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S06E11: Service DNA with VIP Guest Ken Calwell

1:11:54
 
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Manage episode 326890443 series 2760427
内容由Arjun Sen提供。所有播客内容(包括剧集、图形和播客描述)均由 Arjun Sen 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Ken Calwell is the CMO & SVP of Innovation at Compassion International and responsible for Compassion’s fundraising, marketing, and innovation. Prior to this, Ken held senior leadership roles at Domino’s Pizza, Wendy’s, and Papa Murphy’s. Ken started his career at Pillsbury, and then Pizza Hut and I was fortunate to work with him at Pizza Hut. It is simply fascinating how Ken brought the highest level of branding expertise to the non-profit industry along with his passion and vision.

Listen to how Ken started at the age of 13 with his own lawn mowing business and built it without marketing, only with service, to achieve 10 years of double digit year over year growth; and how he built on that service mindset to make a big impact for major restaurant chains and non-profits.

Here are some key insights from this week’s show:

  • Start with clarity on WHO you are serving.
  • Then move to WHY they need you.
  • Dream Big, Test Small, Learn Fast, Repeat over and over.

Prefer to watch the video version? Watch it here: https://youtu.be/fW2rfo2VMP4

  continue reading

187集单集

Artwork
icon分享
 
Manage episode 326890443 series 2760427
内容由Arjun Sen提供。所有播客内容(包括剧集、图形和播客描述)均由 Arjun Sen 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Ken Calwell is the CMO & SVP of Innovation at Compassion International and responsible for Compassion’s fundraising, marketing, and innovation. Prior to this, Ken held senior leadership roles at Domino’s Pizza, Wendy’s, and Papa Murphy’s. Ken started his career at Pillsbury, and then Pizza Hut and I was fortunate to work with him at Pizza Hut. It is simply fascinating how Ken brought the highest level of branding expertise to the non-profit industry along with his passion and vision.

Listen to how Ken started at the age of 13 with his own lawn mowing business and built it without marketing, only with service, to achieve 10 years of double digit year over year growth; and how he built on that service mindset to make a big impact for major restaurant chains and non-profits.

Here are some key insights from this week’s show:

  • Start with clarity on WHO you are serving.
  • Then move to WHY they need you.
  • Dream Big, Test Small, Learn Fast, Repeat over and over.

Prefer to watch the video version? Watch it here: https://youtu.be/fW2rfo2VMP4

  continue reading

187集单集

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