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From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of an 18 month old daughter to running the planning & marketing of some of corporate america’s finest companies. My name is Tracy Brinkmann an entrepreneur, author and uplifting coach. You see, I know that life isn’t fair and participation awards do not feed your family… I invite you to learn from a fellow Dark Horse all that I have learned and am still learning about starting, restarting, kick starting and steppin ...
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Building you up to be your own Dark Horse. Practical, real, usable... all to improve your own life, live with passion, and be who you want to be.
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Filmmaker Todd Solondz and actor Jordan Gelber discuss Dark Horse, a film about two thirty-somethings with arrested development who fall for each other.
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Dani Zoldan along with a rotating co-hosts interview 'dark horse' entrepreneurs.
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Are you ready to unlock a game-changing strategy often overlooked in today's fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and per…
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EP 483 Unlock Extraordinary Growth: Master the Transformative Power of Compounding in Life and Business Today!
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Join us in an urgent exploration of the often overlooked yet extraordinary power of compounding. This unique episode reveals how small, consistent actions can lead to exponential growth in every aspect of your life. Learn why patience and persistence are key, and delve into useful strategies for avoiding negative compounding trends. Plus, get ultra…
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In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creatio…
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In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting a…
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In Episode 480 of The Dark Horse Entrepreneur, host Tracy Brinkmann explores the power of effective customer journey mapping. Understand the five critical stages—Awareness, Consideration, Purchase, Retention, Advocacy—and learn key techniques to optimize each touchpoint. With actionable tips and essential tools, this episode guides you to create a …
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In Episode 479 of The Dark Horse Entrepreneur, Tracy Brinkmann delves into the transformative strategy of building a value ladder to boost your business growth. Learn how to align upsells and downsells with your core offer, follow real-world examples, and get actionable steps for creating a strategic value ladder that maximizes your customer lifeti…
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Discover how a well-crafted core offer can simplify marketing, boost customer satisfaction, and drive explosive growth. Join host Tracy as he explores the significance of core offers, shares real-world examples, and provides actionable insights to help you define your own compelling offer. Listen now to transform your business! In this episode of T…
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In this urgent and actionable episode of 'The Dark Horse Entrepreneur Podcast,' host Tracy Brinkmann unveils the unique 'Top 100 Strategy' by Russel Brunson – a powerful method that's helping entrepreneurs earn millions. Learn how to craft your ideal customer avatar, connect with key influencers, and transition from an outsider to a trusted authori…
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EP 476 Stand Out with Simplicity: Doja Cat’s Bold Move & How to Use Authenticity to Get Noticed
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In this episode of the Dark Horse Entrepreneur Podcast, host Tracy Brinkmann breaks down the power of simplicity and authenticity through the lens of Doja Cat’s stunningly simple yet impactful look at the 2024 Met Gala. Learn how going against the grain and embracing your true self can cut through the noise and make a lasting impression. We discuss…
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EP 475 Beat Content Creation Burnout: 5 Proven Strategies for Consistent and Impactful Content
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Struggling with content creation burnout? In this episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals five proven strategies to keep your content fresh, engaging, and impactful. Discover how to overcome creative blocks, streamline your workflow with tools like Asana, master content repurposing, and leverage AI tools such as…
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In this pivotal episode of the Dark Horse Entrepreneur Podcast, dive deep into the three critical questions that determine the success of every entrepreneur: Who are you serving? What problem are you solving? Why should customers choose your product? Host Tracy Brinkmann breaks down these foundational queries with actionable insights and real-world…
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EP 473 10 Unmissable Steps to Unleash Your Entrepreneurial Potential and Build an Unstoppable Business
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In this power-packed episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals 10 unmissable steps that aspiring entrepreneurs must take before diving into their business ventures. Learn how to align your why with your strengths, conduct market research to uncover profitable opportunities, and create a solid business plan to guid…
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https://DarkHorseSchooling.com In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the content marketing funnel, revealing how each stage—Awareness, Evaluation, Purchase, and Delight—can dramatically transform your marketing strategy and boost your business success. From initial awareness to final delight, learn a…
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https://DarkHorseSchooling.com Embark on a journey to entrepreneurial success with our latest episode of the Dark Horse Entrepreneur Podcast, where we unveil three crucial insights every side hustler needs to know. Learn the transformative power of starting small to manage risks and foster growth, the critical importance of market validation to ens…
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Are you a student or teenager eager to escape the conventional income routes and earn $10,000 a month? This episode of 'The Dark Horse Entrepreneur' podcast dives deep into the realities of making substantial money online. Discover actionable strategies, debunk common myths, and learn how to choose the right business model to start your financial j…
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In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and caut…
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In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai's business landscape and how it can revolutionize yours. Uncover the secrets to p…
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Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn't just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of g…
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In this transformative episode of "The Dark Horse Entrepreneur Podcast," dive deep into the art of honing your entrepreneurial focus amidst the overwhelming sea of online money-making methods. Discover the power of the three critical filters—proven effectiveness, alignment with personal capabilities, and true passion—to sift through the noise and p…
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Dive into the heart of entrepreneurial ad life challenges with "Winning the Entrepreneurial Race," a riveting episode of The Dark Horse Entrepreneur podcast. This episode unravels the complexities of motivation and goal-setting through an engaging race analogy, offering unique insights and actionable strategies tailored for aspiring entrepreneurs a…
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Explore the unwritten rules of becoming a billionaire in this captivating episode. From the power of focused relationships to the art of resilience, each insight offers a step towards personal and financial freedom. Discover how to use criticism as fuel, maintain privacy for progress, and harness the transformative power of just six months. Join us…
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In this pivotal episode of the podcast. Why you should not listen to this podcast, we embark on a journey that defies the conventional, urging you to question the norms and carve your own path to success. Discover why the usual advice might not be your ticket to success and how embracing your unique journey with our "Whiskered Wisdom" can lead to u…
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https://DarkHorseSchooling.com/21days In this pivotal episode of the Dark Horse Entrepreneur, Tracy Brinkmann tackles the urgent and dynamic shifts reshaping social media marketing in 2024. Dive deep into the evolving digital landscape where traditional customer service paradigms are upended, content creators reign supreme, and social platforms bec…
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In this game-changing episode of the Dark Horse Entrepreneur Podcast, we delve into the dynamic world of side hustles that are not just profitable but perfectly tailored for busy parents striving for work-life balance. Discover unique, lesser-known side hustles that can fit seamlessly into your busy schedule, from virtual event planning to remote i…
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Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and…
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EP 459 Unlock the Secret of True Connection: Master the Art of Empathy in Your Conversations
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In this insightful episode of the podcast, join Tracy Brinkmann as we explore the essential art of connecting with others. Discover the urgent need to understand personal narratives and how our self-serving actions influence daily interactions. Learn unique and ultra-specific strategies to step into others' stories, creating a shared narrative that…
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EP 458 Unlocking Online Success: Why Investing Beats Penny-Pinching in Digital Entrepreneurship
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In this eye-opening episode of the Dark Horse Entrepreneur Podcast, we delve into the crucial importance of investing in yourself for achieving online success. We debunk the common fallacies of free resources and mentorship in the digital marketing world, emphasizing why paying for quality is a game-changer. Learn from personal anecdotes and expert…
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In this engaging episode of "The Dark Horse Entrepreneur Podcast," dive into the unexpected wisdom gleaned from a day's emails. Discover urgent and unique insights ranging from the crucial art of email testing to the innovative use of AI in content creation. Uncover ultra-specific strategies for crafting effective subject lines, the importance of p…
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Discover the groundbreaking insights of the Stanford University experiment in our latest episode of 'The Dark Horse Entrepreneur'. Dive deep into the neuroscience of buying and selling as we unravel how the brain's intricate dance of pleasure and pain impacts every purchasing decision. This episode is a must-listen for entrepreneurs, marketers, and…
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In this electrifying episode of the podcast, Tracy takes you on a journey back to the heart-pounding excitement of childhood anticipation and shows you how to harness that energy for your daily life. Dive into the concept of the Anticipation Engine – a unique strategy that fuels your drive with joyful expectancy. Learn ultra-specific steps to creat…
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https://DarkHorseSchooling.com In this must-listen episode of 'Game On: Unlocking Sales Through Gamification,' dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sal…
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Mastering the Art of 'How-To' Content Creation https://DarkHorseEntrepreneur.com In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of 'how-to' content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing imme…
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In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand's digital presence. Instagram, with its billion-plus user base, is not just a social platform; it's a vital tool for digital entrepreneurs keen on harnessing the power of social m…
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Unlock Webinar Mastery: 6 Secrets for Sales Success From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure tr…
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EP 450 Unmasking Reality: Unleashing the Power of Healthy Skepticism in a World of Overcommunication
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https://DarkHorseEntrepreneur.com Unmasking Reality: The Power of Healthy Skepticism in Today’s World In today's fast-paced, information-saturated society, it's more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound i…
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https://DarkHorseEntrepreneur.com Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness In today's fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, "Unleashing Success: Small Wins, Big Triumphs," the latest episode from the Dark Horse Entrepreneur…
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https://DarkHorseEntrepreneur.com This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success. Setting the Scene: A Night of Revelations Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, wh…
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https://DarkHorseEntrepreneur.com Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra …
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https://DarkHorseEntrepreneur.com Breaking Free from Life’s Holding Patterns: A Journey Towards Proactive Living In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to…
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Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth Unlocking the Power of Transitional Relationships In our latest podcast episode, "Unlocking the Power of Transitional Relationships," your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal g…
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EP 444 Unlocking Resilient Entrepreneurship: Navigating Legacy, Happiness, and Robust Business Processes with Jen Perdew
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https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths an…
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Unlock Your True Potential: Why Today Matters in Your Life's Journey From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential…
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In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one's goals while navigating through the myriad of distractions that life presents. This episode, titled "Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success," delves deep into the essence of g…
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EP 441 Embrace Your Next Chapter: Uncover the Power of Transitional Identities with Your Success
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Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it's an urgent call to action for anyone standing at life’s crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We’ll…
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EP 440 Unlock the Power of the One-Two Digital Marketing Punch: Virtual Dinners Meet Celebrity Endorsements!
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Unlocking the Power of the One-Two Marketing Punch In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that's taking the entrepreneurial realm by storm. The Magic of Virtual Dinners Virtual dinners are more than just online gatherings. They're a pot…
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EP 439 Unlocking Celebrity Power: Digital Marketing To Boost Your Local Business & Side Hustle
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Unlocking Celebrity Power: Boost Your Local Business & Side Hustle In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs. The Power o…
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Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights …
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EP 437 Virtual Dinners & Celebrity Endorsements: Unconventional Guide to Digital Marketing for Small Local Businesses
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Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements In this game-changing episode of the Dark Horse Entrepreneur Podcast, we're tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation. Why Local…
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What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we're diving deep into the controversial and untold truths about being a 'parent entrepreneur.' You won't want to miss this. https://DarkHor…
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In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the "2 People 1 Difference" technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a …
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