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#45 6 Immediate Action Items to Get More People Interested In Your Gym

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Manage episode 281606752 series 2843765
内容由Gym Ops Radio提供。所有播客内容(包括剧集、图形和播客描述)均由 Gym Ops Radio 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Now more than ever, brand attraction and trust matter. Here are six easy ways to create more interest in your brand right away.

  1. Invest in good imagery.
  2. Go minimalist in your brand communication. Short and to the point.
  3. Always have a clear call to action.
  4. Make sure your COVID plan in person is in line with what you promise.
  5. Treat members and prospects exceptionally.
  6. Be visibly relatable.

The guys will talk specifics on how to get better imagery that is more emotionally appealing to prospects, why a ton of fluff on your website is a bad move, why you need a very clear and easy method to experience your gym for the first time, why disconnect with your COVID experience from what you promise can immediately kill trust, a reminder why member care matters, and the importance of creating and maintaining a daily "voice" for your brand.

LINKS:

Our COVID-19 member communication and safety plan

Our CALL TO ACTION example

Our daily blog aka "voice"

Simon Sinek's "Start With Why"

  continue reading

57集单集

Artwork
icon分享
 
Manage episode 281606752 series 2843765
内容由Gym Ops Radio提供。所有播客内容(包括剧集、图形和播客描述)均由 Gym Ops Radio 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Now more than ever, brand attraction and trust matter. Here are six easy ways to create more interest in your brand right away.

  1. Invest in good imagery.
  2. Go minimalist in your brand communication. Short and to the point.
  3. Always have a clear call to action.
  4. Make sure your COVID plan in person is in line with what you promise.
  5. Treat members and prospects exceptionally.
  6. Be visibly relatable.

The guys will talk specifics on how to get better imagery that is more emotionally appealing to prospects, why a ton of fluff on your website is a bad move, why you need a very clear and easy method to experience your gym for the first time, why disconnect with your COVID experience from what you promise can immediately kill trust, a reminder why member care matters, and the importance of creating and maintaining a daily "voice" for your brand.

LINKS:

Our COVID-19 member communication and safety plan

Our CALL TO ACTION example

Our daily blog aka "voice"

Simon Sinek's "Start With Why"

  continue reading

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