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85 Percent Trailer
Manage episode 407468752 series 3560713
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Women make 85% of travel decisions, so why are we not seen in 85% of travel marketing? What is shown to us when it comes to the "traveling woman"? Two narratives: either we're having a life-changing transformation and devouring pasta OR we're getting kidnapped and in fear for our lives. It's never somewhere in between.
As the founder of leading women's travel community, Wanderful, and creator of an incredible series of events, festivals, and activities for women travelers worldwide, I KNOW there is more to women traveling than what — and who — is represented in the movies or seen on commercials. So, I'm going to talk about it with some of the most phenomenal influencers, CEOs and changemakers in travel and hospitality around the world. Come buckle up and be my audio travel companion. I'm Beth Santos and this is 85 Percent.
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This podcast is hosted by Beth Santos. Beth has been recognized in Business Insider as one of 17 changemakers transforming the hospitality industry, in Conde Nast Traveller as one of 12 inspiring people to follow for International Women’s Day, in TimeOut as one of 10 people shaping the future of Boston, as well as a BostInno 50 on Fire, a Chicago Scholars 35 Under 35 Young Leader Making an Impact, a Zell Fellow (a prestigious fellowship for entrepreneurs pursuing their MBA), and an alumna of the Babson WIN Lab. She was recognized by the Obama Administration as one of the top 100 travel bloggers in the US. In 2022, she was named Godmother of the Azamara Onward.
She is a dynamic keynote speaker, an entrepreneurship and marketing consultant for the travel + tourism industry, and a supportive coach who thrives on helping people build lasting, impactful communities.
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If you would love to connect with Beth, join her in these following spaces:
Have you been moved by what you heard in this week's episode of "85%"? I invite you to leave an honest review of how this episode impacted you. Also, share this podcast with your travel buddy!
Song Credit: Nothing Just Happens
This is a Crackers In Soup production.
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