Episode 866 – Is Radio Still Relevant in this Digital World? with Bob Kastl

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Bob Kastl is the son of a Military Attorney and Judge, so he grew up in many places including: Texas, Alaska, Alabama, New Mexico, Virginia and Panama. He majored in Mass Communications at James Madison University, and, while in school, served as the Assistant Program Director at WMRA, Public Radio for the Shenandoah Valley. After college, he took a job as an Advertising Sales Executive at the alternative newsweekly, Creative Loafing, in Charlotte. Eight months after his hire, Bob was promoted to the role of Sales Manager. He served in that role for five years, eventually being promoted to Associate Publisher. He left Loafing in 1997 to work at The Charlotte Observer, eventually returning to launch a weekly edition of Creative Loafing in Sarasota Florida in 1999. After a stint out of the media advertising world, he returned in 2008, and joined AT&T, the publisher of the local Yellow Pages and yellowpages.com for Raleigh, Chapel Hill, Goldsboro, and several other markets. He joined WUNC in 2018, and was promoted to the Corporate Sales Manager job in August of 2019. Learn More About Bob - Click Here