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Welcome to Nifty Thinking hosted by Kevin Simcock, founder of Nifty Picnic Marketing. This podcast provides SMBs with the creative tools, insights, and strategies they need to stand out in their industry and grow their business. Kevin shares over 25 years of experience building some of the largest brands in the world to help you grow your brand.
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Nifty Fifty

Tri Sutrisno

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Kami Trisna dan Novita, ini podcast berbahasa Indonesia yang membahas segala topik dari sudut pandang awam. Obrolan 50 menit, 50 : 50 setiap topik, 50 dari kita 50 dari kalian, 100 Jawa Timur Profile Image Photo by Igor Starkov from Pexels
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Hello everybody! Welcome to the Data Nifty Analysis podcast also known as DNA. I'm your host Jessica and I'm so happy you took the time out of your day to listen. On DNA, I'll go through a deep dive in topics surrounding science, pieces of literature, and knowledge that I've gained through my experiences. Take a listen!
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The NiFTy Chicks with JeNFT & Mint-ECell Uncovering The Wonderful World Of Women in NFTs The NiFTy Chicks feature NFT projects created, led, featuring & appealing to women. Join us weekly for NFT news, tutorials, featured guest interviews, reviews & NFTruths where we tell you the good, the bad, and the ugly truths in the NFT world. Come with us as we dive into the world of NFTs and bring you cool chicks doing amazing things with new technologies.
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Have you ever gone on a road trip or looked at a map and wondered...what makes that place different from all others? In this podcast, I talk about the stories that give places their identity. The Nifty Fifty Show is the perfect companion for the road warrior, armchair traveler, and the curious, as well as the perfect antidote to the dreaded word "flyover." So pull out a map, and let's get going!
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The Nifty Show: NFTs, Metaverse, Play-to-Earn & Web3 Show

The Nifty Show: NFTs, Metaverse, Play-to-Earn & Web3 Show

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The Nifty Show is the original NFT show. Started in mid-2020, we have interviewed some of the top NFT pioneers. From Crypto Kitties to Garbage Pail Kids to Blockchain Heroes to NBA Top Shot NFTs and everything in between and beyond, this show and podcast is sure to bring a smile to your face and new collectibles in your wallets!
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In this episode Kevin talks about the current state of AI in small and medium-sized business and what the current major advancements are in AI as well as what to expect and prepare for in 2025. We go in-depth on the impact AI is having on business operations, workflows and content creation. We get into the nitty gritty details of what AI tools you …
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In this episode Kevin tackles the debate about AI and it's creative abilities and how AI is impacting creative professions. Is it going to take creative jobs away? Should creative professionals be worried? Who better to ask than Kevin's AI assistant Nora. You won't believe what she says about creativity and her ability to do creative jobs. If you l…
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In this episode Kevin walks through the importance of brand authenticity and the role it plays in differentiating your brand from your competitors. If you are a creative service business you understand the intense competition for projects and landing your ideal clients. When every business is claiming to be creative, is a storyteller and uses the l…
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In the high-stakes game of brand storytelling, where every player is vying for the spotlight, Kevin Simcock is an award-winning agency creative leader offering you an edge for success. With a playbook refined in the creative cauldrons of the world's top agencies, he's mastered the art of spinning brand yarns that stir the soul. Because when your br…
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In the high-stakes game of brand storytelling, where every player is vying for the spotlight, Kevin Simcock is an award-winning agency creative leader offering you an edge for success. In this talk Kevin shares strategies on how to leverage AI in your professional career and your business to ensure you are riding the wave of change with AI. Kevin w…
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There is a secret unlock for growing your business and generating more sales. In fact, it's not really a secret but only those who really understand brand strategy are aware of it. I'm sharing this proven strategy with you to drive greater growth and scale your business. It all lies in the deep understanding of your ideal customer. The top brands i…
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Who is the person behind this podcast and why is doing what he's doing? Why should anyone listen to him? What can he possibly have to offer creative business owners? This episode tells the story of where Kevin got his start in the advertising industry, the struggles he faced along the way and how he ended up becoming an executive creative leader fo…
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In this episode Kevin shares his insights on how to build your internal creative team to handle your creative marketing needs. He explains the winning structure to build, with step-by-step guidance on who to hire, qualities to look for and how to create culture. If you're looking to transition from using agencies or creative freelancers and you wan…
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Ever wonder how you can find an 8-figure RFP? Or how you can win one? In this episode Kevin walks through the elements of an 8-figure RFP, who issues them, how to get included on one and a step-by-step approach on how improve your odds of winning one. If you're looking to grow your business and get access to larger clients with larger budgets, you …
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Welcome to the Nifty Thinking Podcast! In this episode, we’re diving into the exciting world of AI to uncover how you can find your ideal clients and understand their real pain points. Join Kevin as he shares practical insights and real-world examples of how AI can transform your marketing strategy. From using Perplexity.ai for audience research to…
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Some parties are infamous, becoming legends. The Hurricane Party of 1969--while Hurricane Camille roared on shore--is one of those parties. But what really happened in Pass Christian, Mississippi all those years ago? Were there really a bunch of hedonists laughing in the face of death, or just a group of people staying together for company? Find ou…
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In this episode Kevin discusses the impact Ai is having on the creative process and what that means for your business. Does AI mark the end of certain creative professions? Or is the creative process more refined and enhanced making creative professionals even more valuable than before? Listen to find out how you can implement these strategies to y…
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The name Napoléon evokes France instantly. But what if he had closer ties to the United States...? While Napoléon never came to the US (he thought about it for a hot second), his family did. Two brothers, Joseph and Jérôme, would spend some time here, dazzling American society. Achille Murat, a nephew, would renounce his titles and move to Florida.…
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The Chicago River pops up in the news every March when it's dyed green. Have you ever wondered why Lake Michigan isn't subsequently green? You'd be forgiven for thinking that the Chicago River emptied in Lake Michigan, but that's not the case anymore. In this episode, I discuss how a group of politicians and engineers got together to pull off the u…
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Borders are one of mankind's enduring geographic obsessions. Sometimes, natural features lend a hand to form them...until they decide to switch places overnight like the Missouri River did in 1877, stranding a little part of Iowa on the wrong side of the river. This anomaly eventually landed at the center of three Supreme Court cases, each one atte…
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Freedom of religion is often touted in the American public arena. But where did it come from? This episode answers that question: Flushing, New York. When Quakers find refuge in a tiny farming village to the east of New York City, Peter Stuyvesant wants nothing to do with them. He gets, however, more than he bargained when many in the town rise up …
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The United States is full of small cities, spread out over a vast landscape. One of these towns is Yankton, South Dakota. It's likely that more people look at it from a plane than visit it. However, Yankton is full of surprises. It has two nicknames: the Mother City of the Dakotas and Cement City! Tune in to find out how Bismarck stole the territor…
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Ever wonder why we don't have supersonic planes? Just ask Oklahoma City in 1964. The military and the FAA joined up for Operation Bongo II, subjecting the people of Oklahoma City to over 1,200 sonic booms for roughly six months. The result was a space age tragicomedy, full of broken windows, shrinking furniture, and exploding backyards.…
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Dive into the vibrant world of POWER OF WOMEN on The NiFTy Chicks Show, featuring the groundbreaking British-Malaysian illustrator, Leah Ibrahim Sams. Explore the bold art, gorgeous style, and powerful vision that unites art, fashion, and technology. Discover how Leah's art, with a trading volume exceeding 400 ETH, has captivated audiences, exhibit…
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Welcome to Nifty Thinking. In this episode Kevin talks about the much heated topic of returning to the office and the impact of remote work on both business and employees. We get into the stats and insights on both sides of the equation and Kevin serves up his view on it all is going to change. Sit back and enjoy as we spill the tea on this hot top…
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There's nothing like flying in or out of Salt Lake City and seeing the vast expanse of the Great Salt Lake and its barren surroundings. As the western boundary to Utah's most populous region, the lake has seen its fair share of strange events. In this episode, we dive into three of the most bizarre dramas to use the Great Salt Lake as their stage, …
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In this eye-opening episode of Nifty Thinking, we delve deep into the essence of what really powers a brand's success: Value. As a business owner or entrepreneur, understanding the multifaceted nature of 'value' can be your game-changer. We're not just talking dollars and cents here – it's about the heart and soul of your brand. Join us as we unrav…
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In this episode we kick off the new year with exciting new insights and discussions around what it takes to build a brand that succeeds in 2024, The economy has changed, the world has changed and consumers have changed most of all. We dive into topics on how the workforce is changing and how it can impact your business. Get the inside scoop on all …
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Dive into the booming NFT landscape as we explore the continuous upward trend in sales volume, with industry insiders sharing insights. Also, get the scoop on the 'Decentraland Music Festival,' featuring 80+ groundbreaking performances and immersive experiences. Plus, find out why 'The Simpsons' NFT episode left fans questioning its true message. F…
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NFTrick or Treat: Tales of SBF & Crypto Thief | The NiFTy Chicks NFTrick or Treat with The NiFTy Chicks LIVE. We are back to break down the week's top crypto stories, including WoW Monopoly, the colorful #ArtFest, a $4.4M crypto heist, and the unfiltered comments from SBF. Full show notes: TheNiFTyChicks.io/167 TIMESTAMPS: Treats: 4:00 WoW Monopoly…
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In this episode of The NiFTy Chicks Show, we delve into recent NFT news, discussing the devaluation of NFT collections, SEC fines hitting the NFT market, influencer legal troubles, and an intriguing acquisition by BFF / Boss Beauties. Full show notes: TheNiFTyChicks.io/166 TIMESTAMPS: 00:00 Intro SUBSCRIBE, RATE, & REVIEW: 🔷 Podcasts: https://theni…
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In this episode, we chat with Olga Chernysheva, Chief Sustainability Officer & Project Success Manager at DressX. DRESSX is a company which is disrupting the fashion industry and transforming it, into digital, bridging with the metaverse, web3, AR and tech. We loved hearing about how DressX is creating 3D Alternatives that can be used on social med…
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In this NFTuesday with a Twist we delve into groundbreaking NFT news: the SEC's game-changing declaration of NFTs as securities, the former OpenSea Head of Product's insider trading sentence, the twists in 'Blue-Chip' NFTs' journey, revealing Trump's crypto ownership, McDonald's exclusive Grimace NFTs, a unique Doodles x Crocs collaboration, and th…
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In this episode, we break down the latest developments: OpenSea's crucial shifts in creator fees and royalty rules, the ongoing clash between Bored Ape Yacht Club and OpenSea, a groundbreaking federal judge ruling on AI-generated art copyrights, the surprising closure of NFT platform Recur despite a $50M raise, and the launch of Friend.Tech. Get th…
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In this episode, Kevin talks about the importance of having a growth mindset and how to change yours with three simple strategies. He also covers how to dig deep to find the true pain points of your consumers and solve them with your services and products. For more information on NIfty Picnic Creative Marketing visit: https://www.niftypicnic.com/ H…
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Patrick Mahomes’ NFT and the Exciting New Era of Digital Collectibles | The NiFTy Chicks Step into the world of NFT fashion and innovation with The NiFTy Chicks! Join us as we explore the glamorous BALMAIN x BARBIE high-fashion auction, uncover Patrick Mahomes' exciting NFT marketplace 'The Museum of Mahomes', dive into WORLDCOIN's groundbreaking '…
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Welcome to episode six. In this episode, Kevin gives his perspective on where the advertising and marketing industry is headed over the next 5-10 years and how creative professionals can future-proof their skills. Please give it a listen! For more information on NIfty Picnic Creative Marketing visit: https://www.niftypicnic.com/ Have a question? Ha…
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ICON. X has developed the first Web 3 platform that enhances Web 2 racing games by bringing together gamers, brands, modders, and influencers through exciting, interoperable smart competitions and digital assets that animate and unite communities. Join us for our chat with Jonathan Behar of ICONX about what's next for web3 racing and gaming experie…
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We'll discuss FC Barcelona and WoW NFTs empowering women, the federal ban on MetaBirkins NFTs, Azuki's game-changing 'Elementals' collection, and the exciting Yuga Labs x Zak Group partnership for an iconic Cryptopunks book. Stay tuned for all the latest NFT news and insights! Full show notes: TheNiFTyChicks.io/161 TIMESTAMPS: 00:00 Intro 02:15 NFC…
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We have discussed the metaverse concept at length here on The Nifty Show. Some projects are creating virtual worlds with AR/VR applications, but the Chia blockchain has another metaverse concept: interoperability of NFTs to maintain a user's web3 identity across games and platforms. Hear from Chief Metaverse Officer Richard Tsao in Episode #214. Fu…
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In this episode, we chat with Lisa Carmen Wang, Founder of Bad Bitch Empire. This chick is truly a Bad Bitch based on her accomplishments. She’s a Forbes 30 under 30 venture capitalist, former Olympic level US National gymnast & she is on a mission to guide one million bad bitches investing together to fund the next billion dollar businesses. Full …
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Evolution of Art Collecting & Empowering Artists with Larisa Barbu, Co-Founder of Exchange.Art In this episode, we chat with Larisa Barbu the COO & Co-Founder of both Exchange.Art & Code Canvas. She shares with us the challenges they’ve faced since launching a year and a half ago, how the buying habits of art collectors have evolved over time, and …
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In this episode, Kevin talks about how to make a big impact on a small marketing budget. He explores the importance of determining your business problem, how to use the sales funnel to allocate marketing spend, and the importance of using video across key social platforms for successful video content creation. Want to know how to make your marketin…
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NFTs for Small Business: Growing Your NFT Wallet List (Part 4) | The NiFTy Chicks In final part of the 4-part-series of NFTs for Small Business, Mint-Ecell will be discussing two important topics - growing your NFT wallet list and minting NFTs for your small business. Whether you're an artist, musician, or entrepreneur, this episode is packed with …
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Mass-scale sci-fi battles featuring tanks, aircraft, giant mechs and more are coming with blockchain integration thanks to upcoming shooter Metal Core. In this episode, Ryles explores a future in which you can truly own the massive laser with which you melt your opposition. Full Show Notes: Nifty.Show/213 SUBSCRIBE, RATE, & REVIEW: Podcasts: http:/…
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This is part 2 of Unlocking Your Creativity. In this episode, I speak about the creative process for ideation and campaign ideas, the importance of a good brief and how to hone in your thinking to let great ideas rise to the top. For more information on NIfty Picnic Creative Marketing visit: https://www.niftypicnic.com/ Have a question? Have an opi…
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NFTs for Small Business: Utilities You Can Provide (Part 3) | The NiFTy Chicks In part-three of the four-part NFTs for Small Business series, Mint-ECell continues the discussion by sharing the variety of ways in which small businesses can provide utility through NFTs. The episode mentions physical products such as Catharsis Fame Ladies' necklaces a…
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Joel and Travis graced the main stage at NFT.NYC 2023 to share The Past, Present and Future of NFTs. Hear their entire presentation from the event, right here. If you'd like a visual, check out our YouTube Channel. Full Show Notes: Nifty.Show/ SUBSCRIBE, RATE, & REVIEW: Podcasts: http://nifty.show/itunes Spotify: http://nifty.show/spotify Amazon Mu…
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NFTs for Small Business: NFT Use Cases (Part 2) | The NiFTy Chicks In part-two of the four-part NFTs for Small Business series, Mint-ECell shares how NFTs can benefit businesses in various ways. NFTs can create digital proof of ownership, attendance, and transference, and businesses can use them to offer exclusive access to private communities or s…
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In this four-part series of the NiFTy Chicks, Mint-ECell was invited to speak to an Inner Circle for small business owners about how to best use NFTs for their business. In this first segment of the training she reviews what are NFTs & Blockchain and the idea behind NFTs and some examples of how small businesses can take advantage of this. Full sho…
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Play with your digital collectibles in PFP Pit Brawl, a turn-based player vs. player combat game. Anyone can play with a Digital Collectible they own OR a premade hero. PFP Pit Brawl is mobile compatible with solo and team play options available. Decimalist, CEO and Creator of PFP Pit Brawl is here to tell us about the game mechanics in Episode 211…
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What FrequenC Are You On? In this episode, we chat with Jules Dudko, founder of the leading creative agency for web3 marketing, FrequenC. She takes us through the top 3 things you should focus on if you’re looking to build your brand in the Web3 space, the changes she and her company have made to evolve in this ever-evolving NFT and AI-focused worl…
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NFTs Giving Back with Hope for Haiti & Since Eve In this episode, we chat with Sarah Porter with Hope for Haiti & Christine one of the incredible artists & founder of the SinceEve Collective. They have partnered to support the Hope for Haiti initiatives which highlight Haitian women with an all-female team powering the Caribbean’s first collection …
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Looking to find ways to supercharge your creative marketing ideas? In this episode Kevin Simcock talks about how to unlock creative thinking, the importance of curiosity and the two main ingredients in effective creative ideas - authenticity and human truth. Important links Neilsen Stats – Creativity and effectiveness. https://www.nielsen.com/insig…
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