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Hey there, flower enthusiasts, and budding cut flower growers! Welcome to Learn Cut Flower Growing, the podcast that's about to take your passion for blooms to a whole new level. 🌸 Join us on this exhilarating journey into the vibrant world of flowers, where we'll unveil the secrets, the stories, and the sheer magic behind growing and selling cut flowers. Our host? Well, she's not just any flower lover; she's a seasoned farmer-florist, a mother of nine, and a true flower whisperer. With over ...
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Welcome to the sister podcast of Youtuber bareflowerfarm where we interview flower farmers with all experiences- those with just 1 year under their belt to over a decade. So many small flower farms are successful, yet ”fly under the radar” and it’s my goal to highlight their experiences and learnings so that we can all benefit. These interviews are originally made for Youtube, and we encourage your to check out our Youtube channel for visuals and even more episodes! www.youtube.com/@bareflow ...
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In this episode, we discuss the power of foliage in floral arrangements. Join me as I share my everything from discovering the exceptional vase life of thornless raspberries to exploring a variety of annual and perennial foliages like Nicandra, basil, Bupleurum, and eucalyptus. I offer innovative approaches to managing and harvesting woody foliage …
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Join me in this exciting episode as I share the dynamic world of cut flower growing, where every day brings new challenges and opportunities. I'll discuss how I navigate changing weather, market demands, and innovative ideas to keep my flower business thriving. Through personal stories from recent months, I highlight the importance of direct custom…
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Join me as we explore the exciting world of selling cut flowers and the many market opportunities available for flower farmers. We'll discuss various sales channels, from farmers' markets to direct customer sales, and the importance of building a supportive community. I'll share my personal experiences and practical advice on harvesting and problem…
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I sit down with fellow grower and Youtuber, Tara from Wild Bird Farm to talk about her small scale U Pick and how she's been moving stems over her 4 year flower farming journey. I think you'll find this discussion particularly inspiring as Tara grows in a relatively small space but yet is able to pump out so many blooms! You can find Tara at @WildB…
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Spring lessons & How Jordon built her farmstand Facebook following in months (Youtube Live)
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@jordonsflowerfarm and I have been texting all season long about successes & mistakes, and we want to share it all with you in a live and allow you to ask questions! More importantly though, Jordon has been hard at work building her "retail" following this winter & spring. Here is what makes Jordon's spring season so impressive: 1) Jordon relocated…
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Both Jordon and Jessie recently invested in woodies & perennials. We share about the perennials we invested in and why. Jordon was even able to harvest some off of her first year baptisia starts! Link to my free newsletter! Get timely and relevant business tips and insights every other Wednesday. https://bit.ly/3yitpiI Want to support me in making …
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In this episode, I share how I grew from imagining sunflower fields for grocery stores to growing a range of flowers and creating a community through my farm stand. I'll give you practical advice on starting and running a successful farm stand, which includes having a walk-in refrigerator and 24/7 operation. I’ll also talk about the reality of bein…
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This episode is packed with invaluable advice on managing the financial pressures of spring and preparing for a profitable summer. From my own journey of overcoming a $10,000 debt in my first year to practical strategies for navigating the intense periods of the growing season, you'll discover how to keep your flower farming dream alive and flouris…
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It is one of the most recognized fertilizer brands amongst small organic flower farmers and gardeners, yet many of us have never heard of the origin story of Neptune's Harvest. We talk about what it takes to make this fertilizer, the difference between a cold process, hydrolyzed fertilizer vs a fish emulsion, and when/how to apply fish fertilizer. …
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There's something magical about the transformation of a seed into the bloom of a peony or the elegant curve of a lily stem. I've spent 16 years with my hands in the soil, coaxing these miracles into life, and in today's episode, I'm opening the garden gate to share this wonder with you. We'll traverse the seasons from the eager sprigs of pussy will…
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Making strategic & smart flower farming decisions with Lennie Larkin (Flower Farming for Profit) - Part 2
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This is part 2 of my interview with Lennie where we talk high level how we can set ourselves up for profitable flower farming. Here are some of the topics we cover: Marketing for year 0 flower farm Advice for the flower farmer who is maxing out at years 2-4 What profit margin you can realistically expect when you have hired help Recommended % of ti…
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When life handed me raspberries, I didn't just make jam — I started a U-pick raspberry farm alongside my thriving flower garden. It's a tale that began with the hardy resilience of raspberry foliage, something I initially cultivated for its lasting beauty in bouquets. As my garden grew, so did the requests from my community, leading me down a path …
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This is a longer interview split into two parts and this is Part 1! I interviewed Lennie of B-Side Farm & Flower Farming for Profit to talk about how we can set flower farms up for long term success and we got down the rabbit hole of farm stands! We let the conversation go DEEP and I know this conversation will help you- whether you're looking to s…
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Join me as I walk you through the ins and outs of prepping your hoophouse for the new planting season. Sharing from my 16 years of hands-on experience, you'll get a sense of the various tools and techniques that can make your gardening both effective and manageable. Whether you're a seasoned green thumb or a newcomer to the soil, this episode is pa…
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Listen in as I discuss the unexpected twists of joining larger markets, the harsh reality of being ousted, and the lessons learned along the way. We'll tackle the age-old saying, 'a rising tide lifts all boats,' and I'll share why this might not always ring true. This conversation is a candid look at the business dynamics that often go unseen behin…
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My journey in transforming my unyielding clay backyard into a flourishing oasis taught me that with a little love and a lot of compost, any soil can become a haven for your plants. This episode is brimming with wisdom on harnessing the natural power of the ground soil you're standing on. We'll discuss why a vibrant garden doesn't require fancy rais…
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Robyn is a microgrower in MA. She took The Tulip Workshop to maximize her indoor growing space where she was able to grow over 5000 stems this winter. Without a website or a traditional sales outlet, she was able to move a majority of these stems through pop ups! We talk in detail about how she approaches pop ups, realistic expectations and how a "…
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In this episode, we are going through the critical steps of starting seeds and planning for a garden that dazzles from spring to fall. This is a goldmine for flower aficionados eager to refine their timing techniques and ensure a steady flow of blossoms to market. Discover how leveraging agricultural week numbers can sharpen your scheduling and why…
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Ever wonder why some gardeners seem to have a never-ending parade of blooms? It's all about getting the seed starting right, and that's what we're unpacking today. In our chat, I'll let you in on the secret world of flower seeds, from the ones craving a sunbath like the elegant snapdragons to the shade-seekers such as demure buplerum. We'll travers…
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SOOOO much to talk about here with @jordonsflowerfarm. Lots of successes but also lots of failures and we won't shy away from discussing where we went wrong and how that impacts next year's plans. Topics being covered: Field grown tulips in a hot zone (Oklahoma) General failure/attrition between field & hydroponically forced tulips Sales strategy f…
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As your guide through the world of cut flower farming, I bring my 16 years of green-thumb wisdom straight to your ears, spilling the dirt on seed-starting and the tools that transform a garden. You'll hear about my own shift from vast fields to a more personal touch with petals, weighing the worth of soil blockers against the simple click of orderi…
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I sat down with Marie aka @floristsonfarms for a chat. We talk a bit about Marie's background, having grown up in the floral industry and how she ended up as a farmer florist. More importantly, she shares how her design skills help set her apart from a highly competitive floral market where floral prices can reach rock bottom. For more content, che…
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Join me as I recount the blossoming journey of selling at the farmer's markets. Listen in as I reveal the secrets to a successful market day, from efficient harvesting systems to on-site bouquet arrangements. You'll hear about the trials and triumphs of navigating customer expectations and the magic of real-time adaptation — like the joy of saving …
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This is going to be a really interesting conversation. I'm personally excited to catch up with Jordon because she is doing SO much especially in year 2, some of it quite high stakes when it comes to $ & time investment. High level, we will be talking about: 1) Pushing the envelope when it comes to what we're seeding and experimenting growing wise 2…
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Have you ever felt like your business was on the brink of blooming, only to find your profits withering away? Turn that frown upside-down because today I share with you the secret fertilizer that supercharged my cut flower farm's profitability. I’m not holding back on the juicy details of the 'profit first' approach, a game-changer in the world of …
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I catch up with Haley, a full year later after our first interview to talk about the following topics: 1) General expansion from year 1 to year 2, including how she more than doubled sales 2) Why she expanded into retail after launching with selling to wholesale only 3) Updates on her winter tulip forcing in year 2 This is less of an interview and …
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Have you ever gazed at a vase of freshly cut flowers and wondered what it takes to create such beauty? Lucky for you, I’m here to sprinkle that magic into your life with my hard-earned wisdom from 16 years in the blossoming trenches. This episode is your seed packet of knowledge, offering expert advice for both budding enthusiasts and experienced g…
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In this live, we switch gears, talking about selling retail but specifically at farmer's markets. Jessie spent her first season selling at a local farmer's market and appeared as a guest in the 2023 season. Prior to, she had sold at dozens of markets for her other side hustle soap business. Jordon also spent her first season at a popular farmer's m…
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This was such a fun interview with Serina from You Can't Eat the Grass! Serina and Ian have been a huge inspiration for me. The algorithm fed me their content back in 2021 and I was hooked. This was when I didn't even realize flower farming was a "thing". Serina focuses many of her videos on the flowers and selling them, but we get into flower farm…
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In our 1st live, we spent all of our time primarily talking about the traditional route to selling to florists - delivering to them either through a bucket run or via an availability sheet. But ya'll were still interested in hearing more about my experiences selling to a cooperative (similar to a collective) and shipping to florists. So that's what…
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In our latest interview, I sat down with Lauren of Alchemy Farm House, located in the Hudson Valley NY. Lauren is entering into year 4 of growing and has largely sold her flowers through a CSA subscription. She has now grown this subscription to 45 shares this winter! We take a deep dive and talk about all things related to CSA, including: Why a CS…
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Deep dive on selling to florists for beginners - availability Sheets, bucket runs and more! (Youtube Live)
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In our first of many joint weekend morning coffee chats (via Youtube Live), Jordon and I will go into deeeeeep details about selling to florists. Why us? We are two "newer" flower farmers reflecting back on selling to florists for the first time (Jessie was in year 2, Jordon was in year 1). Here is what's going to make this conversation interesting…
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Join me on a vibrant journey as I unveil the bountiful world of cut-and-come-again flowers, the garden gems that promise endless blooms, and a potential cash crop for the savvy grower. Tune in, and I'll share trade secrets from my 16 years in the trenches, teaching you how to cultivate a riot of color that's not just a feast for the eyes but also a…
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Are you ready to uncover the raw, unfiltered truths about the world of flower farming? In this episode, I’ll walk you through my personal journey of transitioning to a farmer-florist business. From the hustle of trading markets and the bumpy road of labor challenges to the ultimate quest to simplify the business, I share it all. But my journey isn'…
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From a humble vegetable garden to a bustling flower farm, follow my journey as I explore the world of cut flower farming. Discover how a simple passion for flowers blossomed into a thriving business and how, with an open mind, a spirit for learning, and a bold spirit, you too could cultivate your own floral success story. Join me as I bear my own t…
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Hey there, flower enthusiasts, and budding cut flower growers! Welcome to "Blossom Talk," the podcast that's about to take your passion for blooms to a whole new level. 🌸 Join us on this exhilarating journey into the vibrant world of flowers, where we'll unveil the secrets, the stories, and the sheer magic behind growing and selling cut flowers. Ou…
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How this 1st yr flower farmer pitched & found a profitable sales outlet with Springdale Flower Farm
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I sit down with Melinda from Springdale Flower Farm, located in Dover, MA about how she found success in her 1st year of flower farming on just 800 sq ft. Melinda is a complete new grower who started from complete scratch this year. She not only had to learn flower varieties, but also how to grow and sell her product. Impressively, she achieved all…
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