Podcast #26--Robb High: The Transformation of Agencies
Manage episode 152051160 series 1047381
内容由Association of Hispanic Advertising Agencies AHAA提供。所有播客内容(包括剧集、图形和播客描述)均由 Association of Hispanic Advertising Agencies AHAA 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
The marketing communications world has changed more in the last ten years than in the previous 40. Agencies of today look and act much differently then they did in the 90’s. They’ve had to in order to thrive, or even survive. The good news, or bad news--depending one’s the point of view-- is that even more change will take place over the next five years. This presentation is about forecasting some of changes to come and what multi-cultural agencies, in particular, need to do to adapt.
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