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内容由Blair Enns and Leah Power, Blair Enns, and Leah Power提供。所有播客内容(包括剧集、图形和播客描述)均由 Blair Enns and Leah Power, Blair Enns, and Leah Power 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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The Innoficiency Problem

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Manage episode 345905594 series 3407441
内容由Blair Enns and Leah Power, Blair Enns, and Leah Power提供。所有播客内容(包括剧集、图形和播客描述)均由 Blair Enns and Leah Power, Blair Enns, and Leah Power 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Blair puts forward his Innoficiency Principle—the idea that innovation and efficiency are mutually opposable goals—and discusses why the “Marketing Procurement Problem” can be explained by this principle.

Blair Enns

https://www.winwithoutpitching.com/

https://twitter.com/blairenns

https://ca.linkedin.com/in/blairenns

Leah Power

https://theica.ca/

https://www.linkedin.com/company/institute-of-canadian-agencies

https://www.linkedin.com/in/leah-power-she-her-3486998/

The Innoficiency Problem

https://www.winwithoutpitching.com/the-innoficiency-problem/

Buying Less for Less: How to avoid the Marketing Procurement Dilemma by Gerry Preece & Russel Wohlwerthhttps://www.goodreads.com/book/show/19660676-buying-less-for-less

Holding Opposite Perspectives In a Healthy Tension

https://2bobs.com/podcast/holding-opposite-perspectives-in-a-healthy-tension

Nick Skillicorn

https://www.ideatovalue.com/author/nickskillicorn/

Clayton Christensen

https://www.christenseninstitute.org/disruptive-innovations/

  continue reading

33集单集

Artwork
icon分享
 
Manage episode 345905594 series 3407441
内容由Blair Enns and Leah Power, Blair Enns, and Leah Power提供。所有播客内容(包括剧集、图形和播客描述)均由 Blair Enns and Leah Power, Blair Enns, and Leah Power 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Blair puts forward his Innoficiency Principle—the idea that innovation and efficiency are mutually opposable goals—and discusses why the “Marketing Procurement Problem” can be explained by this principle.

Blair Enns

https://www.winwithoutpitching.com/

https://twitter.com/blairenns

https://ca.linkedin.com/in/blairenns

Leah Power

https://theica.ca/

https://www.linkedin.com/company/institute-of-canadian-agencies

https://www.linkedin.com/in/leah-power-she-her-3486998/

The Innoficiency Problem

https://www.winwithoutpitching.com/the-innoficiency-problem/

Buying Less for Less: How to avoid the Marketing Procurement Dilemma by Gerry Preece & Russel Wohlwerthhttps://www.goodreads.com/book/show/19660676-buying-less-for-less

Holding Opposite Perspectives In a Healthy Tension

https://2bobs.com/podcast/holding-opposite-perspectives-in-a-healthy-tension

Nick Skillicorn

https://www.ideatovalue.com/author/nickskillicorn/

Clayton Christensen

https://www.christenseninstitute.org/disruptive-innovations/

  continue reading

33集单集

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