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The Lead Magnet That Pays for Itself w/ Chris DuBois

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Manage episode 430647035 series 2738615
内容由Teamwork.com提供。所有播客内容(包括剧集、图形和播客描述)均由 Teamwork.com 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Is your agency leaving nearly 2/3rds of your new client acquisition up to chance?
If so, you’re not alone. But it doesn’t have to be that way.
According to research from WordStream, 60% of most new agency clients are coming from a channel that you can’t directly control, let alone scale.
That scary stat is exactly what today’s guest is helping agencies avoid by building a portfolio of offers you can use to drive more inbound leads and create a re-usable marketing asset that pays for itself.
Chris DuBois, Founder of Dynamic Agency OS, fell into agency life after his military service and after years helping grow Lean Labs, a HubSpot Diamond Partner, he’s now helping agencies attract more leads through a portfolio of offers that compel new clients to buy from your agency.
In today’s conversation, you’ll learn:

  • The 5 offers every agency should have to meet buyers at different stages of their journey
  • How to create a portfolio offers while staying focused on your core service
  • The marketing asset you can create that not only drives more high intent leads, but also pays for itself

Resources Mentioned in Today’s Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Chris on LinkedIn
Stop Selling Implementation Services (& Do This Instead) w/ Max Traylor
3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett
50% Profit Margins Unlocked with Time-Tracking Data w/ @MarketingMax
The State of Agency Operations Report by Teamwork.com
The Offer Landing Page Chris Mentioned
The Thank You Page Chris Mentioned
The Client by Teamwork.com & Umault
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTube
Have a question about today's topic? Text it to us here!

Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com.

  continue reading

54集单集

Artwork
icon分享
 
Manage episode 430647035 series 2738615
内容由Teamwork.com提供。所有播客内容(包括剧集、图形和播客描述)均由 Teamwork.com 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Is your agency leaving nearly 2/3rds of your new client acquisition up to chance?
If so, you’re not alone. But it doesn’t have to be that way.
According to research from WordStream, 60% of most new agency clients are coming from a channel that you can’t directly control, let alone scale.
That scary stat is exactly what today’s guest is helping agencies avoid by building a portfolio of offers you can use to drive more inbound leads and create a re-usable marketing asset that pays for itself.
Chris DuBois, Founder of Dynamic Agency OS, fell into agency life after his military service and after years helping grow Lean Labs, a HubSpot Diamond Partner, he’s now helping agencies attract more leads through a portfolio of offers that compel new clients to buy from your agency.
In today’s conversation, you’ll learn:

  • The 5 offers every agency should have to meet buyers at different stages of their journey
  • How to create a portfolio offers while staying focused on your core service
  • The marketing asset you can create that not only drives more high intent leads, but also pays for itself

Resources Mentioned in Today’s Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Chris on LinkedIn
Stop Selling Implementation Services (& Do This Instead) w/ Max Traylor
3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett
50% Profit Margins Unlocked with Time-Tracking Data w/ @MarketingMax
The State of Agency Operations Report by Teamwork.com
The Offer Landing Page Chris Mentioned
The Thank You Page Chris Mentioned
The Client by Teamwork.com & Umault
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTube
Have a question about today's topic? Text it to us here!

Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com.

  continue reading

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