How To Start Your Life In Advertising - EP #114 Media And Marketing W/Jon Rognerud podcast

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内容由Jon Rognerud提供。所有播客内容（包括剧集、图形和播客描述）均由 Jon Rognerud 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Media And Marketing w/Jon Rognerud « »
How To Start Your Life In Advertising - EP #114

5+ y ago 11:43

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内容由Jon Rognerud提供。所有播客内容（包括剧集、图形和播客描述）均由 Jon Rognerud 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In 1923 a slender book was published by the advertising agency of Lord & Thomas.

It was called Scientific Advertising and it was the first edition of a significant piece of work for advertisers.

This book has been updated many times over the years - and is available at Amazon. (Links below)

It was written by Claude Hopkins, a genius advertising pioneer.

Many of his works has been updated and republished, so check them out.

"My life in advertising" and "Scientific advertising" are available as a compendium (two books in one) to learn the insights and strategies of a brilliant advertising mind.

Think this doesn't apply to current day? Read the books below before making judgement. You'll see what I mean.

Start reading this weekend: https://www.amazon.com/Scientific-Advertising-advertising-copywriting-techniques/dp/1517038073

https://www.amazon.com/Life-Advertising-Scientific-Classics-Library/dp/0844231010/

Enjoy your Independence Day and week.

May the "4th be with you" - as you grow and expand your life and business!

--

Want to connect and chat? https://jonrognerud.com/calendar

… continue reading

100集单集

#Business #Marketing #Facebook Ads #Jon Rognerud

Artwork

How To Start Your Life In Advertising - EP #114

Media And Marketing w/Jon Rognerud

published 5+ y ago

分享

MP3•单集首页

内容由Jon Rognerud提供。所有播客内容（包括剧集、图形和播客描述）均由 Jon Rognerud 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In 1923 a slender book was published by the advertising agency of Lord & Thomas.

It was called Scientific Advertising and it was the first edition of a significant piece of work for advertisers.

This book has been updated many times over the years - and is available at Amazon. (Links below)

It was written by Claude Hopkins, a genius advertising pioneer.

Many of his works has been updated and republished, so check them out.

"My life in advertising" and "Scientific advertising" are available as a compendium (two books in one) to learn the insights and strategies of a brilliant advertising mind.

Think this doesn't apply to current day? Read the books below before making judgement. You'll see what I mean.

Start reading this weekend: https://www.amazon.com/Scientific-Advertising-advertising-copywriting-techniques/dp/1517038073

https://www.amazon.com/Life-Advertising-Scientific-Classics-Library/dp/0844231010/

Enjoy your Independence Day and week.

May the "4th be with you" - as you grow and expand your life and business!

--

Want to connect and chat? https://jonrognerud.com/calendar

… continue reading

100集单集

#Business #Marketing #Facebook Ads #Jon Rognerud

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