Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Entwined Hearts is a heartwarming short story about the unbreakable bond between two brothers,Annayya and Murali. From childhood to adulthood,they share a deep connection,supporting each other through life's challenges and celebrating each other's triumphs. As they grow older and pursue different paths, their brotherly love remains a constant source of strength and inspiration. The story highlights the transformative power of family bonds, reminding us that love,trust can last a time.…
I poured my heart and soul into crafting 'The Hypocrisy of Kindness,' a poem that confronts the harsh realities of human relationships. I wanted to shed light on the disconnect between our words and actions, and how we often prioritize our own needs over the well-being of others.I spent countless hours reflecting on my own experiences and observations, searching for the right words to convey the complexity of emotions. Email -boddulamuralikrishna54@gmail.com…
मिस्ड काल - संजय आरजू "बड़ौतवी" विकलांग मनीष के एकाकी जीवन में एक मिस्ड कॉल ने कैसे उसके जीवन को बदल दिया आइए सुनते है संजय आरजू की कहानी उन्ही केके जुबानी E-mail I'd -sanjayarjooo@gmail.com
The poem the truth is author own experience where the author describe's the message of the creator of the universe that he Allah swt is the one and only true God. E-mail: 463omerfarooq@gmail.com
In this episode, we explore how to prioritize yourself after experiencing emotional pain. Learn practical steps to set boundaries, embrace self-care, and reconnect with what brings you joy. Tune in to start reclaiming your happiness and well-being. E-mail - dhanyajm71@gmail.com
In a hospital's shadow lurked a tale of love, Where two hearts beat for each other, destined to shove. Their final moments, intertwined by fate's cruel design, Separated in life, yet forever they shine. Email id: ctonysagar@gmail.com
My podcast tells the story of a girl who faced sexual harassment, the effects it had on her, and her brave journey to overcome it after many struggles. Email I'd - naveenamalar2002@gmail.com
Sab kuch hame mil sakta nahi. Par ham kuch chijo ko paane ke lalach me wo bhul jaate hai jo hame asal jivan me aavashyak hai . Ham shayad kuch bhul jaate hai ki hamne kya pane ko jivan me shuruaat ki thi .. Email I'd - dilipswami87@gmail.com
Jivan me jab ham sab kuch paane ki chahat rakhte hai.. Par jivan me asli Khushi ki chahat ko bhul hi jaate hai. Asli khushi man ka sukun lati hai. Aapke man ko chhuti ye poetry. Email I'd - dilipswami87@gmail.com
Ye poetry aapko ek jabardast motivation deti hai. Life me log aapko kis tarah dekhte hai aur agar aap thaan le to har chij mumkin hai .. Isi ko darshati ye poetry hai. Email I'd - dilipswami87@gmail.com
Yah rachna lahar aapko aapke kuch anchhue ahsaso ki taraf sparsh sa karwati hai. Ye srijan hai kisi ka ahsas sa dilati hai. Jivan ki lahro ke sath is utar chadhav ko denote karti ye poetry... Email I'd - dilipswami87@gmail.com
Ham sabhi ke pita ne hamare liye khoob saare sacrifices kiye hai. Aaj father's day ke special occasion par Chand panktiya jo shayad aapka massage apne pita ko Conway karne ke kram me. Email I'd - dilipswami87@gmail.com
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