If you’re not hitting your fundraising goals, it’s easy to think the problem is your CRM, website, or donation platform. But switching tools won’t fix a broken strategy. I see so many nonprofits stuck in a cycle of blaming their tech instead of addressing the real issue— how they’re engaging donors and running campaigns . In this episode, I’m breaking down three major reasons organizations miss their fundraising targets and what to do instead. I’m talking about the difference between reactive and proactive fundraising (and why most organizations are stuck in survival mode), the fear of making bold asks, and the importance of differentiation—because if you blend in, you’ll be ignored. If you’re tired of feeling like you’re constantly fundraising but never getting ahead, this episode is for you. Topics: The myth of "better tech = better fundraising"— why tool hopping won’t solve your funding problems The real reasons nonprofits miss their fundraising goals How to shift from reactive fundraising to a proactive donor engagement plan The power of bold, emotionally-driven storytelling (and why playing it safe is hurting your donations) Why differentiation is key —if you don’t stand out, donors will choose none The fundraising Sprint Method: how to stop the constant scramble and start raising more with less effort For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Grants disappearing overnight? Funding feeling more uncertain than ever? If the recent federal grant freeze had you panicked, you're not alone. Traditional nonprofit funding strategies aren’t as secure as they once were, and it’s time to rethink how your organization brings in revenue. I’m breaking down the biggest funding red flags I’m seeing right now, why social media without conversions is a giant waste of time and money, and where you should be reallocating your budget to bring in bigger, more sustainable donations. Plus, I’m talking about influencer-led campaigns (yes, even for small nonprofits) and why they’re one of the most effective fundraising strategies today. If you’re ready to stop relying on unpredictable grants and donor cycles and start building funding momentum that lasts, this episode is a must-listen! Topics: The recent grant freeze and why relying too much on one funding source is risky How a heavy dependence on major donors, grants, or one big event can put your nonprofit in danger The real reason why your social media strategy isn’t bringing in donations —and how to fix it Why keeping low performers (or outdated strategies) is costing you more than you realize The truth about PR and marketing agencies —why they won’t magically unlock donor dollars How influencer partnerships and Social Street Teams® are changing the fundraising game Where to reallocate your budget for maximum impact (stop overspending on things that don’t work!) Why fast, digital-first fundraising strategies are the key to sustainable revenue growth For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Ever feel like your to-do list is never-ending? Nonprofit leaders, founders, and busy professionals are juggling way too much—and it’s keeping you from the work that actually moves the needle. That’s why I brought in VA expert and business coach, Sara Wiles, to talk about a total game-changer: hiring a virtual assistant. We’re breaking down exactly how hiring a virtual assistant can transform your productivity, free up your time, and (finally) get those bottom-of-the-list tasks off your plate. If you’re feeling overworked, under-supported, and desperate for more breathing room, this episode will show you how to hire smart and reclaim your time—without blowing your budget. Topics: Sara’s journey from corporate event planning to running an online virtual assistant business Why nonprofit leaders waste way too much time on the wrong tasks The real ROI of hiring an assistant (and why it’s more affordable than you think) How to identify what tasks to offload and find the right VA for your needs Why feedback loops are crucial for a successful VA relationship The hiring process: what to look for, how much to pay, and how to onboard smoothly The power of personal connection in nonprofit storytelling (yes, YOU need to be in your content!) How VAs can help with influencer outreach & donor engagement For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Let’s talk about something that’s quietly draining your nonprofit—outdated leadership. You know the kind… the board that plays it safe, resists change, and clings to “what’s always worked” even though it’s clearly not working anymore. And guess what? It’s costing your mission millions. In this episode, we’re calling it out: playing small is the biggest risk you can take. I’ll walk you through why leadership’s fear of innovation is keeping you stuck, why your nonprofit needs to invest in modern fundraising strategies, and how organizations that embrace bold moves are seeing massive results. Plus, I’m sharing a few case studies of nonprofits who ditched the old playbook, leveled up their approach, and unlocked hundreds of thousands in new funding. So, if you’ve ever felt like you’re dragging your board into the future—or worse, getting shut down every time you bring a fresh idea to the table—this episode is for you. It’s time to break the board barrier and start fundraising smarter, faster, and bigger. Topics: The real reason board members resist change (and how to overcome it) Why playing it safe is actually the biggest risk for your mission How modern fundraising tools and digital campaigns can 10x your donations A step-by-step approach to presenting bold ideas (so you get a YES) The power of influencers & digital ambassadors (and why nonprofits aren’t even asking) For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Let’s talk about galas. The often over-the-top events that take forever to plan and leave you feeling more drained than excited, and leave you thinking “Is this even worth it?” If so, you’re not alone. In this episode, we’re having an honest chat about why these big fundraising events can do more harm than good. Raising more money doesn’t have to mean throwing another black-tie affair. I’m sharing what’s working for nonprofits right now—fun, low-key events, creative pop-ups, and innovative digital strategies that bring in big results without all the stress. If you’re ready to rethink fundraising and finally ditch the overwhelming event planning, you’ll love this one! Topics: Why traditional galas and big events might be hurting your nonprofit’s growth The real cost vs. profit of large-scale fundraising events Smarter and faster alternatives that engage your audience and raise more funds How to measure ROI on fundraising efforts and what to stop doing The power of low-lift, high-impact events like brewery pop-ups and porch parties How a Social Street Team™ can multiply your fundraising efforts effortlessly The five-hour rule for evaluating fundraising activities For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Nonprofits, it’s time to rethink how you approach growth. The challenges you’re facing—the rising costs, donor fatigue, and constant burnout—aren’t going to be solved with the same old strategies. In this episode, I discuss why traditional fundraising methods fall short and how you can flip the script with bold, modern solutions. I am covering donor behavior shifts, how to tap into the $127 billion Creator Economy, and why mobilizing a Social Street Team™ could be your nonprofit’s secret weapon. Whether reaching new donors, scaling impact, or simply working smarter (not harder), this episode is about moving your mission forward. If you’ve big goals and are ready to invest in strategies that work, this one’s for you. Let’s make 2025 your breakthrough year. Topics: The problem with old-school fundraising: Why traditional methods fall short in today’s landscape The power of Social Street Team™: How leveraging influencers, creators, and ambassadors can revolutionize fundraising How changes in donor behavior require nonprofits to innovate Strategies to help your board see the value of investing in modern approaches like the Social Street Team™ Case studies of nonprofits that doubled or tripled their fundraising goals using this method How to make the case for support, outline goals, and get started with a Social Street Team™ in 30 days Why continuing education and new strategies are critical to nonprofit success For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Today, we’re talking about a game-changer: influencer partnerships and why they’re the fastest, most impactful way to raise funds, build awareness, and grow your nonprofit—without spending a dollar. If your nonprofit isn’t already tapping into the creator economy, you’re leaving money (and so much impact) on the table. I’m breaking down how free influencer partnerships work, and why they’re not just for big-name nonprofits. Whether you’re running a small shop or a million-dollar organization, I’m here to show you how to build authentic, no-budget collaborations with creators who want to use their platforms for good. Get ready for real talk, real examples, and actionable tips to attract influencers, activate your Social Street Team™, and crush your next campaign with style. Topics: Debunking myths about influencers and how they can be part of your mission without a budget Why influencer marketing isn’t a trend—it’s the future of fundraising Christina’s proven method for activating influencers, creators, and local businesses to amplify your cause Case studies that prove it works: learn how nonprofits have doubled their goals with influencer support How to attract the right influencers: it’s about bold storytelling and showing them why your cause matters Why NOW is the time to act and how to make 2025 the year of charge For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Today we’re breaking down why traditional fundraising isn’t cutting it anymore. Donor habits have shifted, motivations have evolved, and clinging to outdated tactics like galas, auctions, and 5Ks is holding your organization back. Here’s the hard truth: what worked a decade ago now delivers diminishing returns. Donors today want connection, impact, and innovation—not the same tired playbook. In this episode, I’ll unpack why these methods are falling short, reveal what’s working right now, and arm you with the insights you need to take bold action. Share this with your board to show them exactly why it’s time to ditch the old-school approach and embrace strategies that actually resonate with today’s donors. If you’re ready to stop playing small and start driving real results, this episode is your roadmap. Topics: Donor habits and expectations have evolved , and clinging to outdated fundraising habits is now your biggest bottleneck—fundraising isn’t timeless. Old school fundraising’s core issue is that they are focusing on transactions rather than cultivating community engagement or meeting donors where they are Fast-track your visibility by partnering with influencers and leveraging social media to leave the traditional donation timeline in the past to get more money in the door faster Creating donor movements so irresistible that followers, donors, subscribers, and volunteers can't help but give How you can double your campaign, increase recurring giving, hit funding goals early, grow your donor base and more using a Social Street Team™ For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

In this episode, we’re talking about Fast-Track Fundraising—how to raise more money, even if your social media audience feels tiny (or non-existent!). I’m sharing the bold strategies that helped nonprofits crush their Giving Tuesday goals—like one small organization raising record-breaking dollars with less than 1,500 followers. We’ll also take a close look at the 2024 Giving Tuesday numbers—$3.6 billion raised in the U.S. alone—and uncover why some nonprofits thrived while others didn’t. Spoiler: It’s not about going viral. It’s about activating the networks you already have and leaning into strategies like building a Social Street Team™. If you’re ready to ditch outdated fundraising tactics and unlock real growth, this episode is for you! Topics: Why follower count doesn’t equal fundraising success and how smaller nonprofits are raising big dollars The problem with relying on traditional fundraising mindsets and risk aversion Insights from the 2024 Giving Tuesday results and how $3.6 billion was raised The power of activating a Social Street Team™: what it is, how to build one, and why it’s the future of fundraising Real-life examples of nonprofits leveraging small but mighty teams to raise tens of thousands of dollars How to cultivate younger donor bases and engage millennials, Gen Z, and Gen X Why broadcasting alone won’t cut it— focus on mobilizing and activating supporters For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

There are 10 trends that are revolutionizing nonprofit fundraising in 2025 and beyond. If you're ready to build unstoppable donor movements and you're ready to break revenue plateaus, you're in the right place. If you follow these trends, you will see increased growth, increased donor engagement and retention, and of course, donations. So grab a pen, bookmark this and dive in with me! For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

In this episode I want to talk about plateaus – every organization, every business ever has experienced some flavor of a plateau. For a lot of nonprofits, it sounds a little bit like this: Your campaign started strong, donations were rolling in, you are feeling excited because you can just feel the buzz. But then, like clockwork, it just flatlines. Plateaus don’t happen because donors stop caring, they happen because you stop giving them motivation to engage. So we're going to dig into the five reasons why plateaus happen today, and some of my favorite strategies to get you out of the messy middle, get you out of that plateau and close that campaign strong. Topics: Stop speaking at donors and start talking with them : If your messaging feels like a lecture, your donors wills top listening, plus refreshed ideas of how to engage instead Use your biggest donors to their full potential: Plan ahead, mobilize your Social Street Team™, and fundraise as as team Check your calls to action : Make sure your CTAs are specific while dialing up urgency and communicating the consequences of inaction Taking stock of your own energy : You have to be the most bought in person on your campaign to bring everyone else along for the ride The impact of differentiation : Develop a personal, bold point of view and be unapologetic about your uniqueness in order to stand out from the crowd For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Today I’m sharing the the three questions every donor asks— whether they say them out loud or not —before they decide to give. Understanding these questions is a game-changer for creating campaigns, writing appeals, and connecting with donors. If you’ve ever felt stuck crafting the “perfect” ask or struggling to connect with your audience, this episode will give you the tools to create messaging that resonates and inspires action. Tune in, and let’s answer those three questions together! Topics: Why donors want to feel like partners , not heroes—and how this mindset shift changes everything The importance of showing the long-term impact of donors' gift , not just the immediate results How to build trust with donors by being authentic, relatable, and human Why having a strong street team and endorsement from others is so powerful in building credibility Tips for avoiding “emergency-only” fundraising and creating a sustainable message of change For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Y'all, we have a trio on the podcast today. I'm so excited to welcome Dr. Theresa Ashby and Catherine Curry-Williams to the podcast. Cat is a dynamic speaker and bestselling author known for her raw, authentic, and caring approach while Dr. Ashby challenges the status quo through her high-energy, cutting-edge, and humorous presentation leaves audiences re-imagining the future of business. Both are experts on collective giving and are reimagining philanthropy with their grassroots organization, The She Angels Foundation, where they are pooling their resources to make a big impact through $5,000 grants to underfunded organizations. What struck me most was their emphasis on making philanthropy accessible and fun – turning it into a "party" where members can see their dollars at work. They are challenging the notion that you need to be a major donor to make a difference, showing how small, consistent contributions can add up to create real change. After listening to this episode, you’ll feel energized about the potential for this model to transform the nonprofit and “community” landscape. Topics: The power of collective giving and using strategic giving to make a huge impact with small donations while fostering community How Theresa and Catherine are reimagining what it means to be in community via diversity, belonging, openness and freedom – especially for women Why Catherine believes people are inherently good , and how Dr. Ashby is helping people learn how to implement that good Living out your values not even in your daily life, but through your philanthropic efforts too in order to emulate how others can do the same Recognizing that the younger generations are now in the position where they can teach us about giving, monetarily and beyond For a full list of links and resources mentioned in this episode, click here . Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

Today, I’m taking you behind the scenes of something new I’ve been doing—an improv class! I signed up on a whim, and it’s been such a game-changer for how I think about fundraising, storytelling, and even just showing up for donors. In this episode, I’m sharing what improv has taught me about committing fully—whether it’s to your energy, campaigns, or messaging—and why half-hearted effort (what I call “decaf energy”) doesn’t cut it. I’ll give you tips on how to shift into full commitment, bring contagious energy to your work, and how to adopt those unexpected plot twists we all experience as nonprofit professionals in your campaigns. It’s all about stepping out of your comfort zone, going all in, and creating magnetic moments that draw donors and supporters to your cause. Let’s dive in! Topics: How committing to your energy can transform your fundraising efforts Lessons from improv: letting go of self-doubt, embracing imperfection, and staying in the moment Why low energy (“decaf energy”) can hold back your fundraising campaigns and how to shift into full commitment Practical tips to boost energy: movement, music, visual triggers, and more The power of specific, bold storytelling to engage and excite donors How to handle plot twists in campaigns and stay focused on your end goal Ways to motivate and energize your board, donors, and supporters to take action For a full list of links and resources mentioned in this episode, click here . Connect with Christina on Instagram: @splendidconsulting >> Click here to get the free guide on me Think you’ve reached out to “everyone” in your network? Out of ideas to get noticed and get funded? Generate leads for your nonprofit or social impact business: https://www.splendidcourses.com/prospect Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here . Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…

We're digging into Giving Tuesday today. Last year, Giving Tuesday had a record breaking year. It broke all the years passed, raising $3.1 billion in the US alone. That was a 15% revenue increase over the previous year. Beyond that, research shows that 24% of Giving Tuesday donors are actually first time donors to the organization. So, today I'm going to share the 10 strategies that will help you have a record-breaking campaign, and this is something you can apply to any campaign so even if you’re listening to this when Giving Tuesday has already passed, don’t skip this episode! We’re covering everything from leveraging your current audience while also growing it to leaning into repetition and honing your follow up strategy and so much more. By implementing these strategies, you can achieve great success, whether it's for Giving Tuesday, year-end fundraising, or beyond. For a full list of links and resources mentioned in this episode, click here . Connect with Christina on Instagram: @splendidconsulting Resources: Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses] Instagram , LinkedIn , website Purpose and Profit Club weekly newsletter Click here for our Free Guide: 10 Winning Email Subject Lines May contain affiliate links…