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内容由Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski提供。所有播客内容(包括剧集、图形和播客描述)均由 Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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255 (Lead) How to Align Sales & Marketing for Predictable Pipeline Growth (Sonny Round, Panopto)

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Manage episode 444469834 series 2782528
内容由Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski提供。所有播客内容(包括剧集、图形和播客描述)均由 Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

ACTIONABLE TAKEAWAYS:

  • 80/20 Rule for Experimentation: Keep 80% of your team's work process-driven and reserve 20% for new, experimental ideas to avoid chaos.
  • Track MQL to Reply Rates: Use the MQL to reply rate metric to gauge how well your messaging engages prospects.
  • Key Metrics for Pipeline Meetings: Focus on leads by source, conversion rates, meeting-to-op conversions, and total pipeline in every pipeline meeting.
  • Methodical Problem Solving: When top-of-funnel issues arise, fix one area at a time—start with accounts, then people, triggers, and finally messaging.

SONNY'S PATH TO PRESIDENTS CLUB:

  • Director of Global Sales Development @ Panopto
  • Senior Manager, Global Sales Developnent @ Sift
  • Sales Development Manager @ Sift
  • Manager, Account Development Team @ Mesosphere

RESOURCES DISCUSSED:

  continue reading

386集单集

Artwork
icon分享
 
Manage episode 444469834 series 2782528
内容由Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski提供。所有播客内容(包括剧集、图形和播客描述)均由 Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

ACTIONABLE TAKEAWAYS:

  • 80/20 Rule for Experimentation: Keep 80% of your team's work process-driven and reserve 20% for new, experimental ideas to avoid chaos.
  • Track MQL to Reply Rates: Use the MQL to reply rate metric to gauge how well your messaging engages prospects.
  • Key Metrics for Pipeline Meetings: Focus on leads by source, conversion rates, meeting-to-op conversions, and total pipeline in every pipeline meeting.
  • Methodical Problem Solving: When top-of-funnel issues arise, fix one area at a time—start with accounts, then people, triggers, and finally messaging.

SONNY'S PATH TO PRESIDENTS CLUB:

  • Director of Global Sales Development @ Panopto
  • Senior Manager, Global Sales Developnent @ Sift
  • Sales Development Manager @ Sift
  • Manager, Account Development Team @ Mesosphere

RESOURCES DISCUSSED:

  continue reading

386集单集

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