去年11月底，我被邀请到 Tezo 来体验他们的新一代耳机产品，作为一个刚刚起步的新品牌，他们选择的新品发布方式很特别且有效，把播客主播邀请到公司内部，由创始人进行一对一或二的产品讲解以及公司参观。显而易见的是，这样的沟通，能够产生非常全面的品牌印象，并且也不必非得消防科技行业发布产品的惯例，开个发布会。

今年的下半部分总结，源自听友聚会的成功举办。8月26日第一次在上海相聚，让我看到了在未来的时间里，我和这一频道存在的深度价值和意义-- 为品牌提供早期的发声场景，以及让“品牌人”找到绝对同频的能量补给站。结论就是：明年我们要把一部分重心放到线下聚会中去，告诉我你在哪个城市，我一定努力靠近你的城市。

临近年终，我也趁着还没到最紧张的时候先做一番总结。也可以算是我这一年来打怪升级的心得。在这一期里，我选出了我自己最喜欢的三期节目，分别是041/043/044。品牌故事那一期给我带来了对于应用到甲方层面的服务思考；把茶卖给年轻人那期要感谢 Journey 带给我们的能量密度；和叶明桂前辈那一期节目，是一次关于品牌怎么做的思考，也让我解开了多年来的疑惑，虽然这份疑惑在没有遇到前辈之前，我也还算坚信。

针对自由职业这一困惑，我找到了友台主播朱弟，请她用自己的视角分享一下这些年来自由身的工作经历。也许有人能在我们的对话里找到共鸣，也许又有人会在这段对话里找到怀疑，这都很正常。至于拥抱自由身的状态，一定是需要我们不断学习并驾驭的一种生活工作方式，当工作和生活渐渐失去边界，学会并慢慢掌握去设定安全边界的方法，实际上会更有助于自由日子里的健康有序。

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