Sasha Zabar - Founder of Glace
Manage episode 416920376 series 3019621
Sasha Zabar, son of iconic New Yorker Eli Zabar, is the culinary dreamer and founder of Glace, the Upper East Side ice cream and sweet shop.
Sasha spent his childhood working at his father’s various businesses, including Eli’s Market and Eli’s Bread and then went on to attend the Nolan School of Hotel Administration at Cornell. His unshakable foundation in food, family, and business drew him back to Manhattan’s rich culinary scene, working stints at acclaimed restaurants like Daniel, Jean-Georges and The Mark between semesters.
Following graduation, he worked with his father and twin brother Oliver to open Broome Street Bakery and Devon on the Lower East Side, and during the COVID-19 pandemic, he re-entered the family business full-time. Sasha helped rebuild the brand’s digital strategy by creating new websites and bringing in new technology, eventually increasing the market’s home shopping orders to hundreds per day. Sasha then went on to open Noglu, a gluten-free bakery in NYC.
In June 2023, Sasha opened Glace, a French-inspired ice cream concept. When the cold weather arrived, Sasha pivoted to offer the now viral S’Mores Hot Chocolate, which led the shop to have lines around the block, more than 100k Instagram followers, features on The Today Show, The New York Times, Bloomberg and even a collaboration with Britney Spears.
Sasha is excited to continue to innovate the offerings at Glace and expand the brand to a national and even global audience.
On this episode, we explore Sasha's one way ticket to Edo period Japan, inspired by his love for one of his favorite books, Shogun, by James Clavell.
In the conversation we also cover Sasha’s passion for food, his grandfather as a role model, and his father’s work in expanding the American palate.
Of course, we also talk about Glace, including: The Proustian nature of ice cream, bringing flavors to life, Glace’s wildly popular hot chocolate, the shop’s tantalizing summer menu, and Glace’s ice cream truck soon slated to open at Rockefeller Center next to the rink!
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