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Hi, I'm Alex, known as supremerumham on the internet. On this podcast, I will be documenting the process of building http://convertifyapps.com Using this podcast I hope to educate as many people as possible on web development, indie maker culture, and many other things.
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A podcast for independent creatives. Packed with tips, advice, and food for thought for freelancers, founders, and business owners in creative industries. barfieldandmckinney.substack.com
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Welcome to the Indie Made Biz Podcast! I’m Cheryl Ham, and after growing my handmade businesses to 7 figures, I’m sharing the strategies that helped me turn my passion into a full-time income. If you’re making the products you sell, you need to do things differently—tune in for actionable tips and proven strategies to help you launch, scale, and thrive as a creative entrepreneur.
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Indie Game Movement - The podcast about the business and marketing of indie games.
Andrew Pappas, Game Marketing Strategist and Consultant
Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applyin ...
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Indie Brand Builder: how to build a successful business online
Dan Chadney: Creative entrepreneur, Online Business and SEO Expert, Blogger
Each week we interview successful entrepreneurs and industry experts while reflecting on our own experience building e-commerce brands. Topics include selling consumer products wholesale, SEO, e-commerce, marketing, and business management. Whether you’re just getting started in developing a consumer product-based brand, or are looking to build an existing brand, you’ll find a ton of useful, actionable information both in the podcast and at indiebrandbuilder.com.
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In this episode, I discuss building a marketing pipeline for Convertify and future plans for the pipeline Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on January 20, 2025…
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On this episode of The Indie Made Business Podcast, we’re tackling the endless to-do list that every handmade business owner knows all too well. Overwhelm ends here! We’re diving into five actionable tips that will help you take control of your day, focus on what truly matters, and build real momentum in your business. Each tip is designed to help …
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In today’s crowded gaming landscape, keeping players engaged in new and different ways is tougher than ever, but it doesn’t mean there aren’t creative solutions. In this episode, we dive into innovative approaches to rewarding customer loyalty in games, uncovering what works and doesn’t in driving retention and creating memorable player experiences…
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On this minisode we discuss the concept of having a "word of the year". In case you missed it, we’re speaking at the Alt Marketing School open day on Thursday 16th January. There are 14 speakers and we’re talking about tone of voice and why it’s important for your brand and your business. Click the pic for tickets. It’s an affiliate link so if you …
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In this episode, I’m kicking off 2025 by sharing an important mindset shift that has completely changed the way I approach my business. I’m diving into how you can design a business that works for you and supports the life you want, rather than feeling like you’re working for your business. I’ll take you back to my early days as an entrepreneur, wh…
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In this episode, I discuss using memes to promote Convertify Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on January 13, 2025
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Welcome to the Indie Made Business podcast, where I help creative entrepreneurs design businesses that truly serve their lives. In this trailer, I’m excited to share some big changes happening in 2025 and talk about how I’m setting my business up to fit into the life I’ve always dreamed of. If you’re ready to join me on this journey of growth, mind…
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Standing out in the indie game market requires more than a great concept, it demands mastering value perception. In this episode, we reveal how developers can increase their game’s perceived value for publishers and players alike. So today, we’ll learn how key value drivers can be used to amplify pitches and inform price strategies for long-term re…
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In this episode, I discuss how I have been promoting Convertify's blog post Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on January 6, 2025
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Marketing indie games is an uphill battle, and not every marketing idea hits the mark where we would like it to. But through an open mind and some iteration, it's still very possible. So today, we're going on an iterative journey with our guest, and how they went about refining marketing approaches to determine what makes campaigns stand out in a c…
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Hello, Mel here, We’re rounding off the year with a b-side to revisit LinkedIn. The b-sides are shorter chats than a normal episode, so if you've got any topics you'd like us to chew over for 10-15 minutes, let us know. A brief, unimportant disclaimer Turns out I got my Paul brothers mixed up in this b-side. Apologies to any boxing fans. Though, tr…
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In this episode, I discuss what is average order value, how to calculate average order value, the benefits of increasing average order value, X Away From Free Shipping, the psychology of increasing order values, how to get people to buy more and a verbal demo Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly h…
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Ep 381 - Leadership is a Skill: Building Stronger Teams in the Games Industry with Andy Coley
1:00:42
Behind every game is a team of talented individuals, that shapes the culture, productivity, and success of game studios. But sometimes, miscommunication or unresolved conflicts can derail even the best projects. In this episode, we explore actionable insights into people-centric leadership, covering communication strategies, effective feedback, and…
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In this episode, I discuss running ads in the Shopify App Store Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on December 23, 2024
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Pitching a game isn’t just about the idea or talking to partners like publishers, it’s about the delivery, timing, and knowing your audience. And properly executing a pitch in any context can be a daunting challenge. So today, we're going to dig deep into strategies for creating an impactful pitch. Whether it's capturing the attention of someone ca…
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In this episode, I discuss using software to get more organic traffic Show Notes and Other Domains: smashingthemes.com Convertify Apps This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on December 16, 2024
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Hello, Award-Winning-Copywriter Mel and Non-Award-Entering Ben here. Today’s episode is called Handbags And Gladrags. It’s all about industry awards and whether they’re worth entering as an indie business owner. Spoiler: Mel says yes. Industry awards don’t always come with a great reputation. I (Ben) have definitely been a bit sniffy about them in …
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Ep 379 - Tackling the Mobile Game Market with Effective User Acquisition with Matej Lancaric
45:53
The mobile game market has become more challenging than ever, with rising costs, increased competition, and ever-changing algorithms, with so much to tackle it can get pretty overwhelming. Thankfully, today we're going to dive deep into the current issues the market is facing to uncover secrets that can elevate user acquisition and increase momentu…
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In this episode, I discuss starting a blog for Convertify Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on December 9, 2024
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Every indie developer hopes their game will succeed, but building on that success takes smart planning well before that milestone is hit. In this episode, we'll explore practical strategies to help indie studios set strong foundations, position themselves for growth while attracting future opportunities and partnerships. So get ready as we share th…
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In this episode, I discuss buying Shopify Apps Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on December 2, 2024
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Today’s episode is called You’re The Voice, and we talk about what tone of voice is, why it’s important to you and your business, and how to get in touch with your own unique verbal identity. It’s a bit of a high-pressure episode because we both offer tone of voice work in our businesses (me as a freelancer, Ben as part of Copy Or Die, the copywrit…
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As we wrap up the Master Class series, this bonus episode takes a deep dive into Patrick’s course on creating irresistible games. Andrew has gone through the entire course, to provide a complete overview with key takeaways, strengths, personal thoughts on areas for improvement, and insights into who would benefit from the course and why it’s a must…
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Welcome to the Indie Game Movement masterclass series! In this episode, we explore game-changing monetization strategies that balance revenue generation with player satisfaction. Our guest shares insights on innovative approaches, avoiding pitfalls, tracking trends, and refining models with player feedback. If you’re looking for sustainable revenue…
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In this episode, I discuss promoting products using Sales Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on November 25, 2024
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Welcome to the Indie Game Movement masterclass series! Today, we’re diving into the importance of player engagement and how it's crucial for the success of indie games. Our guest shares their approach to creating games that captivate players, exploring key engagement elements, player motivations, and strategies to measure and adapt. If you want to …
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Ep 375 - Creating Irresistible Games Part 1: Overcoming the Challenges of Hooking Your Players
35:20
Welcome to the Indie Game Movement masterclass series! In this episode, we tackle the challenges of hooking and engaging players. Our guest shares insights, lessons learned, and strategies to captivate players, avoid common pitfalls, and build games that truly resonate. Whether you're looking to improve engagement or refine your approach, this epis…
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In this episode, I discuss promoting products that are in a marketplace, outside of the marketplace Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on November 18, 2024…
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There’s so much tech around nowadays, it’s hard to know where to start. Today’s episode is called Plug In Baby, and we talk about which software we use in our own indie businesses. Safe to say, we aren’t the techiest of bros. Tetchiest, more like. We’ve got a voicenote from exec VA and all-round processes legend Jo Shock, who talks us through what …
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Just sharing a quick announcement about our upcoming Master Class Series. Listen to find out more!由RenGen Media
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The marketing landscape is constantly evolving, and it's not exclusive to any one area or focus, especially influencers. And for those who can adapt, will thrive. That's why today we're meeting with a couple of guests to discuss the changes in influencer marketing strategies and how studios and even publishers can adapt, shifting from traditional P…
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In this episode, I discuss the end of WannaDog.com Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on November 11, 2024
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Balancing narrative and gameplay is a challenge that has puzzled game designers for decades, but thankfully there are lots of effective ways to overcome these obstacles. Today, we're going to take a deep dive into how ludonarrative experimentation can redefine this balance. With insights drawn from our guest’s extensive experience in narrative-driv…
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In this episode, I discuss improving my content on Linkedin and results Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on November 4, 2024
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We met up in Norwich this week (thanks, half term) to plan out our upcoming episodes. We’ve got topics up to #20, but we always welcome suggestions. Themes include tone of voice (suggested by Amy Nolan), software, and copywriting (it’s probably about time). Today’s episode is called Somebody Told Me, and we talk about how inbound referrals can boos…
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What does it take to survive as an indie game studio for 10 years? That's a great question and one we're going to tackle head on by exploring challenges of sustaining an independent game studio. Today our guest shares their journy starting as a student project, and the lessons learned along the ways like overcoming early hurdles to adapting to indu…
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In this episode, I discuss making a template for the auto industry Show Notes and Other Domains: smashingthemes.com camarofamily.com This podcast is proudly hosted on Caproni.fm. 💥Thanks to the monthly supporters💥 Brendan Weinstein Ross Kinkade Published on October 28, 2024
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