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#127: How to Start & Grow a B2B Podcast for your Company or Personal Brand - lessons from $1million+ pipeline
Manage episode 405721934 series 2965183
内容由Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris提供。所有播客内容（包括剧集、图形和播客描述）均由 Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Thinking of starting a B2B podcast for your company or personal brand? Or running one but you it's not achieving the goals you wanted it to?
With 130+ episodes in the bank and over $1million+ in pipeline generated from their podcast, hosts of The B2B Playbook Kevin Chen and George Coudounaris share all the things they wish they knew before getting started.
Because let's face it, it wasn't all sunshine and rainbows!
Many of these questions have been sourced directly from the audience - so it's likely your question has been covered!
Tune in and learn:
+ 5 essential steps to launch your podcast
+ how to make your audience fall in love with it
+ the process and equipment you need to run the whole show smoothly
This episode is a must-watch for B2B SaaS marketers who want a solid strategy to follow that's guaranteed to drive long term pipeline.
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00:00 Kickoff: Why Your B2B Company Needs a Podcast
05:45 First Steps: Planning Your Podcast Strategy
11:30 Content Creation: Engaging Your Audience
17:15 Tech Talk: Essential Gear for Starting
22:50 Promotion Tactics: Increasing Your Reach
28:25 Guest Selection: Booking Impactful Voices
34:00 Analytics Deep Dive: Measuring Success
39:35 Monetization Strategies: Making Profit
45:10 Listener Engagement: Building a Community
50:45 SEO for Podcasts: Boosting Visibility
56:20 Future Trends: Staying Ahead in Podcasting
61:55 Case Studies: Real Success Stories
67:30 Challenges & Solutions: Overcoming Obstacles
73:05 Final Thoughts: Your Next Steps
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👥 Are you a B2B marketer in a small team??
💰 Need to bring in more revenue for your company (so sales and your boss love you??)
Get the:
🔹 strategy
🔹 templates
🔹 tools
So you have everything you need to drive more revenue for your brand.
See why other B2B marketers like you love The B2B Incubator
Check out: https://theb2bplaybook.com/the-b2b-incubator
S05 E127 - The B2B Playbook
#b2b #b2bmarketing #socialmediamarketing #b2bsaas #contentstrategy #demandgeneration
#B2BMarketing #DemandGeneration #MarketingStrategy #contentmarketing
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