22.03.10 Agora Residency: X-pop by Leah Roh

Agora Digital Art

For this #womensmonth, discover the artist residency project X-pop by @leahroh

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What comes into your mind when you think about Oriental women? Are they smiley discreet yellow faces, are they K-pop chic or cynical like in the Squid Game series?

In this work called X-pop, Leah Roh confronts the covert and overt racist depictions of East-Asian archetypes from pop culture, in a gamified satirical web-based VR experience. The viewer will experience the X-pop, a virtual celebration of Hollywood’s “Asian-American” community, in Mozilla Hubs.

About the artist

Leah Roh (b. 1991 – USA) is a Brooklyn-based 3D artist and educator. She builds computer-generated experiences that explore the ways in which interactive technologies can bridge the gap between new media and pop culture. Through 3D animation and game engine software, Leah designs engaging experiences based on her personal relationship with overt and covert systemic racism and sexism as a Korean-American woman, stemming from the inequities in representation in mainstream media. Her practice examines how virtual mediums can cultivate accessible spaces for cultural engagement and be applied for experiential education and storytelling. She is a NEW INC alum and currently teaches Experiential Art at Pratt Institute’s New Media programme and 3D design at NYU’s Integrated Design Media programme.

About @AgoraDigitalArt

Agora Digital Art is a certified social enterprise. We are one of the most dynamic creative hubs in London. We champion artists who have something to say. We bring diverse communities and artists together. With your generous support, we will build the best digital network.

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