Sana Javeri Kadri, Diaspora Co., Shopify

1
Maximize Your Margins as an Ecommerce Founder 34:23

13d ago34:23

34:23

Ecommerce expert and agency founder Andrew Faris shares how he uses "P&L design" to increase margins and run online businesses efficiently. He's now applying some of these strategies to launch his own upcoming consumer brand. Andrew shares his tips for iterating and testing creative, spending more efficiently on ad creative, and saving on variable …

1
Break Into an Established Market With These Retail Strategies 31:15

18d ago31:15

31:15

Original Duckhead grew by targeting retailers first, creating risk-free partnerships, and using customer data to boost online sales. For more on Original Duckhead and show notes click here.由Shuang Esther Shan, Morgan Cros, Original Duckhead, Shopify

1
Creating Media Moments with A PR Expert 34:14

20d ago34:14

34:14

Jessy Klein-Fofana was a beauty brand founder before starting her PR agency, LaRue. Her clients include Health-Ade Kombucha, Ban.do, Unbound Merino, Mustard Made, and more. Here's some of the strategies she uses with to build brand awareness and create media moments.由Shopify, Adam Levinter

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Creative Strategies to Fundraise Without Sacrificing Ownership 35:59

25d ago35:59

35:59

Sisters Niki and Ritika Shamdasani launched Sani to fill a gap in the South Asian fashion market—one that forced 82% of South Asian Americans to travel abroad for wedding attire. Discover how they secured funding and grew Sani into a thriving business. For more on Sani and show notes click here.由Niki Shamdasani, Ritika Shamdasani, Shuang Esther Shan

1
The Business Pivot That Led to More Customers and Happier Suppliers 34:44

27d ago34:44

34:44

Divy Ojha became passionate about creating a solution for food waste as a university student, and began building relationships to start a grocery delivery business. He discusses approaching potential partners and maintaining good relationships, plus the big change he made to make Odd Bunch's value proposition better for both customers and suppliers…

1
How to Scale Quickly Without Funding 32:08

1M ago32:08

32:08

Waterboy built a thriving hydration brand with just $700 by focusing on one platform, capturing prelaunch interest, and pivoting quickly. Learn why restraint beats trying to do everything at once. For more on Waterboy and show notes click here.由Mike Xhaxho, Shuang Esther Shan

1
When a Passion for Plants Grows Into a Business 33:59

1M ago33:59

33:59

April and Daryk Mall turned their after-work hobby of caring for plants into Unsolicited Plant Talks—a thriving business with a loyal online community. Learn how they scaled from selling plant cuttings at their kitchen table to running a full-time operation with multiple greenhouses. For more about Unsolicited Plant Talks and show notes: https://ww…

1
The Key to Balancing Profitability & Sustainability 30:24

1M ago30:24

30:24

A former Charlotte Tilbury founding team member revolutionized sustainable beauty by turning food waste into luxury skin care. See how My Skin Feels proved eco-friendly brands can be both profitable and fun. For more on My Skin Feels and show notes click here.由Shuang Esther Shan, Danielle Close, My Skin Feels, Shopify

1
The Future of DTC: Funding Strategies and Using AI 37:34

1M ago37:34

37:34

Matthew Scanlan, co-founder of cashmere company Naadam, shares how his company started with a daring ride across the Gobi Desert and $2.5 million in cash. Matthew discusses the challenges of launching a direct-to-consumer brand in today’s market, including securing funding, managing cashflow, and leveraging AI. For more about Naadam and show notes:…

1
Want to Patent Your Product? 36:50

2M ago36:50

36:50

Kindred Label founder Cassidy Caulk built a patented luxury shoe brand from scratch, mastering everything from cobbling to engineering. Get actionable tips for product development, manufacturing partnerships, and protecting your invention. For more on Kindred Label and show notes click here.由Shuang Esther Shan, Cassidy Caulk, Shopify, Kindred Label

1
How To Dominate Affiliate Marketing 29:47

2M ago29:47

29:47

Reverie scaled to Sephora without funding, grew a salon affiliate network of more than 1,000, and built a multimillion-dollar clean beauty empire through intentional product development and community marketing. For more on Reverie and show notes click here.由Shopify

1
Building a Multimillion-Dollar Brand on Family Values: The Story of First Day 28:19

2M ago28:19

28:19

Alice Li, founder and CEO of First Day, shares her journey of building a values-driven company in the health and wellness space. Discover how her family's history shaped the brand and its mission to prevent nutritional trauma for future generations. Alice discusses the art of connecting with modern moms—the primary household purchasers—and the sign…

1
How Fur's Founders Pioneered a New Beauty Category Through Trust and Persistence 35:55

2M ago35:55

35:55

From getting laughed out of stores to selling at major retailers—discover how Fur’s founders built a multimillion-dollar beauty brand in an untapped market with just $10,000. For more on Fur and show notes click here.由Laura Schubert, Lillian Tung, Fur, pubic hair, personal care, beauty, sales, social media, content creation, affiliate, shopping, online shopping, Ulta Beauty, Credo, taboo, sexual health, haircare, Shuang Esther Shan, marketing, Shopify

1
Going from Creating Content to Making Products 29:34

2M ago29:34

29:34

Lindsay Silberman has extensive experience as a magazine editor and content creator before launching Hotel Lobby Candle, a candle company designed to take customers back to their favorite travel destinations. Lindsay shares her journey of learning how to create products and she gives advice on pitching editors and writers for media coverage. To lea…

1
Transforming Ancient Beauty Rituals into Modern Success 40:22

2M ago40:22

40:22

From DIY sugaring in her dorm room to landing her product in more than 300 Ulta Beauty stores, Aliyah Marandiz shares how she built Sugardoh through authentic “anti-marketing,” community support, and navigating manufacturing challenges. For more on Sugardoh and show notes click here.由Shuang Esther Shan, Aliyah Marandiz, Sugardoh, Shopify

1
Growing a Hobby Into a Business 24:57

2M ago24:57

24:57

Making terrariums started as a hobby for Emma Sibley. The business grew organically, first through sales to friends and family, then markets and workshops. Here's how she scaled London Terrariums, which now has a storefront in East London. To learn more about London Terrariums and for show notes: https://www.shopify.com/blog/london-terrariums-scali…

1
Soft-launch Strategies That Lead to Immediate Sellouts 30:21

2M ago30:21

30:21

Kloo cofounder Claudia Snoh shares how she and her Q-grader mother built a premium coffee concentrate brand, from soft launch strategies to vertical integration and building authentic brand connections. For more on Kloo and show notes click here.由Shuang Esther Shan, Claudia Snoh, Kloo, Shopify

1
How Private Equity Approaches Ecommerce 34:28

2M ago34:28

34:28

Leon Hughes built his career around developing digital strategies for consumer brands. Now, he's passing on that knowledge as a partner at the London-based private equity firm, Piper, and the organizer of Shopify Geekmeets. To learn more about Piper and for show notes: https://www.shopify.com/blog/piper-private-equity For video interviews, subscrib…

1
Go Viral While Spending Zero Dollars on Ads 37:05

3M ago37:05

37:05

Learn how two founders built the viral pickle brand Good Girl Snacks through heritage-inspired innovation and zero-cost marketing. Read more about Good Girl Snacks and show notes here.由Shuang Esther Shan, Leah Marcus, Yasaman Bakhtiar, Shopify

1
How Many Product Iterations Do You Need to Launch? 32:36

3M ago32:36

32:36

Julie Carty created LatchLight, a wearable light for breastfeeding mothers, with no prior design experience. She describes the product development process and when she felt confident to launch. To learn more about LatchLight and for show notes: https://www.shopify.com/blog/latchlight-product-design Subscribe to the Shopify Masters YouTube channel f…

1
The Slow Burn Strategy to Massive Retail Success 34:23

3M ago34:23

34:23

Stoked Oats’ founder turned his morning oatmeal obsession into a multimillion-dollar CPG empire, while building a brand that fit his lifestyle—and not the other way around. For more on Stoked Oats and show notes click here.由Shuang Esther Shan, Simon Donato, Stoked Oats, Shopify

1
Brand Building with an Indigenous Designer 24:18

3M ago24:18

24:18

Hud Oberly is the indigenous founder and designer behind the clothing company Here’s 2 You. He crafted the brand around that belief that everyone is creative. Here's how he is sharing that message through clothing, events, and more. For more about Here's 2 You and show notes: https://www.shopify.com/blog/heres-2-you-creativity Watch the video of th…

值得一听的播客

Shopify Masters播客

值得一听的播客

1
Shopify Masters

Shopify

1
Shopify Masters Podcast

Shopify Masters Podcast

1
The Recipe for Launching Your Second Product 32:35

1
Inside the Merch Model That Reduces Waste and Increases Sales 40:07

1
Everything You Need to Know About Building Supply Chains 36:06

1
Maximize Your Margins as an Ecommerce Founder 34:23

1
Break Into an Established Market With These Retail Strategies 31:15

1
Creating Media Moments with A PR Expert 34:14

1
Creative Strategies to Fundraise Without Sacrificing Ownership 35:59

1
The Business Pivot That Led to More Customers and Happier Suppliers 34:44

1
How to Scale Quickly Without Funding 32:08

1
When a Passion for Plants Grows Into a Business 33:59

1
The Key to Balancing Profitability & Sustainability 30:24

1
The Future of DTC: Funding Strategies and Using AI 37:34

1
Want to Patent Your Product? 36:50

1
How To Dominate Affiliate Marketing 29:47

1
Building a Multimillion-Dollar Brand on Family Values: The Story of First Day 28:19

1
How Fur's Founders Pioneered a New Beauty Category Through Trust and Persistence 35:55

1
Going from Creating Content to Making Products 29:34

1
Transforming Ancient Beauty Rituals into Modern Success 40:22

1
Growing a Hobby Into a Business 24:57

1
Soft-launch Strategies That Lead to Immediate Sellouts 30:21

1
How Private Equity Approaches Ecommerce 34:28

1
Go Viral While Spending Zero Dollars on Ads 37:05

1
How Many Product Iterations Do You Need to Launch? 32:36

1
The Slow Burn Strategy to Massive Retail Success 34:23

1
Brand Building with an Indigenous Designer 24:18

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