Welcome to the Business Superfans Podcast, where your path to building a dedicated community of superfans begins. Hosted by Frederick Dudek, also known as Freddy D, an international sales and marketing leader with over 30 years of experience selling to major organizations like Bosch, Ingersoll Rand, Banner Health, the State of Arizona, and many others. This podcast is your go-to resource for transforming your business into a powerhouse of loyalty, and advocacy, collectively accelerating prof ...
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We're here to judge movies we have no business doing.
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In today's business environment, experience is everything. It’s the number-one way to differentiate yourself from your competitors and create customers for life. But, the inverse is also true. Everything is experience. Every interaction — even the small ones — can determine whether or not customers come back and what they tell their friends. The Creating Superfans podcast is a fun, entertaining crash course in turning customer experience into your superpower... no capes required! Each week, ...
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It's the Superfans Podcast, brought to you by your friends at Artcic Ice Hockey! Join us each week for Winnipeg Jets talk, sports discussion, and general debauchery. Starring @BigPapiPegCity @sadsackjetsfan and @arby_18, with special guests!
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Episode 52 Frederick Dudek (Freddy D) Unlocking the Secrets of Estate Planning: How Oscar Vasquez Is Changing the Game Oscar Vasquez, founder of estatedocprep.com, shares crucial insights into the importance of estate planning and how it can safeguard families from the burdens of probate. With a staggering 68% of Americans lacking a valid will or e…
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Episode 51 Frederick Dudek (Freddy D) Spaghetti Shack Success: Joey Palomarez's Recipe for Community and Growth Joey Palomarez, the President and CEO of the Spaghetti Shack, shares his journey from growing up in a family of restaurateurs to launching a community-focused pasta business with his childhood friends. The Spaghetti Shack is not just abou…
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Episode 50 Frederick Dudek (Freddy D) The Unexpected Entrepreneur: Stu Selbst’s Path to StuTech Success Stuart Selbst, the founder of StuTech, shares his inspiring journey of creating an IT services company dedicated to helping seniors navigate technology with ease. With over 30 years of experience in the tech industry, Stuart emphasizes the import…
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Episode 49 Frederick Dudek (Freddy D) From Navy to Leadership Coach: Patrick McNeil's Voyage to Transforming Organizations Patrick McNeil, a seasoned leadership development professional and executive coach, shares his journey from a distinguished 27-year career in the US Navy to founding Charthouse Solutions. He emphasizes the critical importance o…
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Episode 48 Frederick Dudek (Freddy D) The Power of Quiz Marketing: Boosting Lead Conversion Rates with Maxwell Nee In this episode of the Business Superfans Podcast, Maxwell Nee, the Chief Revenue Officer at ScoreApp, shares his journey from a successful business coaching consultant to a key player in the innovative world of quiz marketing. With an…
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Episode 47 Frederick Dudek (Freddy D) How to Transform Your Marketing Strategy with Relationship-Driven Insights with Cairo Marsh Cairo Marsh, an entrepreneur and marketing expert, joins the Business Superfans podcast to discuss the importance of building genuine relationships in business. He emphasizes that successful marketing goes beyond mere tr…
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I’ve been collecting your questions all season long for this special Q&A season three finale! In this episode, my second-in-command, Alix Steinberg, joins me to ask all your burning questions. Here’s a sneak peek at some of the topics we covered: Do you think other celebrities and musicians have started to copy Taylor Swift’s strategies? What was y…
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Jim James interviews Frederick Dudek who joins the podcast to discuss the concept of "super fans" and their crucial role in transforming businesses. A super fan is defined as a stakeholder who actively advocates for a brand, often without any direct benefit, similar to passionate sports fans. Frederick shares his extensive experience in both engine…
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I always say that how you exit an employee from your organization is just as important as how you onboard them. In this episode of the Creating Superfans podcast, I sit down with Robert Glazer, award-winning entrepreneur and author of Rethinking Two Weeks’ Notice, to explore a better way to handle employee transitions. Robert shares the concept of …
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Episode 45 Frederick Dudek (Freddy D) Transforming Construction Relationships: Insights from Follow Up CRM's Erick Vargas Erick Vargas, co-founder and COO of Follow Up CRM, shares invaluable insights into the construction industry's unique needs for customer relationship management. He highlights how traditional CRMs often fall short when it comes …
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In this episode of the Creating Superfans podcast, I sit down with Bob Kaufman, president of international at Xponential Fitness, to dive into the art of global franchising. Bob shares fascinating stories from his career, including the expansion of brands like Club Pilates, Coffe Bean & Tea Leaf, and Tower Records into international markets. We dis…
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Episode 44 Frederick Dudek (Freddy D) How to Capture Media Attention: Insights from eReleases Founder Mickey Kennedy Mickie Kennedy, founder of eReleases, joins Freddy D to discuss how his platform empowers solopreneurs and small business owners to effectively distribute press releases to a wide range of news outlets. With over 25 years of experien…
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The holiday season is the perfect time to turn one-time shoppers into lifelong superfans, but it takes intentionality. In this episode, I’m sharing the three biggest mistakes businesses make during Black Friday and beyond—like focusing only on acquisition, bombarding customers with overwhelming marketing, and ignoring loyal superfans. I’ll give you…
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Episode 43 Frederick Dudek (Freddy D) Cultivize Your Relationships: Jason Kramer's Guide to Effective CRM Implementation Discover more with our detailed show notes and exclusive content by visiting: https://bit.ly/4g0D5zc Kindly Consider Supporting Our Show: Support Business Superfans Podcast Jason Kramer, founder and CEO of Cultivize, shares inval…
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In this episode of the Creating Superfans podcast, I dive into the third pillar of my SUPER Model framework: Personalization. I explore the powerful impact personalization has on the customer experience, emphasizing the need for a balance between high-tech and high-touch approaches. I share some heartwarming examples and innovative strategies from …
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Navigating Financial Planning: Essential Insights for Small Business Owners with Griffin Gaughran
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Episode 42 Frederick Dudek (Freddy D) Navigating Financial Planning: Essential Insights for Small Business Owners with Griffin Gaughran Griffin Gaughram joins the Business Superfans podcast to share his journey from aspiring doctor to financial planner, emphasizing the importance of building relationships and understanding financial management in b…
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Episode 41 Guest Appearance Engaged and Retain: Frederick Dudek's Methods for Building a Superfan Community Frederick Dudek joins Katie Harris on the Nursepreneurs podcast to share his insights on transforming clients into "superfans" who act as enthusiastic advocates for your business. He emphasizes the importance of empathy and understanding cust…
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I’m delighted to welcome Dr. Joseph Michelli to the Creating Superfans podcast! He’s an organizational consultant, the author of nine bestselling business books, and an internationally renowned customer experience speaker and expert. You’ll hear us chat about the customer experience master's degree program he designed for Campbellsville University,…
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In this episode of the Creating Superfans podcast, I sit down with Steve Pratt, author of Earn It: Unconventional Strategies for Brave Marketers. He is also the co-founder of the world's first branded podcast agency, Pacific Content, which was named one of Entrepreneur's 100 Brilliant Companies. Steve and I discuss how brands can overpower apathy a…
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If you've listened to this podcast before, you know that I constantly say "If your customers aren't telling their friends about you, you're in trouble." So in today's episode, let's actually talk about HOW to get your customers to refer you to their friends. It's not enough to create an exceptional experience worth sharing - that's the barrier to e…
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I’m excited to share a conversation with a truly inspiring entrepreneur. Joining us this week is Rhea Lana Riner, the founder and CEO of Rhea Lana's Children's Consignment—an award-winning franchise with over 125 locations in 26 states. Rhea Lana’s journey began with a simple consignment event in her living room, aimed at helping local families. We…
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Episode 40 Frederick Dudek (Freddy D) Unlocking Superfan Potential: Transforming Mindsets and Relationships with Merianne Drew Hey there, Freddy D here! In this episode of the Business Superfans Podcast, I had an enlightening chat with Merianne Drew , a health and life coach who shared her incredible journey from health coaching to life coaching. W…
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This episode is a treat for me because I get to talk to someone that I'm truly a SUPERFAN of! I’m chatting with Gary Arndt, the host and solo mastermind behind the wildly successful Everything, Everywhere, Daily podcast. Gary and I discuss his fascinating journey from an award-winning travel photographer to podcast host, the power of consistency an…
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Identifying the right members to join your team is a critical part of building a SUPER brand. Whether it’s because of a desire to fill open positions quickly or just a lack of due diligence in the hiring process, too many brands take an attitude of “anyone can do this!” and hire the first person to apply. Some people aren’t wired for customer servi…
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Episode 39 Frederick Dudek (Freddy D) Leadership Lessons from Gordon Parkman: Empowering Teams for Growth Discover more with our detailed show notes and exclusive content by visiting: https://bit.ly/47Nsnck Kindly Consider Supporting Our Show: Support Business Superfans Podcast Gordon Parkman, a seasoned expert in electronics manufacturing and busi…
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I often say that, if people leave most of their interactions with you feeling better than they felt before the interaction started, you’ll build a reputation as someone people want to be around, or somebody they want to do business with. Your customers, your colleagues, your vendors, and even your acquaintances will want to spend more time with you…
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Elevate Your Brand: How Thoughtful Unboxing Experiences Drive Customer Loyalty with Tyler Delarm
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Episode 38 Frederick Dudek (Freddy D) Elevate Your Brand: How Thoughtful Unboxing Experiences Drive Customer Loyalty with Tyler Delarm Hey Superfans, Freddy D here! In this episode of the Business Superfan Podcast, I had an awesome chat with Tyler DeLarm from On Digital. We dove into how businesses can boost customer engagement and loyalty through …
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What’s the number one thing customers want from a business? More often than not, it’s convenience. If you want to make money, make things easy. In this episode of the Creating Superfans podcast, I’m joined by David Avrin, author of Ridiculously Easy to Do Business With, to explore how simplifying the customer experience can be your biggest competit…
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It’s been TEN years since I filmed my episode of Shark Tank! In this episode of the Creating Superfans podcast, I’m taking you on a trip down memory lane, sharing what it was like to audition for, prepare for, and film the show. I also talk about what *really* happened after our pitch, and how the airing of this episode eventually changed my career…
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In this episode of the Creating Superfans podcast, I’m joined by the woman that Meta has called “the queen of CX”, and I am lucky enough to get to call a friend, Blake Morgan. Blake is a CX futurist and author of three amazing books on customer experience, including her newest, The 8 Laws of Customer-Focused Leadership. Blake and I are very aligned…
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Episode 37 Frederick Dudek (Freddy D) Transforming Lives Through Health Coaching: Paige Wilson's Empowerment Success Strategy Hey there, Freddy D here! In this episode of the Business Superfans Podcast, I had an inspiring chat with Paige Wilson, a health coach who transitioned from a successful career in media sales to transforming lives through he…
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Occasionally I read a book and think, "Damn! I WISH I had written this book!!" This is one of them. It’s called Give to Grow and author Mo Bunnell is the guest on this week’s episode of the Creating Superfans podcast! Mo is the founder and CEO of a global business development consulting firm, Bunnell Idea Group (BIG). Through his trademarked, scien…
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Episode 36 Frederick Dudek (Freddy D) Unleash the Power of AI: Transform Your Stakeholders into Raving Fans! Hey there, it's Freddy D, your host of the Business Superfans Podcast! In this episode, I dive into the incredible power of AI to transform your stakeholders—employees, customers, and business partners—into passionate superfans. We chat abou…
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Superfans are created at the intersection of YOUR story and every CUSTOMER’S story. They are forged at that magical, overlapping point where it becomes obvious that you share a common purpose or passion. Your thing matters and is relevant to their thing. I’ve done several episodes of this podcast focused on crafting and sharing your story. So, in t…
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Shama Hyder is the CEO of Zen Media, a global marketing and digital PR firm. She's an award-winning entrepreneur, having been honored by both the White House and The United Nations as one of the top 100 young entrepreneurs in the country. She's a bestselling author of two books and is widely known as the Zen Master of Marketing. Shama and I discuss…
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Creating Superfans: Kara Jensen’s Be Outdoors Arizona Hub Connects Agencies and Outdoor Enthusiasts
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Episode 35 Frederick Dudek (Freddy D) Creating Superfans: Kara Jensen’s Be Outdoors Arizona Hub Connects Agencies and Outdoor Enthusiasts Hey there, Freddy D here! In this episode of the Business Superfans podcast, I had an inspiring chat with Kara Jensen , the owner of Be Outdoors Arizona. We dove into her journey of turning a struggling conservat…
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Dan Michaeli is the co-founder and CEO of Glia, a digital customer service platform that seamlessly integrates various modes of communication into one “channel-less” interface. In other words, customer interactions evolve as the conversations do in the digital-first world: moving easily between voice and screen, virtual AI assistance, and live huma…
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How to Turn Rejection into Opportunity: Winning Sales Strategies from Ironman Finisher Rich Greene
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Episode 34 Frederick Dudek (Freddy D) How to Turn Rejection into Opportunity: Winning Sales Strategies from Ironman Finisher Rich Greene Hey there Superfans Superstars, Freddy D here! In this episode of the Business Superfans podcast, I had an inspiring chat with Richard Greene , who shared his incredible transformation journey. At 50, facing healt…
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Welcome back to season three of the Creating Superfans podcast! Over the hiatus, I've been busy speaking at dozens of events, and I've had the pleasure of meeting leaders from just about every industry you can imagine. One question I get all the time when I speak is, "What can I do to fix my CX that's really easy?" Everyone's always looking for low…
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Episode 33 Frederick Dudek (Freddy D) The Art of Mind Management: Strategies for Thriving in Business and Life with Lisa Kneller Hey, Superfans Superstars! In this episode, I had an inspiring chat with Lisa Kneller , a life coach with a fascinating journey from advertising to coaching. We dove deep into the importance of mind management in both per…
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Unlocking Success: The Power of Gratitude and Personal Engagement in Sales Relationships with Ken Wilson
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Episode 32 Frederick Dudek (Freddy D) Unlocking Success: The Power of Gratitude and Personal Engagement in Sales Relationships with Ken Wilson In this episode of the Business Superfans Podcast, I had an amazing chat with my old friend Ken Wilson , a sales pro with 30 years in the software-as-a-service (SaaS) industry. We reminisced about our early …
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Transforming Clients into Raving Advocates for Your IT Services Company, with Stuart Selbst.
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Episode 31 Frederick Dudek (Freddy D) Transforming Clients into Raving Advocates for Your IT Services Company, with Stuart Selbst. In this episode of the Business Superfan Podcast, I had the pleasure of chatting with Stuart Selbst , the Director of Customer Experience at Nothing But Net. Stu shared his journey from owning his own IT company to join…
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Turning Employees and Customers into Superfans - Frederick Dudek on The Lead Machine Grow Show
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My guest appearance on The Lead Machine Grow Show with Paul Guyon. In this episode, Frederick Dudek shares invaluable strategies for turning employees and customers into superfans who drive your business’s success. Tune in now and get Frederick’s thoughts on: How to create an emotional connection with your customers. Effective strategies for transf…
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How can mastering storytelling become your ultimate sales superpower? Insights with Stephen Steers.
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Episode 29 Frederick Dudek (Freddy D) How can mastering storytelling become your ultimate sales superpower? Insights with Stephen Steers. In this engaging episode of the Business Superfans Podcast, host Freddy D chats with Stephen Steers , the entrepreneurial spirit behind Context Selling. Stephen shares his evolution from childhood ice pop salesma…
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Episode 28 Frederick Dudek (Freddy D) Superfans: From Basement Parties to Business Success with Rick Benton In this podcast episode for the Business Superfans Podcast, Freddy D chats with Rick Benton as he recounts his evolution from a high school entrepreneur who co-founded a DJ company to a multi-state event service provider, and eventually to a …
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Like sports teams, creating a championship culture in business fosters superfans, with NFL Coach Chris Carlisle.
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Episode 27 Frederick Dudek (Freddy D) Like sports teams, creating a championship culture in business fosters superfans, with NFL Coach Chris Carlisle. In this episode of the Business Superfans Podcast Show, Freddy D welcomes Chris Carlisle, a former professional football strength coach turned coach and author. Chris shares his journey from childhoo…
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Cultivating Superfans: Tyler Stillman's Strategy for Financial Revival Through Relationship Building
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Episode 26 Frederick Dudek (Freddy D) Cultivating Superfans: Tyler Stillman's Strategy for Financial Revival Through Relationship Building In this episode of the Business Superfans podcast, Tyler Stillman , an accounting consultant, shares his journey from high school to earning an accounting degree and his transformative work with a language commu…
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Understanding How Personality Types Can Improve Sales, Team Dynamics, and Customer Relationships with Kelly Leightner
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Episode 25 Frederick Dudek (Freddy D) Understanding How Personality Types Can Improve Sales, Team Dynamics, and Customer Relationships with Kelly Leightner In this episode of the Business Superfan podcast, Kelly Leightner shares insights from her career in sales and coaching, focusing on the impact of personality testing. She introduces the B.A.N.K…
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Unleashing the Power of People Management: Transforming Compliance into Superfans with Silvia Hernandes
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Episode 24 with Frederick Dudek (Freddy D) Unleashing the Power of People Management: Transforming Compliance into Superfans with Silvia Hernandes In this Business Superfans Podcast episode, Freddy D hosts Silvia Hernandez from Lean HR Partners on the Business Superfan Show. They delve into the crucial role of HR in small businesses, with a focus o…
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Episode 23 with Frederick Dudek (Freddy D) How Small Businesses Can Use Social Media for Brand Awareness and Growth with Kelly Bigelow In this podcast episode of the Business Superfan Podcast, Kelly Bigalow from Diamond Arrow Media shares her digital marketing expertise, focusing on strategies for small to medium-sized businesses. She recounts her …
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