Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
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内容由Lori Highby提供。所有播客内容（包括剧集、图形和播客描述）均由 Lori Highby 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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407: Rethinking Marketing Strategies- with Lorraine Ball
Manage episode 459964896 series 1333278
内容由Lori Highby提供。所有播客内容（包括剧集、图形和播客描述）均由 Lori Highby 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Meet Lorraine Ball
After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion to help small business owners succeed.
Today, this successful entrepreneur, author, and professional speaker, enjoys sharing what she knows about marketing in presentations to groups around the county, in college classrooms and in her weekly podcast More than a Few Words.
She brings creative ideas, practical tips, and decades of real-world experience to every conversation.
Highlights
00:00 Welcome to the Social Capital Podcast
01:12 Introducing Today's Guest: Lorraine Ball
02:11 Three Essential Marketing Questions
04:00 Classifying Your Competitors
07:19 Aligning Objectives with Marketing Tactics
11:07 Advice to My 20-Year-Old Self
12:32 Host Interview and Final Thoughts
15:30 Closing Remarks and Contact Information
Giveaway
Random Strangers to Raving Fans
This self-paced program explains how to step prospects through your sales funnel, converting random strangers into raving fans.
Connect with Lorraine
202集单集
分享
Manage episode 459964896 series 1333278
内容由Lori Highby提供。所有播客内容（包括剧集、图形和播客描述）均由 Lori Highby 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Meet Lorraine Ball
After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion to help small business owners succeed.
Today, this successful entrepreneur, author, and professional speaker, enjoys sharing what she knows about marketing in presentations to groups around the county, in college classrooms and in her weekly podcast More than a Few Words.
She brings creative ideas, practical tips, and decades of real-world experience to every conversation.
Highlights
00:00 Welcome to the Social Capital Podcast
01:12 Introducing Today's Guest: Lorraine Ball
02:11 Three Essential Marketing Questions
04:00 Classifying Your Competitors
07:19 Aligning Objectives with Marketing Tactics
11:07 Advice to My 20-Year-Old Self
12:32 Host Interview and Final Thoughts
15:30 Closing Remarks and Contact Information
Giveaway
Random Strangers to Raving Fans
This self-paced program explains how to step prospects through your sales funnel, converting random strangers into raving fans.
Connect with Lorraine
202集单集
所有剧集
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类似 Social Capital 的节目
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
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…
continue reading
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continue reading
Yes, you can start your own business. And no, you don’t need an expensive degree (or the debt that comes with it). You also don’t need to: Take out a loan Quit your job (right away) Risk your financial stability You just need a little guidance, and the habits it takes to follow through. On The $100 MBA Show, we share the practical, on-the-ground strategies and skills you need to turn your business idea into the future you want. Host Omar Zenhom is a road-tested entrepreneur, business coach, ...
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Career Tools is a weekly podcast focused on specific actions you can take to grow and enhance your career, whether you are a manager or not. Career Tools won the Podcast Awards Best Business podcast in 2010 and was nominated every other year it has been eligible. Whether you are interested in jump-starting a stalled career, or sharpening your edge, Career Tools is the podcast for you. Go to http://www.manager-tools.com/testimonials to read what others are saying about the impact Career Tools ...
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continue reading
Player FM -播客应用
使用Player FM应用程序离线！
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