“What we need to know is exactly what is on our buyer’s mind.” Adele Revella (Tweet this) In this episode I talk with Adele Revella about the buyer persona – how and what to know about your ideal buyers. Show-notes: Key points Adele is the author of the book Buyer Personas: How to Gain Insight into your Customer’s Expectations, Align your Marketing…

Adam and Adele talks about the Buyer Persona, how and what to know about your buyers.

“You are only as strong as your weakest link.” Dorie Clark (Tweet this) In this episode I talk to Dorie Clark about building a profile online as a recognised expert. Show-notes: Key points Dorie is the author of two books, Reinventing You: Define Your Brand, Imagine Your Future and Stand Out: How to Find Your Breakthrough Idea and Build a Following…

Adam and Dorie talks about building your profile as a recognized expert.

“The prospect is lucky to have found you.” Matthew Kimberley (Tweet this) In this episode I talk with Matthew Kimberley about sales, persuasion, speaking, and a whole lot more. Show-notes: Key points Matthew Kimberley is the author of the book “How to Get a Grip” You need to warm up the audience first before marketing Utilize the data at hand Confi…

Adam and Matthew talks all about sales,persuasion, speaking, and a whole lot more.

“Make sure you collect data.” John Dwyer (Tweet this) In this episode I talk with John Dwyer about SMS marketing and the importance of data collection. John Dwyer aka JD show-notes: ‘JD’ Bio John Dwyer (known as “JD” by most of his clients) is a marketing enigma, unique in the field. When it comes to creating sales for businesses, his thinking is r…

John talks about SMS marketing and the importance of Data collection.

Digital marketing tips “Get started with these digital marketing basics.” Adam Franklin (Tweet this) Digital Marketing Tips Show-notes: Key points 5 digital marketing things to get right in 2017: Know your ideal buyer Know your best buyer Give the buyer-persona a name Uncover a lead magnet This is the magic ingredient Concise and simple Share it on…

Adam share strategies about "Digital Marketing Tips for 2017"

Franziska Iseli from Basic Bananas “Be in control of how people perceive you.” Franziska Iseli (Tweet this) In this episode I talk to Franziska Iseli about Position and Perception, and how it helps in business. Show-notes: Franziska Iseli from Basic Bananas Key points Franziska is the co-founder of BasicBananas and co-author of the book “Perception…

Adam and Franziska talks about Position and Perception and how it helps in your business.

“Have that direct relationship with the influencer.” Adam Franklin (Tweet this) In this episode I answer a question from a podcast listener, Adithya Murali who is the content marketer at Techwyse. He asks, “How do you scale influencer outreach in a non spammy way?” In today’s show I answer Adi’s question. Show-notes: Key points Here are the stages …

Adam answers the question "How to scale influencer outreach in a non spammy way?"

“One biggest mistake is doing everything by yourself.” Andrew Morello (Tweet this) In this episode I talk to Andrew Morello about digital marketing and having online presence. Show-notes: Key points Andrew is the winner of the show Apprentice. He also serves as the business development manager at Yellow Brick Road. He is an avid user of digital mar…

Adam and Andrew talks all about Digital marketing and online presence.

“Scalability is the benchmark” Michael Gerber (Tweet this) In this episode I talk to Michael Gerber about his new book “Beyond the E-Myth”, scaling and providing great products. Show-notes: Key points Michael is author of “The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It.” He’s got a new book entitled “Beyond the E…

Adam and Michael talks about Michael's new book "Beyond the E-Myth", scaling and providing great products

“SEO has become a strategic component.” John Jantsch (Tweet this) In this episode I talk with John Jantsch about SEO; sharing tips and strategies for better organic search traffic. Show-notes: Key points John is the founder of the website DuctTapeMarketing.com He has a new book coming out entitled SEO for Growth: The Ultimate Guide for Marketers, W…

John and Adam talks all about SEO, sharing tips and strategies.

Adam and Greg finish off the talk about E-Commerce store.

Adam and Greg talks all about maximizing an E-commerce store.

Adam and Meryl talks about how BeanNinjas started and how it continues to grow.

Adam and David on understanding Google and creating your "Authority Content".

Adam and James talks all about SEO, learn tips and its secrets.

Danny talks to Adam about working smarter, doing less and maximizing your time.

Nate talks all about validating ideas and the power of videos and emails.

Adam talks to Paul about starting small, using different media marketing and NORA.

Adam talks to Chloe about the 5 steps in customer relationship and all about marketing.

Adam talks to Aaron about his success on Trading and Podcasting.

Adam Chats to Keith all about Facebook ads and marketing.

Adam and Jason talks about being the expert and go to guy of your chosen niche.

Adam and Tim talks about helpful marketing, content repurposingand outsourcing.

Adam chats with Ilana about Re targeting, Facebook ads and a lot more about online marketing.

Adam Franklin chats to John about writing, speaking, marketing and mentorship.

Adam Franklin chats Navid Moazzez about virtual summits, influencer outreach and a whole lot more.

Adam Franklin chats to Emma and Carla Papas, the Merrymaker Sisters, about getting started with an online business, podcasting, dealing with negative nellies, and getting a book deal.

Adam Franklin chats to Jay Baer about customer services, responding to negative comments and hugging your haters.

Adam talks to David about funny public speaking, it's do's and dont's and telling a funny story.

Adam talks to Grant about public speaking, having fear and building connections.

Adam talks to Robert about starting a blog, quality content and loving and enjoying work.

Adam talks about Josh's new book "Booked" and about the 5 components process.

Adam Franklin chats to Tor Refsland about guest blogging, influencer outreach, and content marketing

Adam Franklin chats to Pat Flynn about the keys in creating your own online business.

Adam Franklin chats to Jill Stanton Screw the 9-5 about content, community and sales funnels.

Kate talks to Adam about finding the avatar, listening to your audience and building a community.

Adam Franklin chats to Nathan Chan about Interviewing, Instagram and Online courses.

Adam Franklin chats to Will Blunt about blogging, social media tools and reaching out to people.

Adam Franklin chats to Will Hoekenga about writing for sales copy, content, guest blogs, and reaching out to influencers

Adam Franklin chats to Ian Cleary about social media, email lists, sales funnels and public speaking.