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Just Convince People That You're Probably Not S**t
Manage episode 452263411 series 2982949
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Rory Sutherland said that we choose certain brands, not because we think they're the best, but because we think they probably won't be sh*t. We loved this idea and talk about it and plenty of other things - some of them marketing related - in this episode of the show. We enjoyed it, we hope you do too.
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