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Peppershock Media President and CEO Rhea Allen is bringing her marketing expertise to the microphone! Listen in as Rhea interviews special guests, discusses trending marketing topics, and most importantly, teaches you how to build your brand and your bottom line. Find and subscribe to the Marketing Expedition Podcast on your preferred platform below!
 
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Troy Ericson is the owner of Email Paramedic, the leading Email List Management Agency that has generated over $50,000,000 for their clients since 2019 by improving email copy & deliverability. Troy has worked with Traffic & Funnels, The Sales Mentor, Rich Schefren, REPP Sports, V-Shred, Joel Erway, Ezra Firestone, SmartMarketer, Perry Belcher, 10X…
 
Jem Bourouh is a 24-year-old full-time entrepreneur. He was born and raised in Germany and has spent the past four years launching and selling 7-8 figure eCommerce brands, and he has sold more than $20,000,000 with his eCommerce business as well as owns a marketing agency that invests in smaller DTC brands and acts as a VC named Adcubator and an ed…
 
After working in enrollment management where she focused on strategic recruitment and marketing, Erica Salm Rench managed a team of online marketers at the largest digital marketing company in the Gulf South. There, she supported the web development, SEO, online advertising, and content marketing teams in executing strategies that elevated organiza…
 
Writer, scientist, professor, and practitioner of search optimization, Steve Wiideman lives, breathes, and eats SEO, SEM, and inbound marketing. He is the author of SEO Strategy & Skills, a college textbook through Stukent. When he's not leading his team of SEO consultants for franchise, multi-location, and e-commerce brands, he's a cheeseball roma…
 
Lucy Bedewi - Founder and CEO of My Write Hand Woman, a copywriting business based in Washington, DC. She started her business during the pandemic right after graduating from college and managed to scale her business to 6-figures within the first two years. She specializes in writing copy that converts for fast-growth start-ups and companies. 00:00…
 
Mary Ann Pruitt is the CEO and President at Mosaic Media, a collection of media-buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime. Mary Ann started her career in media by working as a senior sales executive for some of the nation’s largest media outlets. After discovering her talent and love …
 
After a decade-long PR career filled with panic attacks, burnout, and low worth, Kaila stumbled across something that changed her life immediately: affiliate marketing. Kaila quickly became a self-taught pioneer in this new age of Affiliate PR. With a Rolodex of key editor relationships and intuitive decision-making guided by her Human Design chart…
 
Kyle Stout is the founder of Elevate & Scale, a leading digital marketing agency that helps 7-figure product-based entrepreneurs elevate their brand and scale their growth. Kyle is an authority on how leveraging email marketing can vastly increase revenue by improving customer retention, increasing average order value, and driving repeat purchases.…
 
Peter Shafer is the Vice President of Sales and Marketing at The Prosper Group. Having worked for prestigious polling organizations such as Gallup and Harris, as well as large global PR firms, Peter is the ideal person to shed light on how using data effectively can vastly improve your digital marketing campaigns. Your audience is going to love his…
 
Sandie Jae is a Writer & Chief executive officer at Its All About You Talent Services. She has over 10 years of experience in writing compelling symbolic stories and books. Her role in creating more written content will add value to an audience, including assisting with screenplays and directing productions. In addition to her drive to create and c…
 
Anne Candido and April Martini are the co-founders of Forthright People, an “On-Demand” Branding and Marketing Agency focused on helping businesses of all sizes quickly capture the hearts of their customers without breaking the bank. And by “all sizes” they mean from an individual’s Personal Brand to multi-million dollar corporations. They do this …
 
Mark Stouse is the CEO of Proof Analytics. The company’s Proof BusinessGPS™ is the world’s best and fastest automated Marketing and Revenue Optimization platform. Proof is integrating seamless data management and automated, no-code modeling analytics with top-class planning and budgeting capabilities. Their tools are all delivered as an easy-to-use…
 
Chris Hervochon, CPA, CVA is the sole proprietor of his own CPA firm, which provides outsourced accounting and tax preparation services primarily for marketing and creative agencies. Before founding his firm, Chris spent ten years working in forensic accounting and corporate accounting, and finance. He has been featured in numerous publications, in…
 
Tai Goodwin is the CEO of That Marketing Team and the creator of the Liberated CEO Accelerator. She's an award-winning instructional designer with 20+ years of experience creating learning experiences and content for Fortune500 companies like Barnes & Noble and tech start-ups like Leadpages. 00:00 - 00:21 “When you’re sending the same email out to …
 
Arielle Nissenblatt is the founder of EarBuds Podcast Collective, a weekly podcast newsletter, and podcast. She is the Community Manager at SquadCast.FM, a remote recording platform. She is a graduate of the Salt Institute of Audio Documentary Studies. Nissenblatt is a podcast marketing expert, having spoken on panels at conferences such as Podcast…
 
In this week's podcast, we’ll be talking about video marketing and what you can do to ensure the optimum ROI. Video producers, marketers, content creators, and business owners alike will all be able to get beneficial tips and tools they can implement moving forward to ensure they are getting the best results! Join The Marketing Expedition Community…
 
Orsolya (short Orsi, but pronounced Orshie) didn’t wait long before revealing her passion for art and creativity: At the tender age of three, she won an International Drawing Competition in Eastern Europe. Once the time came for Orsolya to pick a career path, graphic design seemed a natural fit. Orsolya has a B.A. in Graphic Design from the New Eng…
 
Rick Elmore is an entrepreneur, sales and marketing expert, and former college and professional football athlete. As the Founder and CEO of Simply Noted, Rick developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication, helping businesses of all industries scale this unique marketing platform to stand o…
 
Nora Sudduth is a leading program design and marketing strategist and co-founder of Hello Audio. She works with business owners, companies, and corporations to design and sell their unique flagship programs using the Flagship Formula™. Nora has helped businesses sell over $500M of products & services online. She’s also designed several courses, coa…
 
Joe DeMaria got his start in the Internet space back in 2011. At the time, he was — in his own words — "broke, dumb, and successful at failing in business over and over again.” After discovering and absorbing himself in the world of online marketing, he developed a burning desire to join the Genius Network. Years of study, trial & error, and busine…
 
As an early adopter of social media and now an industry-leading social and digital marketing expert, and influencer, Rhea Allen will share the latest in tips and tactics you can use to up your social media game and fame! Review tools and technology to help you keep consistency and efficiency in your posting, scheduling, and engaging with your key a…
 
This week we have a special treat! We decided to dig deep into the stats and analytics and pick out our favorite moments from our top 10 episodes. We’ve had a great mix of guests over the years and have learned a lot. Enjoy! 00:00 - 00:16 Top 10 Best Podcast clips mashed up 00:17 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast 0…
 
You may have seen Alex Rossman sharing the stage alongside renowned digital marketers like Gary Vaynerchuk and Tai Lopez OR performing his music alongside acts like The Chainsmokers. Starting his career as a touring musical artist in his early 20s, he quickly learned the skills of PR and social media. As a well-versed entrepreneur, Alex took his pa…
 
Futurist, Filmmaker, and Author, Maxim Jago is the Founder and Director of The Creativity Conference - a global meeting of minds to explore the essence of creativity in all its forms. 00:00 - 00:16 Maxim’s Bio 00:17 - 14:40 Marketing Essentials Moment (Video Marketing made easy) 14:41 - 15:10 Welcome to Peppershock Media’s Marketing Expedition Podc…
 
Deirdre Tshien is the Founder & CEO of Capsho, software that helps entrepreneurs take the crappiness out of content creation. She is also the creator of Viralocity Marketing, author of The Traffic Formula, and host of The Remarkable Entrepreneur & The Remarkable Entrepreneur’s Playbook podcast. She is a serial entrepreneur, having founded and led 7…
 
Laura Ballerini is an accomplished artist who has been running a thriving design boutique for over 20 years. She is the author of The Green Velvet Chair. This book is a collection of heartfelt stories depicting how art and design influence our lives. The essays span over Laura’s 40+ years in the design industry and are viewed through her unique cre…
 
Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and SaaS companies. Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to manage the leads for their software company in an easier way. They didn't like to keep track of them manually and built Salesflare, …
 
Craig Lewis is a Pinterest Marketing Specialist and Founder of Pin&Grow, an agency that helps eCommerce owners scale their business through two main advertising strategies: paid and organic. In 2019 he attended a mastermind in Thailand which helped him enhance his professional life by creating this successful content and marketing agency dedicated …
 
Most people have a great passion for their life and want to do better. But they lack a plan and process to develop themselves from “what is” to “what I want”. For over 30 years Charlie Moon has worked with professionals of every stripe to be a better version of themself. Over the years, Charlie has noticed that every objective includes 3 components…
 
Kay Suthar is the CEO and Founder of Make Your Mark Podcast Agency and the Host of Uncensored Society Podcast. Their focus is on coaches, consultants, authors, thought leaders, business owners who want to build authority, make an impact on the world, and want to increase their sales. Kay is passionate about helping people go from invisible to visib…
 
Heidi Bartolotta, is a self-motivated, compassionate, driven leader; a mentor, coach, mom, sister, friend, and founder of the Moms Making Six Figures podcast. Heidi has helped hundreds of (mostly female) entrepreneurs create their own success. 00:00 - 00:18 Heidi’s Bio 00:19 - 04:16 Marketing Essentials Moment: The Importance of Multi-purposing you…
 
Christina Ward is currently the Team Leader of Christina & Company at Keller Williams Realty Boise. The team is ranked in the top 20 teams in Idaho by Real Trends. Her team has closed over 1,500 transactions. 91% of her team's sales come from referral or repeat business. The C&Co team not only sells a lot of real estate, they also have earned hundr…
 
Darshan Mehta is the Founder of iResearch.com – an insights platform to quickly and affordably extract insights from consumers worldwide, and ConnectQik.com – an app for instant connections and engaging interactions. In 2021, he plans to launch Big Mango Startup Hub in collaboration with King Mongkut’s University of Technology Thonburi in Bangkok, …
 
Jana Danielson is an award-winning wellness entrepreneur who through her own experience with physical pain turned her mess into her message. She is an Amazon Best Selling Author, owner of Lead Pilates and Lead Integrated Health Therapies, her bricks & mortar businesses, and the Metta District, her online wellness community. She is the creator of th…
 
Natasha Miller isn’t your average CEO. She sits at the helm of Entire Productions, the go-to experience design, event and entertainment production company in San Francisco, and has been on the Inc. 5000 list of fastest growing companies in America for three years in a row. Natasha’s passion and commitment to giving back drive her invariable contrib…
 
Annmarie Kelly has been married SEVEN Times...to the same man...for just five years each time! She is the architect of the “new I Do”, The Five-Year Marriage™. Annmarie is also an award-winning author, speaker, teacher, the founder of The Victorious Woman Project, and the author of several books focused on women’s empowerment: Victorious Woman! Sha…
 
Erik Allen is an entrepreneur and avid MMA fan. He has created the best MMA podcast in the northwest, Top Rated MMA. He believes in giving back and honoring those that have served our country. With his companies Top Rated MMA and The Erik Allen Show, he can do just that. By lifting others up and giving back to the community and veterans through gre…
 
Ally is a senior marketing student at Boise State University and will graduate in the spring of 2022. Ally created a scholarship for women at Boise State studying STEM, Medicine, and Law after a Boise State professor said to recruit fewer women in those areas of study. Ally has raised over $140,000 on GoFundMe and she plans to continue fundraising …
 
Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. Before starting GreenPal Bryan Clayton founded Peachtree Inc. one…
 
Lisa Gable is recognized worldwide as a turnaround mastermind and innovative businesswoman. For more than 30 years, she has been called to turnaround failing organizations—businesses, teams, nonprofits, political campaigns, and government projects—and solve seemingly intractable problems. Over time, Lisa has learned the key to course-correct when t…
 
Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinter…
 
Rich Kagan is the Founder and President of Last Minute Media Deals, an agency that connects large and small businesses with huge ad spots on podcasts, radio, and TV. When these spots need to be filled, shows would rather sell them at a tremendous discount than not at all. Through Last Minute Media deals, they sell these placements for up to 80% off…
 
Lisa Condon is the owner of Lisa Condon Enterprises, a company that sparks inspiration, innovation, and collaboration through gratitude. Lisa uses a combination of theory and practices from the Project Management Institute, Six Sigma, SCRUM, EQi, and Appreciative Inquiry. Lisa is a certified Six Sigma Black Belt, SCRUM Master, Certified Scrum Produ…
 
Nick Aldinger is the CEO of IBL Events, one of Idaho’s largest producers of tradeshows, conferences, and virtual events. Nick’s passion for helping individuals and companies grow is what fuels his passion. Over the past 20 years, Nick has had the privilege of being involved in multiple startups, working for the government, being an adjunct professo…
 
Yuki Graviet works for the Meridian Library District as the Business Liaison Librarian for the unBound business & tech location. Yuki is passionate about helping local business owners and entrepreneurs navigate resources that will help them thrive in Idaho’s rapidly changing economy. Allison Maier is the Communications Manager at the Meridian Libra…
 
Kim Sherman-Labrum is a small business consultant with the Idaho SBDC, where’s she’s worked since 1998. In her capacity as a consultant, she is a professional small business cheerleader, tech-whisperer, mentor, and dream-booster focusing on the digital marketing space. She primarily works with entrepreneurs on their online marketing needs but also …
 
Tracey Mooney is the Director of Relationship Development and Brand Ambassador for Paul Davis Restoration. They provide mitigation and restoration services for families and businesses, and so much more. Paul Davis Restoration provides extraordinary care while serving people in their time of need. 00:00 - 00:22 Tracey’s Bio 00:23 - 01:07 https://www…
 
This week we have a very special treat. Rhea’s youngest son, Kaden Allen, is on the show to talk about commercials on Tik-Tok, what catches his attention and advertising through the eyes of an 8th grader! 00:00 - 00:54 Fun interview with my 8th grader son Kaden 00:55 - 01:54 https://www.peppershock.com/product/misfitsmarket/ 01:55 - 07:48 Marketing…
 
Daniel Hodges, JD, is an activist dedicated to assisting others with disabilities and chronic illnesses reach their full potential. While in law school, Daniel founded Peaces of Me Foundation; a nonprofit that promotes universal access and inclusion. Daniel’s perspective has been shaped by his experience as a blind man with chronic pain and other c…
 
Taylor Ryan is a 6x start-up founder originally from Washington, DC, but now living in Europe for the last 6 years. Taylor has 14+ years of marketing experience and is the CEO of KlintMarketing.com and GrowthSecrets.org. Taylor has 100+ keynotes over the last 3 years and was a finalist for the Ecosystem Hero of the Year 2020 Denmark (Nordic Start-u…
 
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