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Sit back and get ready to master your social media video with your host Virginia Kerr. She's giving you her proven strategies that have helped her clients start converting with video in just days. Each episode gives you simple step by step instructions. Whether you worry about your voice, stress over how you're video looks, or struggle to come up with content ideas, you’ve found the right place. No more throwing spaghetti at the wall - it's time to transform your video content. Connect with ...
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138| Student Spotlight: Jenny Waters Not Only Increased Her Sales with Video, She Transformed her Public Speaking
13:21
Crafting your video skills helps you on and off camera. It impacts both your business and your personal life. Bet you never thought it was that deep did you? I didn't. But I've learned more about me, become more confident, and a much better communicator because of what I've learned with video. My guest today is an example of that, too. Jenny Waters…
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If you are having a hard time getting sales from your videos- chances are you are missing at least one of these strategies....but most people are missing all three. The great thing is -they're not hard and you can start using them right now. These are just a small sample of what you can get in my program This Is Video School. My spring special star…
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I'm breaking down how I went from losing 100s of followers a day on Instagram to gaining more than 10 thousand in less than a month-- not by going viral-- but by simplifying my content and my strategy. I'm breaking down exactly what I did and how you can use my exact same strategy. Check out This Is Video School. The all in one community to help yo…
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Do talking videos stress you out? Having a hard time writing scripts for them? Maybe it takes way too long to record talking reels. I'm giving you hacks and hooks so you can take the fear out of talking on camera, know what to say and make them 10 times faster! Check out This Is Video School. The all in one community to help you master video, story…
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Get ready to level up your Instagram reels with three simple but powerful storytelling techniques. In this episode you're getting everything you need to start using these strategies in your very next Reel! Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day. Go to ht…
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Everyone's video style is different. And if you don't figure out which style is right for you and your business...you can be losing views, followers and clients. In this episode, I'm going over the 5 questions your need to ask yourself to discover the best video style for you video marketing. I'm also giving you video ideas and hacks to save time r…
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In this episode, I'm giving you a simple formula to help you optimize your Instagram bio and content to bring in more followers. Whether you're starting over, starting for the first time or changing directions, this episode will share the exact strategies to grow to 10k or even 100k followers in 2024. Check out This Is Video School. The all in one …
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You've heard of niching down on who you serve in your business...but we're talking about why you need to niche down on YOU. If your industry's saturated and you feel like everything to say has been said and you just look like another person doing what you do - this episode is for you. Get ready for strategy and specfic video ideas you can do right …
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Yes, you may have noticed your Instagram reels reach and views are down- but have you seen the new insights Instagram just made available? I've been testing different types of content and using these new insights to analyze Reels and was surprised by what I discovered! I'm explaining the new Instagram insights so you can look at yours to find out w…
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There is a right way and a wrong way to steal your competition's content. But once you master the right way, you will see your views and engagement increase and you will have tons of new ideas! Today I'm breaking down exaclty how to steal ideas and dissect successful Instagram Reels so you can instantly improve your Reels content and results. Last …
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Are you having a hard time collecting your Reels ideas, organizing them and actually putting them into content? In this episode I'm giving you a system to help you plan your content and structure your Reels so you not only know what to talk about- you know how to set up your Reels for success. Want to learn more about This Is Video School? Click he…
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Do you really need to continue Instagram to have a successful business online? Do you need to buy into all the "rules" of posting reels and showing up everyday for your followers? In this episode we are talking about different strategies to build an online business and I'm giving you the three questions you need to ask yourself before planning your…
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You can't set out to hit your business and marketing goals without avoiding 10 major pitfalls. In this episode, I'm breaking down 10 sure fire ways to tank your Reels in 2024 so you can get off to a good start and know exactly how to use your Reels to grow your business this year. Let me know your goals and if you want to be one of the handful I'm …
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Is the chaos in the world preventing you from creating content? Are you having trouble focusing on your business because of current events? Maybe you just feel strange getting online acting like everything is fine when you know it's not. I've been struggling with this and I want to share what I've been doing to refocus. If you'd like to continue th…
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Have you noticed the content that used to work for you doesn't seem to get the comments and shares it once did? Maybe you have always had low engagement and never figured out why. It's simple. If you don't stand out in your industry. If your content is forgettable or if you never even grab people's attention in the first place...you will always hav…
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I'm sharing my simple sales model and how simple growing your online business can really be. Doing less and having a bigger outcome is possible. You don't have to show up everywhere to grow your audience. You can do one thing really well..and that one thing can be what grows your profitable online business. Listen in as I walk you through this simp…
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In today's episode I go over the 4 reasons you haven't started your YouTube Chanel yet and how to overcome them. You'll hear how these reasons might be keeping you from true exponential growth. Plus, How you can conquer these fears, excuses and obstacles so you can let go of what's standing in the way of generating more leads and growing your busin…
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If you're relying on short form video to build your buisness- you're in trouble. The social media world has changed. I'm not saying you should abandon short form video...I'm saying you are missing out on a lot of money if you don't tweak your strategy. In this episode, I'm breaking down how you can do just that and start using the number one way to…
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Are you ready to take your video to the next level? Lindsey Myers used to be in your shoes. Struggling with how to edit, how to structure a Reel so it gets views and most importantly- how to show up as the real Lindsey. She didn't want to do trends or act like someone she wasn't. But after taking This Is Video School (my video program) and implemen…
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119| Proven Strategy to Keep You From Running Out of Video Ideas: 5 Ways to Bullet Proof Your Content System
14:54
Creating content is fun until you run out of what to talk about. And the more videos you make- the more times you run into this UNLESS you have a solid system and strategy to help you repurpose ideas and scripts. Today we're getting you that system with 5 simple ways to tweak your content creation system. Wanna check out This Is Video School- THE P…
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I've been testing content on a new platfrom- actually it's not new. Just new to most people. It's called Clapper. And I'm LOVING IT. In this epsiode I'm telling you why it's different. Why I like it. And why you should go check it out. :) Join the Video Creator Newsletter HERE. Join THIS IS VIDEO SCHOOL HERE Wanna check out This Is Video School- TH…
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117| It's Time to Change Social Media: We can't live in fear if we want to make a difference
15:52
If we want social media to be a tool to make a REAL difference in the world, if we want to make Instagram more authentic, if we want to give people hope- we have to commit to sharing real life in our content. I know- sounds like I'm telling you to go outside your niche. I am. Kind of. In this episode, I'm telling you how I'm commiting to add real l…
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If coming up with video content ideas is a problem for you. If you are tired of talking about the same topics. If you thing your content is boring... Get ready to take notes- I'm giving you the exact content system I teach in my program This Is Video School. You'll be able to plan your content for a month or more after you listen to this. Let's go!…
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Finding Instagram, YouTube and podcast content can be overwhelming. Then you gotta make time to create the ideas and post them. It's so much work! BUT I found a way to take one idea and plan my entire week's worth of content around it. That's what I'm unveiling in this podcast. My content planning, creating and posting system for the week. Let's go…
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It's time we have the talk. As in, the real reason your Reels aren't getting you the views and followers you think you deserve. We can talk niche and keywords all day but the number one reason comes from one engagement signal that matters more than all the others. This is part of the recent changes on Instagram, but the good news is- when you figur…
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One of the hardest parts of social media and marketing is showing up for your audience when life is not going well behind the scenes. You feel fake, you feel uninspired, you feel ridiculous. I have found three types of content that help me connect with my audience and slowly get back in the groove of posting. They're simple..because if they weren't…
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Do you feel robotic on video? Like a over produced version of yourself? It's something I've struggled with on Reels and I finally figured out what was causing me to look so FAKE. I'm sharing 5 techniques and formats that have helped me bring the relaxed, genuine version of me to video. Join the Video Creator Newsletter HERE. Join THIS IS VIDEO SCHO…
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How do you reinvent yourself on social media? How do you pivot the way you connect with your audience and change your brand voice in your videos? If your engagment is tanking, your conversions are flat or you just don't like the content you're creating anymore- you may need to reinvent your identity on social media. Today we're going to find out if…
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New Year! New Strategy! What's not new...VIDEO IS KING. Short Form Video will only get bigger. BUT a lot is changing too. Today I'm breaking down the 10 content changes I'm making in 2023 to make more money, save more time and get more real! Join the Video Creator Newsletter HERE. Join THIS IS VIDEO SCHOOL HERE Wanna check out This Is Video School-…
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Welcome back to This Is Virginia Kerr- The Podcast! This small tweak will get your Ideal Person to stop and watch your reel! Plus you can listen to LIVE coaching inside my program This Is Video School. Join THIS IS VIDEO SCHOOL HERE Wanna check out This Is Video School- THE PODCAST? Listen to it on Apple here. Listen to it on Spotify here. Let's co…
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Wish you could make more money with your social media videos? You know video is the best and fastest way to get people to know, like and trust you but for some reason your Reels and other videos aren't converting people into customer and clients. I have discovered 8 easy ways to get more sales with your video content--I'm sharing them with you! Get…
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Do you look like everybody else doing what you do? Feel like you have nothing different to offer? Or maybe you just don't know how to show how you're different? It's easy to buy that lie when you consume a bunch of your competitors videos and forget what sets you apart. But the truth is you ARE different- you just need ot know where to find what ma…
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106| How to Use Original Video Content to Build Your Business on Instagram with Hafsa Saleem: This Is Video School Student Success Story
24:25
When you look at the Reels page does it feel like you have to make Reels with trending sounds to be seen? Does it seem like only certain types of industries are doing well on Instagram? Are you tired of looking for the latest trends and sounds to create your content? None of that is needed to build an audience and business on social media and Hafsa…
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If you're checking off all the content boxes and not making the kind of money you want to be making....then you're missing one or more of the 5 must have elements. And no I'm not just talking about content strategy. I'm talking about what needs to be in your videos and messaging if you want people to come back for more and tell their friends about …
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What kind of expert are you and do you know how to position yourself as an authority in your field? When you know these four expert types and video styles you can come up with more and better content. And the best part is these video styles can be used on any video platform. Because it's the kind of video content that works anywhere! Wanna check ou…
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How's your creativity doing? Thriving? Floundering? Nowhere to be found? Creating content is hard enough on its own but it feels impossible when you can't find ideas or you've lost your creativity altogether. I put together an 8 step plan to help you find your creativity and discover new fresh styles of video content. It's the same plan I used to g…
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Can't figure out how to get more views? How to get more people watching your video longer? Yes, the algorithm plays a part in our views but that doesn't mean you can't get it to push it out to more people. The algorithm doesn't like or dislike a video..it just gets triggered and sends your video out to more people when it's watched longer. So if yo…
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How is your emotional relationship with Instagram? Does it make you feel good after you've been on it? Or do you feel worse? Do you enjoy posting or dread it? Our brains were wired to focus on negative things to protect us. But our reptile brains aren't doing us any favors when it comes to social media. We compare ourselves and pay attention to wha…
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Do you feel overwhelmed? Anxious? Blah? For the last several weeks I've been feeling all of the above and then some. And then I realized..I'm not burnt out- I'm depressed. Today I'm sharing what happened, signs of depression and how we can prevent depression as well as how to get back on our feet after it. For more information about the podcast, or…
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Is creating video content a chore for you right now? You don't enjoy it like you once did. You can't stand the videos you're creating? And that's a problem because you need to post consistently to build your audience and build your business right? Yes and no. Sometimes we have to slow down to rev back up again. I know I do and I am right now. I am …
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98| Her Sales Exploded After She Did This with Instagram Reels: Student Success Story with Karen Lien
17:34
Do you feel like you are in a content rut? All your videos feel and look the same? You haven't grown your following in months? That was Karen Lien. She was frustrated with how little she was growing on Instagram. But it all changed when she added this simple element to her Instagram reels. No trending audio, no super fast edits..she didn't even kee…
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If the Instagram updates and changes have you frustrated. If you are seeing a dip in engagement and sales- It's all the more reason to consider starting a YouTube Channel. No it doen't mean you have to spend all day every day on there. Or that you have to add more stress to your business. It really is the gift that keeps on giving. I'm breaking dow…
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Attracting the wrong person is more than frustrating...it's a waste of your time. You need the right people or you won't get sales..or you will get people who aren't a good fit for you and your business. Coming up with an avatar and creating content in your niche does not mean you are gauranteed to attract your Ideal Person. You need a strategy and…
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You may not think you have a story to tell...but the truth is you have stories- you just don't know how to tell them. You need to know which stories to tell and how to tell them, if you want to stand out, be remembered and connect with your Ideal Person with your Instagram reels. In this episode, I'm breaking downt the three types of stories you ne…
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Want ideas to standout, grow your audeince and get clients messaging you just from your videos? That's what video is doing for this realtor from Michigan. Mark Shaftner was using video before he joined This Is Video School but he wasn't using storytelling and he wasn't getting clients. Now he can make a compelling Reel from idea to posting in less …
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Lots of changes are happening on Instagram and TikTok...and these are GOOD changes. Changes that can help you get discovered by more people in your target audience. The two platforms are getting in on search. Meaning they are competing with Google when it comes to SEO and search engines. In this episode I'm breaking down how you can take advantage …
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Creating videos on a consistent basis can be daunting if you don't have a system to find new ideas and you don't know what kind of videos your Ideal person likes to watch. Without a content ideas system, you won't post on a regular basis. And if you don't post the right kind of videos, your Ideal Person won't watch. That hurts views, growth and sal…
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Say goodbye to Instagram as you knew it. As in as you knew it just a few months ago. I'm breaking down the new Instagram algorithms- yes there are several- and I'm explaining why you're seeing a drop in views, engagement and followers. I'm also giving you ways to attract your Ideal Person and use some of Instagram's new features to help you keep th…
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Running out of reels ideas? Curious how to use storytelling in video to grow your business? We're talking with This Is Video School member Revital. She helps parents and teachers engage with children through storytelling. But wasn't clear on how to use Reels to attract her ideal audience and build her business on Instagram with Reels. In this episo…
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Is your video content creation taking you way too much time? Does it stress you out having to come up with ideas and how to turn them into a Reel? It's frustrating. And it can cause you to be less consistent if it takes too long. Help is one the way! I'm sharing my video shortcuts I've used for years to help me plan ahead and stay consistent. These…
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